Table of Contents
Grupo Elektra is part of Grupo Salinas, one of the most powerful commercial conglomerates in the country. Elektra and Salinas y Rocha are the leading distributors of furniture and home appliances, but their stores also sell electronics, mobile phones and even motorcycles. By being part of the Grupo Salinas commercial and telecommunications group, Elektra has been able to achieve commercial synergies which other retailers cannot match. Elektra advertisements air continuously on the two channels...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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