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Energy Drinks in Belgium

  • February 2017
  • -
  • Euromonitor International
  • -
  • 24 pages

Energy drinks continued to grow in 2016, with these beverages appealing especially to teenagers and young professionals. The category registered strong growth in both off-trade volume and value terms. Flavour, which is influencing the soft drinks market as a whole, continued to be a focus in energy drinks in 2016. This was reflected in the success of the exotic Nalu brand and the recently introduced Juice Monster brand. Slim 25cl cans, which have helped drive sales of Red Bull and Nalu for years...

Euromonitor International’s Energy Drinks in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Energy Drinks in Belgium
ENERGY DRINKS IN BELGIUM
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Off-trade Sales of Energy Drinks: Volume 2011-2016
Table 2 Off-trade Sales of Energy Drinks: Value 2011-2016
Table 3 Off-trade Sales of Energy Drinks: % Volume Growth 2011-2016
Table 4 Off-trade Sales of Energy Drinks: % Value Growth 2011-2016
Table 5 NBO Company Shares of Off-trade Energy Drinks: % Volume 2012-2016
Table 6 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2013-2016
Table 7 NBO Company Shares of Off-trade Energy Drinks: % Value 2012-2016
Table 8 LBN Brand Shares of Off-trade Energy Drinks: % Value 2013-2016
Table 9 Forecast Off-trade Sales of Energy Drinks: Volume 2016-2021
Table 10 Forecast Off-trade Sales of Energy Drinks: Value 2016-2021
Table 11 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2016-2021
Table 12 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2016-2021
Jet Import NV SA in Soft Drinks (belgium)
Strategic Direction
Key Facts
Summary 1 Jet Import NV SA: Key Facts
Summary 2 Jet Import NV SA: Operational Indicators
Competitive Positioning
Summary 3 Jet Import NV SA: Competitive Position 2016
Executive Summary
2016 Sees A Volume Sales Decline in Carbonates
Value Sales Increase
Fragmented Competitive Environment Benefits Small Players
New Product Development Focuses on Fewer Calories, Reduced Sugar and Naturalness
Soft Drinks Set To Continue To Record A Positive Performance Over the Forecast Period
Key Trends and Developments
Naturalness Is the Future
Slowdown in Volume Sales Growth
Private Label and Cross-border Sales
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 42 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
Table 43 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Belgium
Sources
Summary 4 Research Sources

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