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Energy Drinks in Colombia

  • February 2017
  • -
  • Euromonitor International
  • -
  • 28 pages

Summary

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Energy drinks continues to register double-digit growth in both value and volume terms, supported by economy brands, which have disrupted a category dominated by imported brands by increasing the consumer base in a significant way. The more appealing prices offered by economy compared with those of imported products, along with presentations in PET bottles and wide distribution, are helping to attract more consumers in middle and lower-income segments. Economy brands have become popular amongst...

Euromonitor International’s Energy Drinks in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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