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Analysis of Chinese Remote Support Applications Market : Fragmented Market with Prosperous Growth Opportunities

  • March 2015
  • -
  • Frost & Sullivan
  • -
  • 46 pages

Summary

Table of Contents

This market insight focusses on the remote support applications market in China. The report lists the drivers and restraints for growth and provides forecasts for the next five years, discussing the overall future outlook; it also contains a business model analysis. It provides estimated market engineering measurements, along with the observed trends. The demand analysis section covers the application scenario, complete with vertical and horizontal adoption trends. Key market participants have also been included with their respective market shares and an assessment report. The three big predictions for future developing trends conclude the study.

Executive Summary

The Chinese remote support applications market is in its early stage of development as market awareness for such products is low.
The market was expected to be worth $ million in 2014, with Information Technology (IT) service providers (SPs), telecommunications companies, and device manufacturing companies leading the adoption of dedicated remote support applications in the Chinese market.
Product value proposition, branding, sales and marketing strategy, and target customer segmentations are the key success factors for vendors.
The fast penetration of smartphones and tablets will drive the increasing need for multiple devices and cross-platform support.
The Chinese remote support applications market is in its early stage of development as market awareness for such products is low.
Direct online and offline sale is the dominant sales approach, while vendors are exploring various distribution channels.

Market Overview

#1 The Chinese market is in the nascent stage with prospective growth momentum.
#2 User awareness resides in free and build-in remote support applications.
#3 The adoption scenario of remote support software varies among various verticals.
#4 Perpetual licensing is the dominant deployment model in China.
#5 The distribution structure is not established, with direct sales being the dominant sales channel.
#6 The competitive landscape is evolving with remote mobile device support as the key differentiator.

Drivers and Restraints

Increasing demand of enterprise-grade IT remote support applications among local Chinese enterprises due to the concern of data security and pressure on productivity drives market growth.
Emphasis on the enhancement of customer care services is making contact centers adopt remote support software to resolve customers’ inquiries faster.
With increased decentralisation and a trend towards bring-your-own-device (BYOD), the need for remote support that interfaces with multiple platforms is increasing.

Lack of customer awareness about dedicated remote support software solutions and vendors restrains market growth.
High adoption of free and built-in software such as RDP and VNC inhibits adoption of remote support solutions for internal employee support and external customer care.
Negative impact brought by pirated software and lack of intellectual property protection in China hinder adoption.

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