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Tablet Sales in the United States

  • June 2016
  • -
  • MarketLine
  • -
  • 40 pages

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Summary
Tablet Sales in the United States industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the United States tablet sales market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.


Synopsis
Save time carrying out entry-level research by identifying the size, growth, and leading players in the tablet sales market in the United States

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the tablet sales market in the United States

Leading company profiles reveal details of key tablet sales market players' global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the United States tablet sales market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the United States economy


Reasons To Buy
What was the size of the United States tablet sales market by value in 2015?

What will be the size of the United States tablet sales market in 2020?

What factors are affecting the strength of competition in the United States tablet sales market?

How has the market performed over the last five years?

How large is the United States's tablet sales market in relation to its regional counterparts?

Key Highlights
- The tablet market consists of the total revenues generated through the sale of tablet computers, such as the Apple iPad or HTC Nexus 9, to end users. The tablet market includes media tablets, but excludes e-readers. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2015 annual average exchange rates.

- The US tablet sales market had total revenues of $19.5bn in 2015, representing a compound annual growth rate (CAGR) of 7.5% between 2011 and 2015.

- Market consumption volume increased with a CAGR of 21.9% between 2011-2015, to reach a total of 61.3 million units in 2015.

- Rapid movement towards tablet devices has been stifled in the US; a lack of innovative product development on the part of manufacturers, the increasing popularity of phablets and a resurgent PC market led to volume declines in 2014, something that was compounded by the continuing fall in average selling prices. However, the emergence of Windows 10 may serve to bolster the appeal of Windows-based tablets, especially within commercial settings, and many existing tablet users are likely to start to upgrade their devices for the first time over the forecast period, which should drive volume growth to 2020.

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