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Bags and Luggage in Romania

  • October 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

The bags and luggage category is under increasing pressure from no-name brands and counterfeit products that are increasing in quality standards at a stable price. This is a new development as the review period showed a stabilisation of the market and competitive environment. This increases the pressure on established brands as Romanians are generally still inclined to prioritise price over image and brand- purchasing incentives. As a consequence luggage sales declined steadily, handbags managed...

Euromonitor International’s Bags and Luggagein Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bags, Luggage.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bags and Luggage market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Bags and Luggage in Romania
BAGS AND LUGGAGE IN ROMANIA
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bags and Luggage by Category: Volume 2011-2016
Table 2 Sales of Bags and Luggage by Category: Value 2011-2016
Table 3 Sales of Bags and Luggage by Category: % Volume Growth 2011-2016
Table 4 Sales of Bags and Luggage by Category: % Value Growth 2011-2016
Table 5 Sales of Handbags by Type: % Value 2011-2016
Table 6 Sales of Luggage by Type: % Value 2011-2016
Table 7 NBO Company Shares of Bags and Luggage: % Value 2011-2015
Table 8 LBN Brand Shares of Bags and Luggage: % Value 2012-2015
Table 9 Distribution of Bags and Luggage by Format: % Value 2011-2016
Table 10 Forecast Sales of Bags and Luggage by Category: Volume 2016-2021
Table 11 Forecast Sales of Bags and Luggage by Category: Value 2016-2021
Table 12 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2016-2021
Table 13 Forecast Sales of Bags and Luggage by Category: % Value Growth 2016-2021
Azad Enterprises SRL in Personal Accessories (romania)
Strategic Direction
Key Facts
Summary 1 Azad Enterprises SRL: Key Facts
Summary 2 Azad Enterprises SRL: Operational Indicators
Competitive Positioning
Summary 3 Azad Enterprises SRL: Competitive Position 2015
Ff Group Romania SRL in Personal Accessories (romania)
Strategic Direction
Key Facts
Summary 4 FF Group Romania SRL: Key Facts
Summary 5 FF Group Romania SRL: Operational Indicators
Competitive Positioning
Summary 6 FF Group Romania SRL: Competitive Position 2015
Herlitz Romania SRL in Personal Accessories (romania)
Strategic Direction
Key Facts
Summary 7 Herlitz Romania SRL: Key Facts
Summary 8 Herlitz Romania SRL: Operational Indicators
Competitive Positioning
Summary 9 Herlitz Romania SRL: Competitive Position 2015
SC Gamabell Exim SRL in Personal Accessories (romania)
Strategic Direction
Key Facts
Summary 10 SC Gamabell Exim SRL: Key Facts
Summary 11 SC Gamabell Exim SRL: Operational Indicators
Company Background
Internet Strategy
Competitive Positioning
Summary 12 SC Gamabell Exim SRL: Competitive Position 2015
Executive Summary
Macroeconomic Growth Contributed To Stable Sales Figures
Domestic Retailers and Producers Caught Between Two Fronts
Modern Retail Versus Open Markets
Internet Channel Growing at Different Speeds
Developments of Review Period Expected To Consolidate in the Future
Key Trends and Developments
Luxury Items Demanded by A Small Fraction of Rich Romanians
Romania Lags Behind in New Products and Development Growth
Specialist Retailers Positioned in Malls Are King
Market Data
Table 14 Sales of Personal Accessories by Category: Volume 2011-2016
Table 15 Sales of Personal Accessories by Category: Value 2011-2016
Table 16 Sales of Personal Accessories by Category: % Volume Growth 2011-2016
Table 17 Sales of Personal Accessories by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Personal Accessories: % Value 2011-2015
Table 19 LBN Brand Shares of Personal Accessories: % Value 2012-2015
Table 20 Distribution of Personal Accessories by Format: % Value 2011-2016
Table 21 Forecast Sales of Personal Accessories by Category: Volume 2016-2021
Table 22 Forecast Sales of Personal Accessories by Category: Value 2016-2021
Table 23 Forecast Sales of Personal Accessories by Category: % Volume Growth 2016-2021
Table 24 Forecast Sales of Personal Accessories by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 13 Research Sources












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