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  4. > Electromagnetic Compatibility (EMC) Test Equipment Market in Southeast Asia : Harmonization of EMC Standards Spurs Market Growth in the Region

Key Findings

•The total EMC test equipment market in Southeast (SE) Asia generated a revenue of $ x million in 2014.
•The positioning of SE Asia as a manufacturing hub and the increasing amount of design and development activities taking place in the electrical and electronics (E&E) sector in the region augur well for EMC test equipment vendors.
•Pricing pressure is high in the market. However, market participants leverage strong product performance, product reliability, and value-added services to maintain prices and profit margins.
•The top 3 key market participants contributed to x % of the total sales in 2014.
•With the exception of Rohde & Schwarz’s dominant presence in the EMC test equipment market in SE Asia, the rest of the market is highly fragmented.
•Key end-user verticals in the market include independent labs, in-house labs, and government labs.

CEO’s Perspective

The EMC test equipment market in SE Asia is at a growth stage. It is expected to grow at a CAGR of x % from 2014 to 2019.
The high investments required for EMC test equipment are a huge challenge for end users, hampering market growth.
The harmonization of EMC test requirements in the region is expected to boost demand for EMC test equipment in the forecast period.
Market participants that aggressively introduce new EMC test equipment, upgrades, and additions to their existing product portfolio have better chances for success in the market.

Key Questions This Study Will Answer

Is the market growing, how long will it continue to grow, and at what rate?
What are the factors driving the growth of the market? What are the restraints?
Which are the key end-user segments driving market growth in SE Asia?
What does the competitive landscape look like?
What competitive factors can participants leverage to gain better market penetration?

Table Of Contents

Electromagnetic Compatibility (EMC) Test Equipment Market in Southeast Asia : Harmonization of EMC Standards Spurs Market Growth in the Region
Executive Summary 3
Market Overview 8
Total EMC Test Equipment Market -
• Drivers and Restraints 14
• Forecast and Trends 26
• Market Share and Competitive Analysis 53
EMC Services Segment Overview 61
The Last Word 68
Appendix 71

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