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Consumer and Market Insights: Dairy market in Denmark

  • January 2015
  • -
  • Canadean Ltd
  • -
  • 61 pages

Summary
This report brings together consumer insight and market data to provide a comprehensive brief of the Denmark's Dairy market. This allows for the rapid identification of key growth opportunities across major Dairy Foods categories and their packaging.

Key Findings
- The Dairy market in Denmark offers significant growth prospects for manufacturers to introduce new products in the market.

- Cheese is the largest category in value terms and is forecast to register highest growth during 2014-2019.

- Hypermarkets and Supermarkets followed by distribution to On-Trade channels are the preferred distribution channels for Dairy Foods products purchase.

- Tub is the most preferred container type in Denmark Dairy market followed by Carton.

Synopsis
This report brings together market data to provide a comprehensive brief of the Dairy market in Denmark and allows for the identification of key growth opportunities across major Dairy Foods categories. It provides a snapshot of the Food Retail landscape in the country and market share of the key distribution channels. The report also includes Packaging overview and brand share data of the Dairy market in Denmark.

Reasons To Buy
This overview of the consumer and market dynamics of Denmark Dairy market allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.

Table Of Contents

Consumer and Market Insights: Dairy market in Denmark
Introduction
- Report Scope

Country Context
- Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
- National retail and foodservice figures - Key Takeouts

Market Overview
- Market value and volume for the Denmark Dairy Food market
- Historical and projected consumption in the Denmark Dairy Food market
- Degree of trade up/down-trade in the Denmark Dairy Food market
- Market volume of Denmark Dairy Food by category
- Historical and project market value of Denmark Dairy Food by category
- Winners and losers in the Denmark Dairy Food market
- Average category level pricing in the Denmark Dairy Food market
- Segment share of the category and change in market share in the Denmark Dairy Food market

Retail Landscape and Key Distribution Channels
- Leading retailers in the Denmark food market
- Leading distribution channels in the Denmark Dairy Food market
- Leading distribution channels by category in the Denmark Dairy Food market

Packaging
- Denmark Dairy Food market by type of packaging
- Denmark Dairy Food market by type of packaging closure/outer
- Denmark Dairy Food market by type of packaging, forecasted

Brand and Private Label Share
- Penetration of private label, by categories, in the Denmark Dairy Food market
- Private label performance compare to national brands in the Denmark Dairy Food market
- Leading brands in the Denmark Dairy Food market by category

Appendix
- Country context
- Sector overview
- Category data
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Methodology
- About Canadean

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