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Alcoholic Drinks in Russia, Euromonitor International

  • October 2014
  • -
  • Euromonitor International
  • -
  • 119 pages

Russia’s strict anti-alcohol policy severely hit domestic sales of alcoholic drinks. Consumption of alcoholic drinks was impacted notably year-over-year since the crisis of 2008-2009 as a result of a wide range of price and non-price measures implemented by the government. Direct upward pressure on alcohol retail prices was put through progressive excise tax and regulation of minimum prices of strong alcohol. Non-price measures were applied to limit alcohol accessibility for consumers including...

Euromonitor International's Alcoholic Drinks in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Alcoholic Drinks in Russia, Euromonitor International
ALCOHOLIC DRINKS IN RUSSIA

October 2014

LIST OF CONTENTS AND TABLES

Executive Summary
Alcohol Consumption Is Falling in Russia
Premiumisation Rescues Value Sales
Leading Players Place Emphasis on Organic Growth
Reshuffle Amongst Retailers
Volume Sales of Alcoholic Drinks Will Recover No Sooner Than 2017
Key Trends and Developments
What Is Cause of Slowing Russian Economy?
Alcohol Consumption Continues To Decline in Russia
the Reshuffle Amongst Retailers
Key New Product Launches
Summary 1 Key New Product Developments 2013
City Key Trends and Developments
Moscow
St Petersburg
Market Background
Legislation
Table 1 Number of On-trade Establishments by Type 2008-2013
Taxation and Duty Levies
Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2013
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2013
Table 3 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2013
Table 4 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2013
Table 5 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2013
Table 6 Selling Margin of a Typical Wine Brand in Retail Channel that Does Not Use Wholesalers 2013
Table 7 Selling Margin of a Typical Spirits Brand in Retail Channel that uses Wholesalers 2013
Table 8 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2013
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Market Indicators
Table 9 Retail Consumer Expenditure on Alcoholic Drinks 2008-2013
Market Data
Table 10 Sales of Alcoholic Drinks by Category: Total Volume 2008-2013
Table 11 Sales of Alcoholic Drinks by Category: Total Value 2008-2013
Table 12 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2008-2013
Table 13 Sales of Alcoholic Drinks by Category: % Total Value Growth 2008-2013
Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2013
Table 15 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2013
Table 16 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2013
Table 17 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2013
Table 18 Sales of Alcoholic Drinks by City: Total Volume 2008-2013
Table 19 Sales of Alcoholic Drinks by City: Total Value 2008-2013
Table 20 Sales of Alcoholic Drinks by City: % Total Volume Growth 2008-2013
Table 21 Sales of Alcoholic Drinks by City: % Total Value Growth 2008-2013
Table 22 GBO Company Shares of Alcoholic Drinks: % Total Volume 2009-2013
Table 23 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2008-2013
Table 24 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2013
Table 25 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
Table 26 Forecast Sales of Alcoholic Drinks by Category: Total Value 2013-2018
Table 27 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
Table 28 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018
Table 29 Forecast Sales of Alcoholic Drinks by City: Total Volume 2013-2018
Table 30 Forecast Sales of Alcoholic Drinks by City: Total Value 2013-2018
Table 31 Forecast Sales of Alcoholic Drinks by City: % Total Volume Growth 2013-2018
Table 32 Forecast Sales of Alcoholic Drinks by City: % Total Value Growth 2013-2018
Definitions
Published Data Comparisons
Sources
Summary 3 Research Sources
Aroma Td Zao in Alcoholic Drinks (russia)
Strategic Direction
Key Facts
Summary 4 Aroma TD ZAO: Key Facts
Summary 5 Aroma TD ZAO: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 6 Aroma TD ZAO: Private Label Portfolio
Competitive Positioning
Summary 7 Aroma TD ZAO: Competitive Position 2013
Baltika Pivovarennaya Kompaniya Oao in Alcoholic Drinks (russia)
Strategic Direction
Key Facts
Summary 8 Baltika Pivovarennaya Kompaniya OAO: Key Facts
Summary 9 Baltika Pivovarennaya Kompaniya OAO: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Baltika Pivovarennaya Kompaniya OAO: Competitive Position 2013
Fanagoriya Apf Oao in Alcoholic Drinks (russia)
Strategic Direction
Key Facts
Summary 11 Fanagoriya APF OAO: Key Facts
Summary 12 Fanagoriya APF OAO: Operational Indicators
Company Background
Production
Summary 13 Fanagoriya APF OAO: Production Statistics 2013
Competitive Positioning
Summary 14 Fanagoriya APF OAO: Competitive Position 2013
Ochakovo Mpbk Zao in Alcoholic Drinks (russia)
Strategic Direction
Key Facts
Summary 15 Ochakovo MPBK ZAO: Key Facts
Summary 16 Ochakovo MPBK ZAO: Operational Indicators
Company Background
Production
Summary 17 Ochakovo MPBK ZAO: Production Statistics 2013
Competitive Positioning
Summary 18 Ochakovo MPBK ZAO: Competitive Position 2013
Omskvinprom Ooo in Alcoholic Drinks (russia)
Strategic Direction
Key Facts
Summary 19 Omskvinprom OOO: Key Facts
Summary 20 Omskvinprom OOO: Operational Indicators
Company Background
Production
Summary 21 Omskvinprom OOO: Production Statistics 2013
Summary 22 Omskvinprom OOO: Competitive Position 2013
Synergya Oao in Alcoholic Drinks (russia)
Strategic Direction
Key Facts
Summary 23 Synergya OAO: Key Facts
Summary 24 Synergya OAO: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 25 Synergya OAO: Competitive Position 2013
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 26 Lager by Price Band 2013
Table 33 Number of Breweries 2008-2013
Category Data
Table 34 Sales of Beer by Category: Total Volume 2008-2013
Table 35 Sales of Beer by Category: Total Value 2008-2013
Table 36 Sales of Beer by Category: % Total Volume Growth 2008-2013
Table 37 Sales of Beer by Category: % Total Value Growth 2008-2013
Table 38 Sales of Beer by Off-trade vs On-trade: Volume 2008-2013
Table 39 Sales of Beer by Off-trade vs On-trade: Value 2008-2013
Table 40 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2008-2013
Table 41 Sales of Beer by Off-trade vs On-trade: % Value Growth 2008-2013
Table 42 GBO Company Shares of Beer: % Total Volume 2009-2013
Table 43 NBO Company Shares of Beer: % Total Volume 2009-2013
Table 44 LBN Brand Shares of Beer: % Total Volume 2010-2013
Table 45 Production, Imports and Exports of Beer: Total Volume 2007-2012
Table 46 Imports of Beer by Country of Origin: Total Volume 2007-2012
Table 47 Imports of Beer by Country of Origin: Total Value 2007-2012
Table 48 Exports of Beer by Country of Destination: Total Volume 2007-2012
Table 49 Exports of Beer by Country of Destination: Total Value 2007-2012
Table 50 Forecast Sales of Beer by Category: Total Volume 2013-2018
Table 51 Forecast Sales of Beer by Category: Total Value 2013-2018
Table 52 Forecast Sales of Beer by Category: % Total Volume Growth 2013-2018
Table 53 Forecast Sales of Beer by Category: % Total Value Growth 2013-2018
Trends
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 54 Sales of RTDS/High-strength Premixes by Category: Total Volume 2008-2013
Table 55 Sales of RTDS/High-strength Premixes by Category: Total Value 2008-2013
Table 56 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2008-2013
Table 57 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2008-2013
Table 58 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2008-2013
Table 59 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2008-2013
Table 60 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2008-2013
Table 61 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2008-2013
Table 62 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2009-2013
Table 63 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2009-2013
Table 64 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2010-2013
Table 65 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2013-2018
Table 66 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2013-2018
Table 67 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2013-2018
Table 68 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2013-2018
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Vodka, Gin, Other Blended Scotch and Dark and White Rum Whisky Price Band Methodology
Summary 27 Benchmark Brands 2013
Category Data
Table 69 Sales of Spirits by Category: Total Volume 2008-2013
Table 70 Sales of Spirits by Category: Total Value 2008-2013
Table 71 Sales of Spirits by Category: % Total Volume Growth 2008-2013
Table 72 Sales of Spirits by Category: % Total Value Growth 2008-2013
Table 73 Sales of Spirits by Off-trade vs On-trade: Volume 2008-2013
Table 74 Sales of Spirits by Off-trade vs On-trade: Value 2008-2013
Table 75 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2008-2013
Table 76 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2008-2013
Table 77 Sales of Dark Rum by Price Platform: % Total Volume 2008-2013
Table 78 Sales of White Rum by Price Platform: % Total Volume 2008-2013
Table 79 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2008-2013
Table 80 Sales of Gin by Price Platform: % Total Volume 2008-2013
Table 81 Sales of Vodka by Price Platform: % Total Volume 2008-2013
Table 82 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2008-2013
Table 83 GBO Company Shares of Spirits: % Total Volume 2009-2013
Table 84 NBO Company Shares of Spirits: % Total Volume 2009-2013
Table 85 LBN Brand Shares of Spirits: % Total Volume 2010-2013
Table 86 Production, Imports and Exports of Spirits: Total Volume 2007-2012
Table 87 Imports of Spirits by Country of Origin: Total Volume 2007-2012
Table 88 Imports of Spirits by Country of Origin: Total Value 2007-2012
Table 89 Exports of Spirits by Country of Destination: Total Volume 2007-2012
Table 90 Exports of Spirits by Country of Destination: Total Value 2007-2012
Table 91 Production, Imports and Exports of Brandy and Cognac: Total Volume 2007-2012
Table 92 Production, Imports and Exports of Rum: Total Volume 2007-2012
Table 93 Production, Imports and Exports of Tequila (and Mezcal): Total Volume 2007-2012
Table 94 Production, Imports and Exports of Whiskies: Total Volume 2007-2012
Table 95 Production, Imports and Exports of Gin: Total Volume 2007-2012
Table 96 Production, Imports and Exports of Vodka: Total Volume 2007-2012
Table 97 Forecast Sales of Spirits by Category: Total Volume 2013-2018
Table 98 Forecast Sales of Spirits by Category: Total Value 2013-2018
Table 99 Forecast Sales of Spirits by Category: % Total Volume Growth 2013-2018
Table 100 Forecast Sales of Spirits by Category: % Total Value Growth 2013-2018
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 101 Sales of Wine by Category: Total Volume 2008-2013
Table 102 Sales of Wine by Category: Total Value 2008-2013
Table 103 Sales of Wine by Category: % Total Volume Growth 2008-2013
Table 104 Sales of Wine by Category: % Total Value Growth 2008-2013
Table 105 Sales of Wine by Off-trade vs On-trade: Volume 2008-2013
Table 106 Sales of Wine by Off-trade vs On-trade: Value 2008-2013
Table 107 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2008-2013
Table 108 Sales of Wine by Off-trade vs On-trade: % Value Growth 2008-2013
Table 109 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2008-2013
Table 110 Sales of Still White Wine by Price Segment: % Off-trade Volume 2008-2013
Table 111 Sales of Still Rose Wine by Price Segment: % Off-trade Volume 2008-2013
Table 112 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2008-2013
Table 113 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2008-2013
Table 114 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2008-2013
Table 115 Sales of Still Rose Wine by Grape/Varietal Type: % Total Volume 2008-2013
Table 116 Sales of Still Red Wine by Quality Classification: % Total Volume 2008-2013
Table 117 Sales of Still White Wine by Quality Classification: % Total Volume 2008-2013
Table 118 Sales of Still Rose Wine by Quality Classification: % Total Volume 2008-2013
Table 119 GBO Company Shares of Still Light Grape Wine: % Total Volume 2009-2013
Table 120 NBO Company Shares of Still Light Grape Wine: % Total Volume 2009-2013
Table 121 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2010-2013
Table 122 GBO Company Shares of Champagne: % Total Volume 2009-2013
Table 123 NBO Company Shares of Champagne: % Total Volume 2009-2013
Table 124 LBN Brand Shares of Champagne: % Total Volume 2010-2013
Table 125 GBO Company Shares of Other Sparkling Wine: % Total Volume 2009-2013
Table 126 NBO Company Shares of Other Sparkling Wine: % Total Volume 2009-2013
Table 127 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2010-2013
Table 128 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2009-2013
Table 129 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2009-2013
Table 130 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2010-2013
Table 131 GBO Company Shares of Non-grape Wine: % Total Volume 2009-2013
Table 132 NBO Company Shares of Non-grape Wine: % Total Volume 2009-2013
Table 133 LBN Brand Shares of Non-grape Wine: % Total Volume 2010-2013
Table 134 Production, Imports and Exports of Wine: Total Volume 2007-2012
Table 135 Imports of Wine by Country of Origin: Total Volume 2007-2012
Table 136 Imports of Wine by Country of Origin: Total Value 2007-2012
Table 137 Exports of Wine by Country of Destination: Total Volume 2007-2012
Table 138 Exports of Wine by Country of Destination: Total Value 2007-2012
Table 139 Forecast Sales of Wine by Category: Total Volume 2013-2018
Table 140 Forecast Sales of Wine by Category: Total Value 2013-2018
Table 141 Forecast Sales of Wine by Category: % Total Volume Growth 2013-2018
Table 142 Forecast Sales of Wine by Category: % Total Value Growth 2013-2018












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