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Home Video in China

  • September 2016
  • -
  • Euromonitor International
  • -
  • 22 pages

Home video posted a marginal increase in volume terms in 2016, as a result of product and technology upgrades, especially with regard to televisions. To satisfy consumer demands, a series of brands were upgraded through enlarging TV screens and improving the image quality. LG even launched an 8K UHD (Ultra High Definition) TV with a 96-inch screen in March 2016. In addition, ultrathin TVs became increasingly popular, as leading brands such as Hisense, Skyworth, Samsung, Mi and Letv all launched...

Euromonitor International’s Home Video in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Televisions, Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Video market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Home Video in China
HOME VIDEO IN CHINA
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Video by Category: Volume 2011-2016
Table 2 Sales of Home Video by Category: Value 2011-2016
Table 3 Sales of Home Video by Category: % Volume Growth 2011-2016
Table 4 Sales of Home Video by Category: % Value Growth 2011-2016
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2011-2016
Table 6 Sales of LCD TVs by Screen Type: % Retail Volume 2011-2016
Table 7 Sales of LCD TVs by 3D vs Non 3D: % Retail Volume 2011-2016
Table 8 Sales of OLED TVs by Network Connectivity: % Retail Volume 2011-2016
Table 9 Sales of OLED TVs by 3D vs Non 3D: % Retail Volume 2011-2016
Table 10 Sales of Plasma TVs by Network Connectivity: % Retail Volume 2011-2016
Table 11 Sales of Plasma TVs by 3D vs Non 3D: % Retail Volume 2011-2016
Table 12 NBO Company Shares of Home Video: % Volume 2012-2016
Table 13 LBN Brand Shares of Home Video: % Volume 2013-2016
Table 14 Distribution of Home Video by Channel: % Volume 2011-2016
Table 15 Forecast Sales of Home Video by Category: Volume 2016-2021
Table 16 Forecast Sales of Home Video by Category: Value 2016-2021
Table 17 Forecast Sales of Home Video by Category: % Volume Growth 2016-2021
Table 18 Forecast Sales of Home Video by Category: % Value Growth 2016-2021
Table 19 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2016-2021
Table 20 Forecast Sales of LCD TVs by Screen Type: % Retail Volume 2016-2021
Table 21 Forecast Sales of LCD TVs by 3D vs Non 3D: % Retail Volume 2016-2021
Table 22 Forecast Sales of OLED TVs by Network Connectivity: % Retail Volume 2016-2021
Table 23 Forecast Sales of OLED TVs by 3D vs Non 3D: % Retail Volume 2016-2021
Table 24 Forecast Sales of Home Video by Rural vs Urban: % Retail Volume 2016-2021
Executive Summary
Consumer Electronics Continues To Grow Despite Macroeconomic Slowdown
Consumer Electronics Moving More Towards High-end Sales
Domestic Brands Stay Competitive
Electronics and Appliance Specialist Retailers Seek Online Solutions
Consumer Electronics Set To Record Slower Growth
Key Trends and Developments
Consumer Electronics Enters High-end Sales Despite Economic Depression
Online Retailing Continues To Grow With the Rise of Internet Brands and High Potential in Rural Areas
Co-branding of Different Brands and Events Invigorates the Industry
Market Data
Table 25 Sales of Consumer Electronics by Category: Volume 2011-2016
Table 26 Sales of Consumer Electronics by Category: Value 2011-2016
Table 27 Sales of Consumer Electronics by Category: % Volume Growth 2011-2016
Table 28 Sales of Consumer Electronics by Category: % Value Growth 2011-2016
Table 29 NBO Company Shares of Consumer Electronics: % Volume 2012-2016
Table 30 LBN Brand Shares of Consumer Electronics: % Volume 2013-2016
Table 31 Distribution of Consumer Electronics by Channel: % Volume 2011-2016
Table 32 Forecast Sales of Consumer Electronics by Category: Volume 2016-2021
Table 33 Forecast Sales of Consumer Electronics by Category: Value 2016-2021
Table 34 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 35 Forecast Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources












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