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Computers and Peripherals in China

  • September 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

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Overall volume sales of laptop and tablets declined in 2016, which was due to a depressed economy, saturated markets, advanced purchases and long replacement cycles. Both laptops and tablets for recreation were largely being replaced by phablets, which meet the consumer preference for convenience. There were fewer selling points for laptops, while their frequency of use declined, which extended the replacement cycle. Laptops are undergoing polarisation, being target at high-end business customer...

Euromonitor International’s Computers and Peripherals in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers, Peripherals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Computers and Peripherals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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