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Consumer Electronics in China, Euromonitor International

  • December 2015
  • -
  • Euromonitor International
  • -
  • 85 pages

Although the growth of the economy slowed down in China in 2015, overall consumer electronics continued to grow, especially in new categories of wearable electronics and OLED TVs due to their innovation and smart functions. Nevertheless, some traditional electronics such as imaging devices, portable media players, home audio and cinema and portable players suffered declines in 2015 due to threats from smart devices including smartphones, tablets and smart TVs.

Euromonitor International’s Consumer Electronics in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, LCD TVs by Screen Type, Mobile Phones by Type of Contract, Portable Consumer Electronics, Smartphones by OS, Tablets by OS, TVs by Network Connectivity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Consumer Electronics in China, Euromonitor International
CONSUMER ELECTRONICS IN CHINA
Euromonitor International
December 2015

LIST OF CONTENTS AND TABLES

Executive Summary
Consumer Electronics Continues To Grow in Spite of Macroeconomic Slowdown
Consumer Electronics Tend To Be Equipped With Smarter Functions
Domestic Brands Witness Faster Development Compared To Internationals
Electronics and Appliance Specialist Retailers Remains As Core Channel Despite Huge Threat From Internet Retailers
Consumer Electronics Is Expected To Record Slower Growth Over the Forecast Period
Key Trends and Developments
Smart Electronic Devices Enjoy Favourable Growth Despite Economic Depression
Electronics and Appliance Specialist Retailers Suffers Threat From Internet Retailers
the Development of Mobile Devices Accelerates the Growth of Mobile Payment
Market Data
Table 1 Sales of Consumer Electronics by Category: Volume 2010-2015
Table 2 Sales of Consumer Electronics by Category: Value 2010-2015
Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2010-2015
Table 4 Sales of Consumer Electronics by Category: % Value Growth 2010-2015
Table 5 NBO Company Shares of Consumer Electronics: % Volume 2011-2015
Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2012-2015
Table 7 Distribution of Consumer Electronics by Channel: % Volume 2010-2015
Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2015-2020
Table 9 Forecast Sales of Consumer Electronics by Category: Value 2015-2020
Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2015-2020
Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources
Suning Commerce Group Co Ltd in Consumer Electronics (china)
Strategic Direction
Key Facts
Summary 2 Suning Commerce Group Co Ltd: Key Facts
Summary 3 Suning Commerce Group Co Ltd: Operational Indicators
Company Background
Chart 1 Electronics and Appliance Specialist Retailer: Suning in Shanghai
Internet Strategy
Private Label
Summary 4 Suning Commerce Group Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 5 Suning Commerce Group Co Ltd: Competitive Position 2014
Xiaomi Technology Co Ltd in Consumer Electronics (china)
Strategic Direction
Key Facts
Summary 6 Xiaomi Technology Co Ltd: Key Facts
Competitive Positioning
Summary 7 Xiaomi Technology Co Ltd: Competitive Position 2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 12 Forecast Sales of Laptops by Rural vs Urban: % Retail Volume 2015-2020
Table 13 Forecast Sales of Tablets and Other Portable Computers by Rural vs Urban: % Retail Volume 2015-2020
Table 14 Sales of Computers and Peripherals by Category: Volume 2010-2015
Table 15 Sales of Computers and Peripherals by Category: Value 2010-2015
Table 16 Sales of Computers and Peripherals by Category: % Volume Growth 2010-2015
Table 17 Sales of Computers and Peripherals by Category: % Value Growth 2010-2015
Table 18 Sales of Computers by Category: Business Volume 2010-2015
Table 19 Sales of Computers by Category: Business Value MSP 2010-2015
Table 20 Sales of Computers by Category: Busines Volume Growth 2010-2015
Table 21 Sales of Computers by Category: Business Value MSP Growth 2010-2015
Table 22 Sales of Laptops by Form Factor 2015
Table 23 Sales of Tablets by Form Factor 2015
Table 24 Sales of Tablets by Operating System 2010-2015
Table 25 NBO Company Shares of Computers and Peripherals: % Volume 2011-2015
Table 26 LBN Brand Shares of Computers and Peripherals: % Volume 2012-2015
Table 27 Distribution of Computers and Peripherals by Channel: % Volume 2010-2015
Table 28 Forecast Sales of Computers and Peripherals by Category: Volume 2015-2020
Table 29 Forecast Sales of Computers and Peripherals by Category: Value 2015-2020
Table 30 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2015-2020
Table 31 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2015-2020
Table 32 Forecast Sales of Computers by Category: Business Volume 2015-2020
Table 33 Forecast Sales of Computers by Category: Business Value MSP 2015-2020
Table 34 Forecast Sales of Computers by Category: Busines Volume Growth 2015-2020
Table 35 Forecast Sales of Computers by Category: Business Value MSP Growth 2015-2020
Table 36 Forecast Sales of Laptops by Form Factor 2015-2020
Table 37 Forecast Sales of Tablets by Form Factor 2015-2020
Table 38 Forecast Sales of Tablets by Operating System 2015-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Forecast Sales of In-Dash Media Players by Rural vs Urban: % Retail Volume 2015-2020
Table 40 Forecast Sales of In-Car Navigation by Rural vs Urban: % Retail Volume 2015-2020
Table 41 Sales of In-Car Entertainment by Category: Volume 2010-2015
Table 42 Sales of In-Car Entertainment by Category: Value 2010-2015
Table 43 Sales of In-Car Entertainment by Category: % Volume Growth 2010-2015
Table 44 Sales of In-Car Entertainment by Category: % Value Growth 2010-2015
Table 45 NBO Company Shares of In-Car Entertainment: % Volume 2011-2015
Table 46 LBN Brand Shares of In-Car Entertainment: % Volume 2012-2015
Table 47 Distribution of In-Car Entertainment by Channel: % Volume 2010-2015
Table 48 Forecast Sales of In-Car Entertainment by Category: Volume 2015-2020
Table 49 Forecast Sales of In-Car Entertainment by Category: Value 2015-2020
Table 50 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2015-2020
Table 51 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 52 Forecast Sales of Home Audio and Cinema by Rural vs Urban: % Retail Volume 2015-2020
Table 53 Sales of Home Audio and Cinema by Category: Volume 2010-2015
Table 54 Sales of Home Audio and Cinema by Category: Value 2010-2015
Table 55 Sales of Home Audio and Cinema by Category: % Volume Growth 2010-2015
Table 57 NBO Company Shares of Home Audio and Cinema: % Volume 2011-2015
Table 58 LBN Brand Shares of Home Audio and Cinema: % Volume 2012-2015
Table 59 Distribution of Home Audio and Cinema by Channel: % Volume 2010-2015
Table 60 Forecast Sales of Home Audio and Cinema by Category: Volume 2015-2020
Table 61 Forecast Sales of Home Audio and Cinema by Category: Value 2015-2020
Table 62 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2015-2020
Table 63 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 64 Forecast Sales of Home Video by Rural vs Urban: % Retail Volume 2015-2020
Table 65 Sales of Home Video by Category: Volume 2010-2015
Table 66 Sales of Home Video by Category: Value 2010-2015
Table 67 Sales of Home Video by Category: % Volume Growth 2010-2015
Table 68 Sales of Home Video by Category: % Value Growth 2010-2015
Table 69 Sales of LCD TVs by 3D vs Non 3D: % Retail Volume 2010-2015
Table 70 Sales of LCD TVs by Network Connectivity: % Retail Volume 2010-2015
Table 71 Sales of LCD TVs by Screen Type: % Retail Volume 2010-2015
Table 72 Sales of OLED TVs by 3D vs Non 3D: % Retail Volume 2010-2015
Table 73 Sales of OLED TVs by Network Connectivity: % Retail Volume 2010-2015
Table 74 Sales of Plasma TVs by 3D vs Non 3D: % Retail Volume 2010-2015
Table 75 Sales of Plasma TVs by Network Connectivity: % Retail Volume 2010-2015
Table 76 NBO Company Shares of Home Video: % Volume 2011-2015
Table 77 LBN Brand Shares of Home Video: % Volume 2012-2015
Table 78 Distribution of Home Video by Channel: % Volume 2010-2015
Table 79 Forecast Sales of Home Video by Category: Volume 2015-2020
Table 80 Forecast Sales of Home Video by Category: Value 2015-2020
Table 81 Forecast Sales of Home Video by Category: % Volume Growth 2015-2020
Table 82 Forecast Sales of Home Video by Category: % Value Growth 2015-2020
Table 83 Forecast Sales of LCD TVs by 3D vs Non 3D: % Retail Volume 2015-2020
Table 84 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2015-2020
Table 85 Forecast Sales of LCD TVs by Screen Type: % Retail Volume 2015-2020
Table 86 Forecast Sales of OLED TVs by 3D vs Non 3D: % Retail Volume 2015-2020
Table 87 Forecast Sales of OLED TVs by Network Connectivity: % Retail Volume 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 88 Sales of Imaging Devices by Category: Volume 2010-2015
Table 89 Sales of Imaging Devices by Category: Value 2010-2015
Table 90 Sales of Imaging Devices by Category: % Volume Growth 2010-2015
Table 91 Sales of Imaging Devices by Category: % Value Growth 2010-2015
Table 92 Sales of Digital Cameras by Type: % Retail Volume 2010-2015
Table 93 NBO Company Shares of Imaging Devices: % Volume 2011-2015
Table 94 LBN Brand Shares of Imaging Devices: % Volume 2012-2015
Table 95 Distribution of Imaging Devices by Channel: % Volume 2010-2015
Table 96 Forecast Sales of Imaging Devices by Category: Volume 2015-2020
Table 97 Forecast Sales of Imaging Devices by Category: Value 2015-2020
Table 98 Forecast Sales of Imaging Devices by Category: % Volume Growth 2015-2020
Table 99 Forecast Sales of Imaging Devices by Category: % Value Growth 2015-2020
Table 100 Forecast Sales of Digital Cameras by Type: % Retail Volume 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 101 Sales of Mobile Phones by Rural vs Urban: % Retail Volume 2015-2020
Table 102 Sales of Mobile Phones by Category: Volume 2010-2015
Table 103 Sales of Mobile Phones by Category: Value 2010-2015
Table 104 Sales of Mobile Phones by Category: % Volume Growth 2010-2015
Table 105 Sales of Mobile Phones by Category: % Value Growth 2010-2015
Table 106 Sales of Mobile Phones by Type of Contract: % Retail Volume 2010-2015
Table 107 Sales of Smartphones by Operating System: % Retail Volume 2010-2015
Table 108 Sales of Smartphones by Screen Size: % Retail Volume 2015
Table 109 NBO Company Shares of Mobile Phones: % Volume 2011-2015
Table 110 LBN Brand Shares of Mobile Phones: % Volume 2012-2015
Table 111 Distribution of Mobile Phones by Channel: % Volume 2010-2015
Table 112 Forecast Sales of Mobile Phones by Category: Volume 2015-2020
Table 113 Forecast Sales of Mobile Phones by Category: Value 2015-2020
Table 114 Forecast Sales of Mobile Phones by Category: % Volume Growth 2015-2020
Table 115 Forecast Sales of Mobile Phones by Category: % Value Growth 2015-2020
Table 116 Forecast Sales of Smartphones by Operating System: % Retail Volume 2015-2017
Table 117 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 118 Sales of Portable Players by Category: Volume 2010-2015
Table 119 Sales of Portable Players by Category: Value 2010-2015
Table 120 Sales of Portable Players by Category: % Volume Growth 2010-2015
Table 121 Sales of Portable Players by Category: % Value Growth 2010-2015
Table 122 NBO Company Shares of Portable Players: % Volume 2011-2015
Table 123 LBN Brand Shares of Portable Players: % Volume 2012-2015
Table 124 Distribution of Portable Players by Channel: % Volume 2010-2015
Table 125 Forecast Sales of Portable Players by Category: Volume 2015-2020
Table 126 Forecast Sales of Portable Players by Category: Value 2015-2020
Table 127 Forecast Sales of Portable Players by Category: % Volume Growth 2015-2020
Table 128 Forecast Sales of Portable Players by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 129 Sales of Wearable Electronics by Category: Volume 2013-215
Table 130 Sales of Wearable Electronics by Category: Value 2013-215
Table 131 Sales of Wearable Electronics by Category: % Volume Growth 2014-2015
Table 132 Sales of Wearable Electronics by Category: % Value Growth 2014-2015
Table 133 NBO Company Shares of Wearable Electronics: % Volume 2011-2015
Table 134 LBN Brand Shares of Wearable Electronics: % Volume 2013-2015
Table 135 Distribution of Wearable Electronics by Channel: % Volume 2013-2015
Table 136 Forecast Sales of Wearable Electronics by Category: Volume 2015-2020
Table 137 Forecast Sales of Wearable Electronics by Category: Value 2015-2020
Table 138 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2015-2020
Table 139 Forecast Sales of Wearable Electronics by Category: % Value Growth 2015-2020












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