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  4. > Gucci (China) Trading Ltd in Personal Accessories (China)

Gucci (China) Trading Ltd in Personal Accessories (China)

  • July 2016
  • -
  • Euromonitor International
  • -
  • 3 pages

After closing five of its chained specialist stores in 2015 and another in 2016, Gucci is set to continue taking steps to optimise its retailing strategy in China. This includes the establishment of new concept specialist stores and the closure and renovation of existing stores, among other activities. In addition, with the company having recently appointed new Creative Director Alessandro Michele in January 2015, Gucci aims to forge a younger and more contemporary brand image.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Personal Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Gucci (China) Trading Ltd in Personal Accessories (China)
GUCCI (CHINA) TRADING LTD IN PERSONAL ACCESSORIES (CHINA)
Euromonitor International
July 2016

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Gucci (China) Trading Ltd: Key Facts
Company Background
Chart 1 Gucci (China) Trading Ltd: Gucci in Shanghai
Internet Strategy
Private Label
Summary 2 Gucci (China) Trading Ltd: Private Label Portfolio
Competitive Positioning
Summary 3 Gucci (China) Trading Ltd: Competitive Position 2015












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