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Homewares in China, Euromonitor International

  • June 2015
  • -
  • Euromonitor International
  • -
  • 18 pages

Growth in homewares current value sales in 2014 was down slightly on 2014, and also slower than the CAGR for the entire review period. This was mainly due to increasing maturity, though the category’s performance was also hampered by the slowdown in the local property market and the wider Chinese economy. Nonetheless, current value growth remained reasonably robust overall as rising disposable incomes enabled many consumers to trade up to more expensive homewares products that offered higher...

Euromonitor International’s Homewares in China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2019 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Dining, Kitchen.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Homewares in China, Euromonitor International
HOMEWARES IN CHINA
Euromonitor International
June 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Homewares by Category: Value 2009-2014
Table 2 Sales of Homewares by Category: % Value Growth 2009-2014
Table 3 Sales of Homewares by Material: % Value Breakdown 2009-2014
Table 4 NBO Company Shares of Homewares: % Value 2010-2014
Table 5 LBN Brand Shares of Homewares: % Value 2011-2014
Table 6 Distribution of Homewares by Format: % Value 2009-2014
Table 7 Forecast Sales of Homewares by Category: Value 2014-2019
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2014-2019
Lock and Lock Co Ltd in Home and Garden (china)
Strategic Direction
Key Facts
Summary 1 Lock and Lock Co Ltd: Key Facts
Competitive Positioning
Summary 2 Lock and Lock Co Ltd: Competitive Position 2014
Executive Summary
Growth in Total Home and Garden Current Value Sales Slows in 2014
Home Furnishings and Home Improvement Hardest Hit by Restrictive Policies
Smaller Players Struggle As Slowdown Results in Fiercer Competition
Internet Retailing Continues To Gain Ground in Home and Garden Distribution
Regulatory Changes Should Support Positive Market Performance Towards 2019
Key Trends and Developments
Restrictive Property Policies Inhibit Demand for Home and Garden Products
Internet Retailing Offers New Opportunities for Home and Garden Players
Home and Garden Players Diversify and Expand the Scope of Their Businesses
Market Data
Table 9 Sales of Home and Garden by Category: Value 2009-2014
Table 10 Sales of Home and Garden by Category: % Value Growth 2009-2014
Table 11 NBO Company Shares of Home and Garden: % Value 2010-2014
Table 12 LBN Brand Shares of Home and Garden: % Value 2011-2014
Table 13 Distribution of Home and Garden by Format: % Value 2009-2014
Table 14 Forecast Sales of Home and Garden by Category: Value 2014-2019
Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2014-2019
Sources
Summary 3 Research Sources












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