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City Travel Briefing: Marrakech

  • January 2015
  • -
  • Euromonitor International
  • -
  • 29 pages

Marrakech is experiencing healthy growth and recovery in tourism arrivals despite the 2011 terrorist attack at Jemaa el Fna. A decline in arrivals from Europe is being compensated by growth from an increasingly diversified number of destinations. Chained hotels are investing heavily in the city which is a key cultural hub in the region. Marrakech attracts leisure tourists first and foremost, with an increased focus by the government on boosting business and MICE tourism which is lagging behind.

Euromonitor International's City Travel Briefing: Marrakech global briefing offers an insight into to the size and shape of the Travel and Tourism market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.

Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Online Travel Sales to Country Residents, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Travel and Tourism market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

City Travel Briefing: Marrakech
City Travel Briefing: Marrakech

January 2015
Introduction
Key Facts
Tourism Flows
Travel Accommodation
Transportation
Attractions
Report Definitions

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Tourism

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