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Executive Summary

•Latin America is one of the fastest growing markets in the world; the region is forecasted to grow at a compound annual growth rate (CAGR) of x % from 2014 to 2017.
•The market is yet to mature though, as many companies are just getting familiar with the concept of cloud opportunities and other services that are available for companies of all sizes.
•Important issues such as connectivity and awareness still need to be addressed to aid growth.
•Private cloud still leads in preference due to security concerns, especially among large enterprises. Small and medium businesses (SMBs) are more open to go to a public environment.
•The future of cloud is aimed at hybrid cloud as more companies, even those on a private environment, tend to trust public cloud for non-critical and less complex workloads.
•Different vertical segments such as healthcare, energy, and automotive are already working on cloud environment with different solutions to support specific business needs.
•Software as a Service (SaaS) represents over x % of the investments in cloud, which shows a clear sign of a world driven more by software applications and services.

Objectives

•Present an analysis of the current state of the Latin American cloud computing market.
•Comment on the emerging trends in cloud computing in Latin America.
•Present cloud computing benefits for different verticals.

Scope

•Geographic coverage: Latin America
•Base year: 2014
•Monetary units: US dollars
•Brazil, Argentina, Chile, Colombia, Mexico, Peru, and Rest of Latin America

Research Methodology

•Primary research was conducted; secondary research includes the Frost & Sullivan online database, market participants’ websites, and third party researches.

Table Of Contents

2014 Latin America Cloud Computing Market : Changing the Way Companies Run their Businesses
Executive Summary 3
Introduction 5
Cloud Computing Business Impact 21
Main Cloud Trends 30
End-User Insights Brazil 35
Factors Affecting the Choice of a Cloud Provider 39
The Last Word 47
The Frost and Sullivan Story 51

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