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Mobile Broadband in Sweden

  • November 2014
  • -
  • MarketLine
  • -
  • 36 pages

Introduction

Mobile Broadband in Sweden industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Sweden mobile broadband market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*Mobile broadband consists of services where users can connect their mobile telephones or computer devices (such as laptops) to the internet through cellular networks (3G or higher), either through a USB modem or an embedded SIM card in their device, or via satellite technology. Access to the internet via fixed wireless technology is not included in this report. Volume is measured in terms of mobile broadband subscriptions. The types of subscription which are considered in this report are: standard mobile (where mobile broadband services have been accessed via a mobile device, but no dedicated data subscription has been purchased separately from other services), dedicated data (where dedicated mobile data services are accessed through a subscription purchased separately from other mobile services, such as voice or messaging) and satellite (where broadband services have been accessed through satellite technology). Any currency conversions included in this report have been calculated using constant 2013 annual average exchange rates.

*The Swedish mobile broadband industry is expected to generate total revenues of $972.8m in 2014, representing a compound annual growth rate (CAGR) of 9.7% between 2010 and 2014.

*Subscription volume is forecast to increase with a CAGR of 10.2% between 2010 and 2014, to reach a total of 11.5 million subscriptions in 2014.

*The performance of the industry is forecast to accelerate, with an anticipated CAGR of 14.4% for the five-year period 2014 - 2019, which is expected to drive the industry to a value of $1,904.9m by the end of 2019.

Features

Save time carrying out entry-level research by identifying the size, growth, and leading players in the mobile broadband market in Sweden

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile broadband market in Sweden

Leading company profiles reveal details of key mobile broadband market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Sweden mobile broadband market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Sweden economy

Key Questions Answered

What was the size of the Sweden mobile broadband market by value in 2014?

What will be the size of the Sweden mobile broadband market in 2019?

What factors are affecting the strength of competition in the Sweden mobile broadband market?

How has the market performed over the last five years?

Table Of Contents

Mobile Broadband in Sweden
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market Outlook 12
Market value forecast 12
Market volume forecast 13
Five Forces Analysis 14
Summary 14
Buyer power 15
Supplier power 17
New entrants 18
Threat of substitutes 19
Degree of rivalry 20
Leading Companies 21
Tele2 AB 21
Telenor ASA 24
TeliaSonera AB 29
Macroeconomic Indicators 32
Country Data 32
Appendix 34
Methodology 34
Industry associations 35
Related MarketLine research 35

LIST OF TABLES
Table 1: Sweden mobile broadband industry value: $ million, 2010-14(e) 8
Table 2: Sweden mobile broadband industry volume: million subscriptions, 2010-14(e) 9
Table 3: Sweden mobile broadband industry category segmentation: million subscriptions, 2014(e) 10
Table 4: Sweden mobile broadband industry geography segmentation: $ million, 2014(e) 11
Table 5: Sweden mobile broadband industry value forecast: $ million, 2014-19 12
Table 6: Sweden mobile broadband industry volume forecast: million subscriptions, 2014-19 13
Table 7: Tele2 AB: key facts 21
Table 8: Tele2 AB: key financials ($) 22
Table 9: Tele2 AB: key financials (SEK) 22
Table 10: Tele2 AB: key financial ratios 22
Table 11: Telenor ASA: key facts 24
Table 12: Telenor ASA: key financials ($) 27
Table 13: Telenor ASA: key financials (NOK) 27
Table 14: Telenor ASA: key financial ratios 27
Table 15: TeliaSonera AB: key facts 29
Table 16: TeliaSonera AB: key financials ($) 30
Table 17: TeliaSonera AB: key financials (SEK) 30
Table 18: TeliaSonera AB: key financial ratios 30
Table 19: Sweden size of population (million), 2010-14 32
Table 20: Sweden gdp (constant 2005 prices, $ billion), 2010-14 32
Table 21: Sweden gdp (current prices, $ billion), 2010-14 32
Table 22: Sweden inflation, 2010-14 33
Table 23: Sweden consumer price index (absolute), 2010-14 33
Table 24: Sweden exchange rate, 2010-14 33

LIST OF FIGURES
Figure 1: Sweden mobile broadband industry value: $ million, 2010-14(e) 8
Figure 2: Sweden mobile broadband industry volume: million subscriptions, 2010-14(e) 9
Figure 3: Sweden mobile broadband industry category segmentation: % share, by volume, 2014(e) 10
Figure 4: Sweden mobile broadband industry geography segmentation: % share, by value, 2014(e) 11
Figure 5: Sweden mobile broadband industry value forecast: $ million, 2014-19 12
Figure 6: Sweden mobile broadband industry volume forecast: million subscriptions, 2014-19 13
Figure 7: Forces driving competition in the mobile broadband industry in Sweden, 2014 14
Figure 8: Drivers of buyer power in the mobile broadband industry in Sweden, 2014 15
Figure 9: Drivers of supplier power in the mobile broadband industry in Sweden, 2014 17
Figure 10: Factors influencing the likelihood of new entrants in the mobile broadband industry in Sweden, 2014 18
Figure 11: Factors influencing the threat of substitutes in the mobile broadband industry in Sweden, 2014 19
Figure 12: Drivers of degree of rivalry in the mobile broadband industry in Sweden, 2014 20
Figure 13: Tele2 AB: revenues and profitability 23
Figure 14: Tele2 AB: assets and liabilities 23
Figure 15: Telenor ASA: revenues and profitability 28
Figure 16: Telenor ASA: assets and liabilities 28
Figure 17: TeliaSonera AB: revenues and profitability 31
Figure 18: TeliaSonera AB: assets and liabilities 31

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