1. Market Research
  2. > Software Market Trends
  3. > Mobile Application Development Platform Market by Deployment (Cloud, On-Premise), by End User Type (SMBs, Large Enterprise), by Industry Verticals, by Region (NA, EU, APAC, MEA, LA) – Global Forecast to 2019

The MADP market is an emerging technology with range of developments reshaping the communications market through constant changes in mobile environment. In the recent years, consumers and enterprise users have moved from PCs and laptops to smart devices that have left developer teams to ascent to new tools and technologies.
The growing demand for commercial mobile devices and emerging advancements in digital technology are visibly driving the market for MADP. Industry verticals such as BFSI, healthcare, retail, transportation and logistics and manufacturing are progressively deploying MADP for better quality and performance of mobile apps.
Strategic platform vendors, namely Halosys, Convertigo, IBM and Kony among various others are offering MADP to present definite set of recommendations from the end users that would help to develop mobile applications using the responsive development procedures.

The major restraints in this market are rising cost and technical difficulties and increasing importance of security. This report analyzes the growth rate and penetration of MADP across all regions.
There are various assumptions that have been taken into consideration for the market sizing and forecasting exercise. A few of the global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rate is one of the economic factors which are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are expected to not seriously affect the forecasts in the emerging Asia-Pacific (APAC) regions.

The report will help the market leaders/new entrants in this market in the following ways:

1. This report segments the market into services, covering this market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across different industry verticals and regions.
2. This report will help them better understand the competitors and gain more insights to better position one’s business. There is a separate section on competitive landscape, includingend-user analysis, mergers and acquisitions, and venture capital funding. Besides this, there are company profiles of the ten major players in this market. In this section, market internals are provided that can help place one’s company ahead of the competitors.
3. The report helps them understand the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.

Table Of Contents

Mobile Application Development Platform Market by Deployment (Cloud, On-Premise), by End User Type (SMBs, Large Enterprise), by Industry Verticals, by Region (NA, EU, APAC, MEA, LA) - Global Forecast to 2019
1 INTRODUCTION 13

1.1 OBJECTIVES OF THE STUDY 13
1.2 MARKET DEFINITION 13
1.3 MARKET SCOPE 13
1.3.1 MARKETS COVERED 14
1.3.2 YEAR 15
1.4 CURRENCY 16
1.5 STAKEHOLDERS 16

2 RESEARCH METHODOLOGY 17

2.1 MARKET SIZE ESTIMATION 18
2.2 MARKET CRACKDOWN AND DATA TRIANGULATION 22
2.3 MARKET SHARE ESTIMATION 23
2.3.1 KEY DATA TAKEN FROM SECONDARY SOURCES 23
2.3.2 KEY DATA TAKEN FROM PRIMARY SOURCES 23
2.3.3 KEY INDUSTRY INSIGHTS 24
2.4 ASSUMPTIONS 24

3 EXECUTIVE SUMMARY 25

4 PREMIUM INSIGHTS 29

4.1 ATTRACTIVE MARKET OPPORTUNITIES IN MADP MARKET 29
4.2 MADP MARKET - TOP THREE INDUSTRY VERTICALS 30
4.3 GLOBAL MADP MARKET 31
4.4 MADP MARKET POTENTIAL 32
4.5 MADP USER TYPE MARKET (2019) 32
4.6 MADP REGIONAL MARKET 33
4.7 INDUSTRY VERTICAL GROWTH MATRIX 33
4.8 LIFECYCLE ANALYSIS, BY REGION, 2014 34

5 MARKET OVERVIEW 36

5.1 INTRODUCTION 37
5.2 EVOLUTION 37
5.3 MARKET SEGMENTATION 39
5.3.1 BY DEPLOYMENT TYPE 39
5.3.2 BY USER TYPE 39
5.3.3 BY INDUSTRY VERTICAL 40
5.3.4 BY REGION 40
5.4 MARKET DYNAMICS 41
5.4.1 DRIVERS 42
5.4.1.1 Increasing number of commercial mobile devices 42
5.4.1.2 Emergence of cloud-based technology 42
5.4.1.3 Rising demand among enterprises for mobile apps 42
5.4.2 RESTRAINTS 43
5.4.2.1 Rising costs and technical difficulties 43
5.4.2.2 Increasing importance of security 43
5.4.3 OPPORTUNITIES 44
5.4.3.1 Implementation of reliable development practices 44
5.4.3.2 Growing demand for departmental collaboration 44
5.4.3.3 Better management of applications on different platforms 44
5.4.4 CHALLENGES 45
5.4.4.1 Constantly checking for uniformity across platform 45
5.4.4.2 Maintaining back-end integration 45
5.4.5 BURNING ISSUE 46
5.4.5.1 Drastic fall in the usage of native apps 46

6 INDUSTRY TRENDS 47

6.1 INTRODUCTION 47
6.2 VALUE CHAIN ANALYSIS 47
6.3 STANDARDS 50
6.3.1 INTRODUCTION 50
6.3.2 FEDERAL INFORMATION PROCESSING STANDARD (FIPS) 50
6.3.3 FEDERAL INFORMATION SECURITY MANAGEMENT ACT (FISMA) 50
6.4 PEST ANALYSIS 51
6.4.1 POLITICAL FACTORS 51
6.4.2 ECONOMIC FACTORS 52
6.4.3 SOCIAL FACTORS 52
6.4.4 TECHNOLOGICAL FACTORS 52
6.5 PORTER'S FIVE FORCES ANALYSIS 53
6.5.1 THREAT FROM NEW ENTRANTS 53
6.5.2 THREAT FROM SUBSTITUTES 54
6.5.3 BARGAINING POWER OF SUPPLIERS 54
6.5.4 BARGAINING POWER OF BUYERS 55
6.5.5 INTENSITY OF COMPETITIVE RIVARLY 56

7 GLOBAL MADP MARKET ANALYSIS, BY DEPLOYMENT TYPE 57

7.1 INTRODUCTION 58
7.2 CLOUD 59
7.3 ON-PREMISES 62

8 GLOBAL MADP MARKET ANALYSIS, BY USER TYPE 64

8.1 INTRODUCTION 65
8.2 SMBS 66
8.3 LARGE ENTERPRISES 68

9 GLOBAL MADP MARKET ANALYSIS, BY INDUSTRY VERTICAL 72

9.1 INTRODUCTION 73
9.2 BFSI 74
9.3 HEALTHCARE 76
9.4 RETAIL 78
9.5 TRANSPORTATION AND LOGISTICS 79
9.6 MEDIA AND ENTERTAINMENT 81
9.7 TELECOM AND IT 82
9.8 CONSTRUCTION 84
9.9 EDUCATION 85
9.10 MANUFACTURING 87
9.11 OTHERS 88

10 GEOGRAPHIC ANALYSIS 90

10.1 INTRODUCTION 91
10.2 NORTH AMERICA 94
10.3 EUROPE 97
10.4 ASIA-PACIFIC 98
10.5 MIDDLE EAST AND AFRICA 102
10.6 LATIN AMERICA 103

11 COMPETITIVE LANDSCAPE 105

11.1 OVERVIEW 105
11.2 COMPETITIVE SITUATION AND TRENDS 107
11.2.1 NEW PRODUCT LAUNCHES 109
11.2.2 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS, 2012-2014 111
11.2.3 MERGERS AND ACQUISITIONS 113
11.2.4 EXPANSION 113
11.2.5 VENTURE CAPTIAL (VC) FUNDING 114

12 COMPANY PROFILES 115 (Business Overview, Products and Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*

12.1 INTRODUCTION 115
12.2 SAP AG 116
12.3 IBM CORPORATION 119
12.4 ORACLE CORPORATION 122
12.5 KONY 126
12.6 MICROSOFT CORPORATION 128
12.7 VERIVO SOFTWARE 131
12.8 SALESFORCE.COM 133
12.9 APPCELERATOR 136
12.10 HEWLETT-PACKARD 138
12.11 MICROSTRATEGY 140
*Details on Business Overview, Products and Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.
13 APPENDIX 142
13.1 INDUSTRY EXCERPTS 142
13.2 DISCUSSION GUIDE 142
13.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 146
13.4 AVAILABLE CUSTOMIZATIONS 147
13.5 RELATED REPORTS 148

LIST OF TABLES

TABLE 1 GLOBAL MADP MARKET SIZE AND GROWTH RATE, 2012-2019 ($MILLION, Y-O-Y %) 26
TABLE 2 INCREASING NUMBER OF COMMERCIAL MOBILE DEVICES WILL DRIVE THE MARKET 42
TABLE 3 INCREASING IMPORTANCE OF SECURITY WILL RESTRAIN THE GROWTH OF MADP 43
TABLE 4 BETTER MANAGEMENT OF APPLICATIONS ON DIFFERENT PLATFORM WILL ACT AS AN OPPORTUNITY FOR MADP 45
TABLE 5 MAINTAINING BACK-END INTEGRATION WILL BE THE MAJOR CHALLENGE FOR PLATFORM PROVIDERS 46
TABLE 6 GLOBAL MADP MARKET SIZE, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 58
TABLE 7 GLOBAL CLOUD DEPLOYED MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 60
TABLE 8 GLOBAL CLOUD DEPLOYED MADP MARKET SIZE, BY INDUSTRY VERTICAL,
2012-2019 ($MILLION) 61
TABLE 9 GLOBAL CLOUD DEPLOYED MADP MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 61
TABLE 10 GLOBAL ON-PREMISES DEPLOYED MADP MARKET SIZE, BY USER TYPE,
2012-2019 ($MILLION) 62
TABLE 11 GLOBAL ON-PREMISES DEPLOYED MADP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 63
TABLE 12 GLOBAL ON-PREMISES DEPLOYED MADP MARKET SIZE, BY REGION,
2012-2019 ($MILLION) 63
TABLE 13 GLOBAL MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 65
TABLE 14 GLOBAL SMBS MADP MARKET SIZE, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 66
TABLE 15 GLOBAL SMBS MADP MARKET SIZE, BY INDUSTRY VERTICAL ,
2012-2019 ($MILLION) 67
TABLE 16 GLOBAL SMBS MADP MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 68
TABLE 17 GLOBAL LARGE ENTERPRISES MADP MARKET SIZE, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 69
TABLE 18 GLOBAL LARGE ENTERPRISES MADP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 70
TABLE 19 GLOBAL LARGE ENTERPRISE MADP MARKET SIZE, BY REGION,
2012-2019 ($MILLION) 71
TABLE 20 GLOBAL MADP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 74
TABLE 21 GLOBAL MADP MARKET SIZE IN BFSI INDUSTRY VERTICAL, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 75
TABLE 22 GLOBAL MADP MARKET SIZE IN BFSI INDUSTRY VERTICAL, BY USER TYPE,
2012-2019 ($MILLION) 75
TABLE 23 GLOBAL MADP MARKET SIZE IN BFSI INDUSTRY VERTICAL, BY REGION,
2012-2019 ($MILLION) 76
TABLE 24 GLOBAL MADP MARKET SIZE IN THE HEALTHCARE INDUSTRY VERTICAL,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 77
TABLE 25 GLOBAL MADP MARKET SIZE IN THE HEALTHCARE INDUSTRY VERTICAL,
BY USER TYPE, 2012-2019 ($MILLION) 77
TABLE 26 GLOBAL MADP MARKET SIZE IN THE HEALTHCARE INDUSTRY VERTICAL,
BY REGION, 2012-2019 ($MILLION) 77
TABLE 27 GLOBAL MADP MARKET SIZE IN THE RETAIL INDUSTRY VERTICAL,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 78
TABLE 28 GLOBAL MADP MARKET SIZE IN RETAIL INDUSTRY VERTICAL, BY USER TYPE, 2012-2019 ($MILLION) 78
TABLE 29 GLOBAL MADP MARKET SIZE IN THE RETAIL INDUSTRY VERTICAL, BY REGION, 2012-2019 ($MILLION) 79
TABLE 30 GLOBAL MADP MARKET SIZE IN THE TRANSPORTATION AND LOGISTICS INDUSTRY VERTICAL, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 80
TABLE 31 GLOBAL MADP MARKET SIZE IN THE TRANSPORTATION AND LOGISTICS INDUSTRY VERTICAL, BY USER TYPE, 2012-2019 ($MILLION) 80
TABLE 32 GLOBAL MADP MARKET SIZE IN THE TRANSPORTATION AND LOGISTICS INDUSTRY VERTICAL, BY REGION, 2012-2019 ($MILLION) 80
TABLE 33 GLOBAL MADP MARKET SIZE IN THE MEDIA AND ENTERTAINMENT INDUSTRY VERTICAL, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 81
TABLE 34 GLOBAL MADP MARKET SIZE IN THE MEDIA AND ENTERTAINMENT INDUSTRY VERTICAL, BY USER TYPE, 2012-2019 ($MILLION) 81
TABLE 35 GLOBAL MADP MARKET SIZE IN THE MEDIA AND ENTERTAINMENT INDUSTRY VERTICAL, BY REGION, 2012-2019 ($MILLION) 82
TABLE 36 GLOBAL MADP MARKET SIZE IN THE TELECOM AND IT INDUSTRY VERTICAL,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 82
TABLE 37 GLOBAL MADP MARKET SIZE IN THE TELECOM AND IT INDUSTRY VERTICAL,
BY USER TYPE, 2012-2019 ($MILLION) 83
TABLE 38 GLOBAL MADP MARKET SIZE IN THE TELECOM AND IT INDUSTRY VERTICAL,
BY REGION, 2012-2019 ($MILLION) 83
TABLE 39 GLOBAL MADP MARKET SIZE IN THE CONSTRUCTION INDUTRY VERTICAL,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 84
TABLE 40 GLOBAL MADP MARKET SIZE IN THE CONSTRUCTION INDUSTRY VERTICAL,
BY USER TYPE, 2012-2019 ($MILLION) 84
TABLE 41 GLOBAL MADP MARKET SIZE IN THE CONSTRUCTION INDUSTRY VERTICAL,
BY REGION, 2012-2019 ($MILLION) 85
TABLE 42 GLOBAL MADP MARKET SIZE IN THE EDUCATION INDUSTRY VERTICAL,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 85
TABLE 43 GLOBAL MADP MARKET SIZE IN THE EDUCATION INDUSTRY VERTICAL,
BY USER TYPE, 2012-2019 ($MILLION) 86
TABLE 44 GLOBAL MADP MARKET SIZE IN THE EDUCATION INDUSTRY VERTICAL, BY REGION, 2012-2019 ($MILLION) 86
TABLE 45 GLOBAL MADP MARKET SIZE IN THE MANUFACTURING INDUSTRY VERTICAL,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 87
TABLE 46 GLOBAL MADP MARKET SIZE IN THE MANUFACTURING INDUSTRY VERTICAL,
BY USER TYPE, 2012-2019 ($MILLION) 87
TABLE 47 GLOBAL MADP MARKET SIZE IN THE MANUFACTURING INDUSTRY VERTICAL,
BY REGION, 2012-2019 ($MILLION) 88
TABLE 48 GLOBAL MADP MARKET SIZE IN THE OTHER INDUSTRY VERTICALS,
BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 88
TABLE 49 GLOBAL MADP MARKET SIZE IN THE OTHER INDUSTRY VERTICALS, BY USER TYPE, 2012-2019 ($MILLION) 89
TABLE 50 GLOBAL MADP MARKET SIZE IN THE OTHER INDUSTRY VERTICALS, BY REGION, 2012-2019 ($MILLION) 89
TABLE 51 GLOBAL MADP MARKET SIZE, BY REGION, 2012-2019 ($MILLION) 93
TABLE 52 NORTH AMERICA: MADP MARKET SIZE, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 95
TABLE 53 NORTH AMERICA: MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 95
TABLE 54 NORTH AMERICA: MADP MARKET SIZE, BY INDUSTRY VERTICAL,
2012-2019 ($MILLION) 96
TABLE 55 EUROPE: MADP MARKET SIZE, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 97
TABLE 56 EUROPE: MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 97
TABLE 57 EUROPE: MADP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 98
TABLE 58 APAC: MADP MARKET SIZE, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 100
TABLE 59 APAC: MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 101
TABLE 60 APAC: MADP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 101
TABLE 61 MEA: MADP MARKET SIZE, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION) 102
TABLE 62 MEA: MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 102
TABLE 63 MEA: MADP MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION) 103
TABLE 64 LATIN AMERICA: MADP MARKET SIZE, BY DEPLOYMENT TYPE,
2012-2019 ($MILLION) 103
TABLE 65 LATIN AMERICA: MADP MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION) 104
TABLE 66 LATIN AMERICA: MADP MARKET SIZE, BY INDUSTRY VERTICAL,
2012-2019 ($MILLION) 104
TABLE 67 NEW PRODUCT LAUNCHES, 2012-2014 109
TABLE 68 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS, 2012-2014 111
TABLE 69 MERGERS AND ACQUISITIONS, 2011-2014 113
TABLE 70 EXPANSION, 2012-2014 113
TABLE 71 VC FUNDING, 2011-2014 114

LIST OF FIGURES

FIGURE 1 MARKETS COVERED 14
FIGURE 2 RESEARCH DESIGN 17
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 19
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 20
FIGURE 5 BREAK DOWN OF PRIMARY INTERVIEW: BY COMPANY TYPE, DESIGNATION,
AND REGION 21
FIGURE 6 DATA TRIANGULATION 22
FIGURE 7 MADP MARKET SIZE, USER TYPE SNAPSHOT (2014-2019): MARKET FOR LARGE ENTERPRISE IS EXPECTED TO DOUBLE IN THE NEXT FIVE YEARS 26
FIGURE 8 MADP MARKET SIZE, INDUSTRY VERTICAL SNAPSHOT (2014-2019): BFSI WILL DOMINATE THE MARKET DURING THE FORECAST PERIOD 27
FIGURE 9 GLOBAL MADP MARKET SIZE, BY DEPLOYMENT, 2014-2019 27
FIGURE 10 GLOBAL MADP MARKET SHARE, 2014 - NORTH AMERICA WILL EXHIBIT THE HIGHEST MARKET SHARE IN 2014 28
FIGURE 11 GROWING DEMAND FOR DEPARTMENTAL COLLABORATION WILL ACT AS AN ATTRACTIVE MARKET OPPORTUNITY FOR THE MADP MARKET 29
FIGURE 12 BFSI, RETAIL AND TRANSPORTATION AND LOGISTICS ARE THE TOP THREE INDUSTRY SEGMENTS GAINING THE HIGHEST TRACTION 30
FIGURE 13 NORTH AMERICA HOLDS THE MAXIMUM SHARE IN THE MADP MARKET (2014) 31
FIGURE 14 ASIA-PACIFIC IS EXPECTED TO HAVE THE HIGHEST MARKET GROWTH POTENTIAL
IN THE YEARS TO COME 32
FIGURE 15 LARGE ENTERPRISE WILL CONTINUE TO DOMINATE THE MADP MARKET IN THE NEXT FIVE YEARS 32
FIGURE 16 ASIA-PACIFIC MARKET TO GROW FASTER THAN EUROPE AND NORTH AMERICA 33
FIGURE 17 MADP INDUSTRY VERTICALS, GROWTH MATRIX 34
FIGURE 18 REGIONAL LIFECYCLE- MEA EXPECTED TO BE IN THE INTRODUCTION PHASE FOR THE YEAR 2014 35
FIGURE 19 PLATFORM PROVIDERS TO PLAY A CRUCIAL ROLE IN MADP MARKET 38
FIGURE 20 MADP MARKET, BY DEPLOYMENT TYPE 39
FIGURE 21 MADP MARKET, BY USER TYPE 39
FIGURE 22 MADP MARKET, BY INDUSTRY VERTICAL 40
FIGURE 23 MADP MARKET, BY REGION 40
FIGURE 24 RISING DEMAND AMONG ENTERPRISES FOR MOBILE APPS WILL DRIVE THE MARKET FOR MADP 41
FIGURE 25 VALUE CHAIN ANALYSIS 48
FIGURE 26 MADP ARCHITECTURE 49
FIGURE 27 PORTER'S FIVE FORCES ANALYSIS (2014): AVAILABILITY OF SUBSTITUTE PRODUCTS HAVE DECREASED THE VALUE OF THE MADP PLATFORM 53
FIGURE 28 ON-PREMISE DEPLOYMENT MARKET SIZE IS EXPECTED TO DOUBLE BY 2019 58
FIGURE 29 GLOBAL MADP MARKET BY DEPLOYMENT, GEOGRAPHIC ANALYSIS (2014)- ON PREMISE EXPECTED TO BE THE HIGHEST CONTRIBUTOR FOR THE DEPLOYMENT TYPE SEGMENT 59
FIGURE 30 LARGE ENTERPRISES ARE EXPECTED TO HOLD THE LARGEST MARKET SIZE FOR THE CLOUD DEPLOYED MADP 60
FIGURE 31 LARGE ENTERPRISES WILL CONTINUE TO DOMINATE THE ON-PREMISES DEPLOYED MADP MARKET 62
FIGURE 32 SMBS EXHIBIT THE FASTEST GROWTH RATE IN THE MADP MARKET DURING THE FORECAST PERIOD 65
FIGURE 33 SMBS TEND TO DEPLOY MOBILE APPLICATION DEVELOPMENT PLATFORM ON CLOUD 66
FIGURE 34 ASIA-PACIFIC EXPECTED TO DOMINATE THE SMB USER SEGMENT 67
FIGURE 35 LARGE ENTERPRISES TEND TO DEPLOY MOBILE APPLICATION DEVELOPMENT PLATFORM MARKET ON-PREMISES 68
FIGURE 36 BFSI AND RETAIL WOULD CONTROL THE LARGEST MARKET SHARE FOR LARGE ENTERPRISE MADP MARKET 69
FIGURE 37 EUROPE EXPECTED TO DOMINATE THE LARGE ENTERPRISE USER SEGMENT 70
FIGURE 38 GLOBAL MADP MARKET IS LARGELY DOMINATED BY THE BFSI INDUSTRY VERTICAL 73
FIGURE 39 NORTH AMERICA TO DOMINATE THE MADP MARKET FOR THE BFSI INDUSTRY VERTICAL 75
FIGURE 40 ASIA-PACIFIC TO EXHIBIT THE HIGHEST GROWTH RATE IN THE TRANSPORTATION AND LOGISTICS INDUSTRY 79
FIGURE 41 LATIN AMERICA WILL EXHIBIT THE HIGHEST GROWTH RATE IN THE MADP MARKET 91
FIGURE 42 GEOGRAPHIC SNAPSHOT - ASIA-PACIFIC IS EMERGING AS A NEW HOTSPOT 92
FIGURE 43 ASIA-PACIFIC: ONE OF THE ATTRACTIVE DESTINATIONS FOR ALMOST ALL INDUSTRY VERTICALS 92
FIGURE 44 GEOGRAPHIC SNAPSHOT (2014-2019): ASIA-PACIFIC AN ATTRACTIVE DESTINATION FOR THE OVERALL MADP MARKET 93
FIGURE 45 NORTH AMERICA MARKET SNAPSHOT: BFSI INDUSTRY IS EXPECTED TO CONTRIBUTE MAXIMUM TO THE MARKET VALUE IN 2014 94
FIGURE 46 ASIA-PACIFIC MADP MARKET SNAPSHOT - RETAIL EXPECTED TO GAIN POPULARITY BY 2019 99
FIGURE 47 ASIA-PACIFIC IS ONE OF THE FASTEST GROWING REGIONS IN THE MADP MARKET 100
FIGURE 48 COMPANIES ADOPTED PARTNERSHIPS/AGREEMENTS/COLLABORATIONS AS THE KEY GROWTH STRATEGIES OVER THE LAST THREE YEARS 105
FIGURE 49 ORACLE AND SAP AG GREW AT THE FASTEST GROWTH RATE BETWEEN
2009 AND 2013 106
FIGURE 50 MARKET EVALUATION FRAMEWORK 107
FIGURE 51 BATTLE FOR MARKET SHARE: PARTNERSHIPS, AGREEMENTS, AND COLLABORATIONS ARE THE KEY STRATEGIES 108
FIGURE 52 GEOGRAPHIC REVENUE MIX OF TOP 5 MARKET PLAYERS 115
FIGURE 53 SAP AG: COMPANY SNAPSHOT 116
FIGURE 54 SAP AG: SWOT ANALYSIS 118
FIGURE 55 IBM: COMPANY SNAPSHOT 119
FIGURE 56 IBM: SWOT ANALYSIS 121
FIGURE 57 ORACLE CORPORATION: COMPANY SNAPSHOT 122
FIGURE 58 ORACLE CORPORATION: SWOT ANALYSIS 124
FIGURE 59 MICROSOFT CORPORATION: COMPANY SNAPSHOT 128
FIGURE 60 MICROSOFT CORPORATION: SWOT ANALYSIS 130
FIGURE 61 SALESFORCE.COM: COMPANY SNAPSHOT 133
FIGURE 62 SALESFORCE.COM: SWOT ANALYSIS 135
FIGURE 63 HEWLETT-PACKARD: COMPANY SNAPSHOT 138
FIGURE 64 MICROSTRATEGY: COMPANY SNAPSHOT 140

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
2016 North American Mobile Enterprise Applications

2016 North American Mobile Enterprise Applications

  • $ 10000
  • Industry report
  • October 2016
  • by Frost & Sullivan

Opportunities within Enterprises The overall research objective was to measure the current use and future decision-making behavior toward mobile enterprise applications, including some specific focus on ...

Global Markets for Machine Vision Technologies

Global Markets for Machine Vision Technologies

  • $ 6650
  • Industry report
  • November 2016
  • by BCC Research

Use this report to: - Gain insight through definitions, concepts, and the roles of the machine vision (MV) industry. - Gain information about the history and development of machine vision (MV) in food ...

Tools and Components for Photonic Applications

Tools and Components for Photonic Applications

  • $ 6650
  • Industry report
  • November 2016
  • by BCC Research

This photonic applications report by BCC Research analyzes the tools and components for photonic application and its market dynamics. Use this report to: - Analyze the various applications for tools and ...


ref:plp2015

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.