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Energy Drinks in Belgium

  • February 2017
  • -
  • Euromonitor International
  • -
  • 24 pages

Summary

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Energy drinks continued to grow in 2016, with these beverages appealing especially to teenagers and young professionals. The category registered strong growth in both off-trade volume and value terms. Flavour, which is influencing the soft drinks market as a whole, continued to be a focus in energy drinks in 2016. This was reflected in the success of the exotic Nalu brand and the recently introduced Juice Monster brand. Slim 25cl cans, which have helped drive sales of Red Bull and Nalu for years...

Euromonitor International’s Energy Drinks in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2017

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