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Watches in China

  • July 2016
  • -
  • Euromonitor International
  • -
  • 26 pages

Watches continued to record modest value growth in 2016, rising by 4% in current terms as the ownership of these products is already fairly high in China. On the other hand, the consumer reliance on watches for telling the time is dropping drastically due to the increasing popularity of smartphones. In the wake of the Chinese and ongoing anti-corruption campaign, which has placed a ban on the use of public funds to purchase luxury items since 2013, high-end watches continued to record negative c...

Euromonitor International’s Watchesin China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Watches by Price Band, Watches by type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Watches market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Watches in China
WATCHES IN CHINA
Euromonitor International
July 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Watches by Category: Volume 2011-2016
Table 2 Sales of Watches by Category: Value 2011-2016
Table 3 Sales of Watches by Category: % Volume Growth 2011-2016
Table 4 Sales of Watches by Category: % Value Growth 2011-2016
Table 5 Sales of Watches by Price Band: Volume 2011-2016
Table 6 Sales of Watches by Price Band: Value 2011-2016
Table 7 Sales of Watches by Price Band: % Volume Growth 2011-2016
Table 8 Sales of Watches by Price Band: % Value Growth 2011-2016
Table 9 NBO Company Shares of Watches: % Value 2011-2015
Table 10 LBN Brand Shares of Watches: % Value 2012-2015
Table 11 Distribution of Watches by Format: % Value 2011-2016
Table 12 Forecast Sales of Watches by Category: Volume 2016-2021
Table 13 Forecast Sales of Watches by Category: Value 2016-2021
Table 14 Forecast Sales of Watches by Category: % Volume Growth 2016-2021
Table 15 Forecast Sales of Watches by Category: % Value Growth 2016-2021
Table 16 Forecast Sales of Watches by Price Band: Volume 2016-2021
Table 17 Forecast Sales of Watches by Price Band: Value 2016-2021
Table 18 Forecast Sales of Watches by Price Band: % Volume Growth 2016-2021
Table 19 Forecast Sales of Watches by Price Band: % Value Growth 2016-2021
Gucci (china) Trading Ltd in Personal Accessories (china)
Strategic Direction
Key Facts
Summary 1 Gucci (China) Trading Ltd: Key Facts
Company Background
Chart 1 Gucci (China) Trading Ltd: Gucci in Shanghai
Internet Strategy
Private Label
Summary 2 Gucci (China) Trading Ltd: Private Label Portfolio
Competitive Positioning
Summary 3 Gucci (China) Trading Ltd: Competitive Position 2015
Shenzhen Tian Wang Electronics Co Ltd in Personal Accessories (china)
Strategic Direction
Key Facts
Summary 4 Shenzhen Tian Wang Electronics Co Ltd: Key Facts
Summary 5 Shenzhen Tian Wang Electronics Co Ltd: Operational Indicators
Competitive Positioning
Summary 6 Shenzhen Tian Wang Electronics Co Ltd: Competitive Position 2015
Executive Summary
Value Sales of Personal Accessories Pick Up Due To Rigid Domestic Demand
Polarised Performance for Ultra High-end and Affordable Luxury Goods
Multinational Brands Maintain A Strong in Presence in Personal Accessories
Department Stores Dominates Retail Distribution; Internet Retailing Grows Robustly
Value Growth To Remain Steady for Personal Accessories During the Forecast Period
Key Trends and Developments
Luxury Brands Venture Into New Market Niches To Seek New Growth Engines
More Personal Accessories Brands Launch Smart Products
Online Channels Are Expanded Further and Utilised More Often
Market Data
Table 20 Sales of Personal Accessories by Category: Volume 2011-2016
Table 21 Sales of Personal Accessories by Category: Value 2011-2016
Table 22 Sales of Personal Accessories by Category: % Volume Growth 2011-2016
Table 23 Sales of Personal Accessories by Category: % Value Growth 2011-2016
Table 24 NBO Company Shares of Personal Accessories: % Value 2011-2015
Table 25 LBN Brand Shares of Personal Accessories: % Value 2012-2015
Table 26 Distribution of Personal Accessories by Format: % Value 2011-2016
Table 27 Forecast Sales of Personal Accessories by Category: Volume 2016-2021
Table 28 Forecast Sales of Personal Accessories by Category: Value 2016-2021
Table 29 Forecast Sales of Personal Accessories by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Personal Accessories by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 7 Research Sources












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