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The Accommodation Industry in South Africa 2016

  • June 2016
  • -
  • Who Owns Whom
  • -
  • 164 pages

The South African Accommodation Sector: Income from accommodation excluding restaurant and bar sales was R20.1bn in 2015, an increase of 8.2% over the previous year, a trend driven mainly by the increase in room rates. According to the Tourism Satellite Account (TSA) published in February 2016, there were 9,748 establishments in 2014, employing 115,289 people.


Challenging Economic Times: The accommodation sector is highly seasonal and its success is dependent on the economic well-being of local and international tourists. The difficult economic conditions have led to increased costs and reduced corporate and household spending which resulted in the average occupancy rate in 2015 dropping to 50.6%, compared to an occupancy rate of 51.5% in 2014. In spite of growing tourist numbers during the first three months of 2016, owners of traditional accommodation establishments are being negatively influenced by a variety of factors including rising inflation, newly introduced government regulations and growing demands from the digital economy. Airbnb, based in San Francisco, launched in South Africa in July 2015 and 20,000 homes have already been listed, with Cape Town ranking as Airbnb’s largest market in Africa.



Report Coverage:

The detailed Accommodation report describes current conditions, corporate activity and new developments in the sector. Statistics regarding the size of the industry and projections for the success of the different accommodation types are included. The report profiles 24 companies including major players Sun International Ltd and Tsogo Sun Holdings Ltd, which between them own 132 hotels worldwide. Also profiled are leaders in the safari lodge sub-sector, ranging from South African National Parks which employs 4,742 people at its 19 parks, to exclusive Phinda Private Game Reserve (Pty) Ltd t/a & Beyond.

Table Of Contents

The Accommodation Industry in South Africa 2016
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 3
2.2. Geographic Position 4
3. SIZE OF THE INDUSTRY 9
4. STATE OF THE INDUSTRY 22
4.1. Local 22
4.1.1. Corporate Actions 26
4.1.2. Regulations 27
4.1.3. Enterprise Development and Social Economic Development 29
4.2. Continental 31
4.3. International 35
5. INFLUENCING FACTORS 39
5.1. Economic Environment 39
5.2. Government Initiatives 40
5.2.1. Marketing and Advertising 42
5.3. Rising Operating Costs 43
5.4. Technology, Research and Development (RandD) and Innovation 44
5.5. Labour 45
5.6. Cyclicality 48
5.7. Environmental Concerns 49
5.8. Crime and Security 51
6. COMPETITION 51
6.1. Barriers to Entry 53
7. SWOT ANALYSIS 54
8. OUTLOOK 55
9. INDUSTRY ASSOCIATIONS 55
10. REFERENCES 56
10.1. Publications 56
10.2. Websites 57
COMPANY PROFILES 60
Accor Southern Africa 60
AP Arabella (Pty) Ltd 62
BON Hotels (Pty) Ltd 64
City Lodge Hotels Ltd 67
Forever Resorts (Pty) Ltd 73
Good Hope Palace Hotels (Pty) Ltd 77
Gooderson Leisure Corporation Ltd 79
IFA Hotels and Resorts Ltd 82
InterContinental Hotels Group Plc 85
Kat Leisure (Pty) Ltd 96
Kharafi Hospitality (Pty) Ltd 98
Legacy Hotels and Resorts (Pty) Ltd 100
Mantis Investment Holdings (Pty) Ltd 105
Marriott International Inc 107
One and Only Cape Town (RF) (Pty) Ltd 123
Peermont Global (Pty) Ltd 125
Phinda Private Game Reserve (Pty) Ltd 130
Premier Hotels and Resorts (Pty) Ltd 133
Rezidor Hotel Group South Africa (Pty) Ltd 135
South African National Parks 137
Sun International Ltd 141
Tsogo Sun Holdings Ltd 147
Vexicure (Pty) Ltd 156
Wilderness Holdings Ltd 158

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