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Tequila Market in US 2016-2020

  • May 2016
  • -
  • Infiniti Research Limited
  • -
  • 56 pages

About the Tequila Market in the US

Tequila is distilled from the blue agave plant, which native to Mexico. It is made either from 51% or 100% agave, and the resultant spirit is priced accordingly. Tequila usually contains 38%-40% alcohol content depending on the government regulations or laws. The tequila market in the US accounts for a small market share in the global alcohol industry.

Technavio’s analysts forecast the tequila market in the US to grow at a CAGR of 3.67% by revenue during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the tequila market in the US for 2016-2020. To calculate the market size, the report considers revenue generated from the retail sales of tequila in terms of revenue and volume.

Technavio's report, Tequila Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the Key vendorsoperating in this market.

Key vendors
- Beam Suntory
- Brown-Forman
- Diageo
- Tequila Cuervo la Rojeña
- The Patrón Spirits Company


Other prominent vendors
- Arta Tequila
- Cia Tequilera Los Valores
- Hacienda La Capilla
- Juarez Tequila
- Pernod Ricard
- Proximo Spirits
- Borco International
- Tequila Cazadores
- Tequila Quiote

Market driver
- Growing cocktail culture
- For a full, detailed list, view our report

Market challenge
- Availability of counterfeit products and adulterated drinks
- For a full, detailed list, view our report

Market trend
- New product launches
- For a full, detailed list, view our report

Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

Table Of Contents

Tequila Market in US 2016-2020
PART 01: Executive summary
- Highlights
PART 02: Scope of the report
- Market overview
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
- Key market highlights
PART 05: US: Overview
- Economic indicators
PART 06: Market landscape
- Market overview
- Global tequila market
- Alcohol drinks market in US: Overview
- Market size and forecast by revenue
- Spirits market in US
- Tequila market in the US
- US: Leading tequila-consuming states
- Average tequila price
- Five forces analysis
PART 07: Market segmentation by product price
- Tequila market in US by product price
PART 08: Market segmentation by distribution channel
PART 09: Market drivers
- Growth in spirits market
- Rise in demand for premium tequila
- Growing cocktail culture
- Good harvest of agave in previous years
- Increase in demand for handcrafted tequila
PART 10: Impact of drivers
PART 11: Market challenges
- Threat from non-alcoholic substitutes
- Highly regulated US market
- Availability of counterfeit products and adulterated drinks
- Campaigns against alcohol consumption
PART 12: Impact of drivers and challenges
PART 13: Market trends
- Prevalence of organic practices
- Growing demand for flavored tequila
- Elevated proofs
- New product launches
PART 14: Vendor landscape
- Competitive scenario
- Beam Suntory
- Brown-Forman
- Diageo
- Tequila Cuervo La Rojeña
- The Patrón Spirits Company
- Other prominent vendors
PART 15: Appendix
- List of abbreviation
PART 16: Explore Technavio

List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: US GDP per capita 2010-2014 ($)
Exhibit 03: US population 2010-2014 (millions of people)
Exhibit 04: US population by age range 2014 (millions of people)
Exhibit 05: Global tequila market 2015-2020 ($ billions)
Exhibit 06: Global tequila market 2015-2020 (millions of liters)
Exhibit 07: Global tequila market by geography 2015 (%)
Exhibit 08: Overview of alcoholic beverage market in US
Exhibit 09: Alcoholic beverage market in US by revenue 2015-2020 ($ billions)
Exhibit 10: Alcoholic beverage market in US: Product segmentation by revenue 2015-2020
Exhibit 11: Alcoholic beverage market in US: Product segmentation by volume 2015-2020
Exhibit 12: Spirits market in US by revenue 2015-2020 ($ billions)
Exhibit 13: Spirits market in US by volume 2015-2020 (billions of liters)
Exhibit 14: Import of distilled spirits in US (millions of liters)
Exhibit 15: Spirits market in US: Segmentation by product 2015
Exhibit 16: Spirits market in US: Segmentation by price
Exhibit 17: Tequila market in US 2014-2019 ($ billions)
Exhibit 18: Tequila market in US 2015-2020 (millions of liters)
Exhibit 19: Leading tequila-consuming US states 2014
Exhibit 20: Average price of tequila 2014-2019 ($)
Exhibit 21: Five forces analysis
Exhibit 22: Tequila market in US by product price
Exhibit 23: Tequila market by product price
Exhibit 24: Premium tequila market in US 2015-2020 (millions of liters)
Exhibit 25: Normal tequila market in US 2015-2020 (millions of liters)
Exhibit 26: Super-premium tequila market in US 2015-2020 (millions of liters)
Exhibit 27: High-end premium tequila market in US 2015-2020 (millions of liters)
Exhibit 28: Tequila market in US by product segment 2015-2020 (millions of liters)
Exhibit 29: Segmentation of tequila market in the US by distribution channel
Exhibit 30: Total agave plantations 2000-2008 (thousands of hectares)
Exhibit 31: Impact of drivers
Exhibit 32: Impact of drivers and challenges
Exhibit 33: Sauza: Tequila products
Exhibit 34: Product portfolio of Brown-Forman
Exhibit 35: Company's tequila products
Exhibit 36: Pricing of products in online shops

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