1. Market Research
  2. > IT Services
  3. > Solution Integration Market Trends

CRM Market in China 2016-2020

  • November 2015
  • 57 pages
  • Infiniti Research Limited
Report ID: 2661009

Summary

Table of Contents

Search Inside

CRM Market in China - Industry Analysis 2016-2020
Covering: A far-reaching analysis of the CRM market in China and segmentation by application (customer service, sales, and marketing), by deployment model (on-premise and cloud-based), and by end-user (government organizations, BFSI, consumer goods and retail, and others). The top vendors analyzed in the report are Aplicor, IBM, Infor, Microsoft, Oracle, salesforce.com, and SAP. It also includes a SWOT analysis of promising vendors such as 800App CRM, Kingdee, Neusoft, and Yonyou.
An overview of the CRM market in China
Technavio’s market research analysts expect the customer relationship management (CRM) market in China to grow at a CAGR of more than 17% during the forecast period. The CRM has expanded rapidly and succeeded in transforming the deployment of CRM software from capital expenditure to pay-per-use models.
In accordance with Technavio’s latest report, the demand for SaaS is high, which represented more than 45% of total CRM software sold globally in 2015. Increased use of cloud-based computing is one of the major factors driving the growth of the CRM market. The demand for cloud-based computing market in China is increasing at a fast rate and this demand is from organizations of all sizes looking for easy-to-deploy alternatives with advanced technologies to replace older systems. As a result, the increasing implementation of cloud-based CRMs will drive the overall CRM market in China and other emerging regions of APAC.
Segmentation of the CRM market in China by application
- Customer service
- Sales
- Marketing
With a remarkable share of close to 42%, the customer service software segment has the highest share in the CRM market in China, and this segment is considered the backbone of CRM operations and is expected to be a consistent driver through 2020.
End-user segmentation of the CRM market in China
- Government organizations
- BFSI
- Consumer goods and retail
- Others
The adoption of the CRM software is expected to increase in enterprise verticals during the forecast period, with the government sector being the largest user of CRM solutions. Government agencies are paying keen attention on social media and have an active presence in social channels such as Facebook and Twitter.
Competitive landscape and key vendors
The CRM market in China is witnessing a stiff competition due to the influx of new vendors and large enterprise software vendors that provide products specific to the local market.
Top vendors in this market are -
- Aplicor
- IBM
- Infor
- Microsoft
- Oracle
- salesforce.com
- SAP
Promising vendors in the CRM market in China -
- 800App CRM
- Kingdee
- Neusoft
- Yonyou
Other prominent vendors included in this report are Amdocs, AsiaInfo-Linkage, Avidian, NetSuite, Sage Group, Shanghai Bokesoft Information, Xiaoshouyi, and XTools.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the CRM market in China?
- What are the key market trends impacting the growth of the CRM market in China?
- What are the challenges to market growth?
- Who are the key vendors in the CRM market in China?
- What are the market opportunities and threats faced by the vendors in the CRM market in China?
- What are the key outcomes of the five forces analysis of the CRM market in China?
Technavio also offers customization on reports based on specific client requirement.

Related reports
- Global CRM Outsourcing Market 2015-2019
- Global Social Customer Relationship Management (CRM) Software Market 2015-2019
- Global SaaS-based CRM Software Market 2014-2018

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Ahmad helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

CRM Applications Markets in China

  • $ 4000
  • Industry report
  • April 2017
  • by Asia Market Information & Development Company

China’s demand for CRM Applications has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth ...

CRM Applications Industry Forecasts - China Focus

  • $ 1800
  • Industry report
  • April 2017
  • by Asia Market Information & Development Company

This study focuses on China’s CRM Applications industry forecasts. In the two past decades, the industry has been growing at a fast pace. The dramatic expansions of the manufacturing capabilities and ...

The 2018-2023 World Outlook for Customer Relationship Management (CRM) Software

  • $ 995
  • Industry report
  • April 2017
  • by ICON Group

This study covers the world outlook for customer relationship management (CRM) software across more than 190 countries. For each year reported, estimates are given for the latent demand, or potential industry ...


ref:plp2015

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.