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Sports Drinks in Belgium

  • February 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

In 2015, sports drinks registered a slight decline in both off-trade and on-trade volume terms. This was worse than the average performance recorded during the review period. In contrast to sports nutrition in Belgium, which enjoyed strong growth, a growing consumer base was looking for healthy drinks in 2015.

Euromonitor International's Sports Drinks in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sports Drinks in Belgium
SPORTS DRINKS IN BELGIUM
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Off-trade Sales of Sports Drinks: Volume 2010-2015
Table 2 Off-trade Sales of Sports Drinks: Value 2010-2015
Table 3 Off-trade Sales of Sports Drinks: % Volume Growth 2010-2015
Table 4 Off-trade Sales of Sports Drinks: % Value Growth 2010-2015
Table 5 NBO Company Shares of Off-trade Sports Drinks: % Volume 2011-2015
Table 6 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2012-2015
Table 7 NBO Company Shares of Off-trade Sports Drinks: % Value 2011-2015
Table 8 LBN Brand Shares of Off-trade Sports Drinks: % Value 2012-2015
Table 9 Forecast Off-trade Sales of Sports Drinks: Volume 2015-2020
Table 10 Forecast Off-trade Sales of Sports Drinks: Value 2015-2020
Table 11 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2015-2020
Table 12 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2015-2020
Tropicana Looza Benelux in Soft Drinks (belgium)
Strategic Direction
Key Facts
Summary 1 Tropicana Looza Benelux: Key Facts
Competitive Positioning
Summary 2 Tropicana Benelux: Competitive Position 2015
Executive Summary
Low Positive Value Growth in Soft Drinks
Soft Drinks in Foodservice Faces Increased Competition From Artisanal and Unpackaged Drinks
Relatively Stable Competitive Environment
New Product Development Is Focused on Low Calories and Reduced Sugar
Tax on Soft Drinks With High Sugar Content, in Favour of "light" Beverages
Key Trends and Developments
Positively-performing Economy Helps Support Sales of Soft Drinks
Healthy Soft Drinks Products Benefit From the Commitment of Manufacturers To Reduce Sugar Content
Opportunities Are Created by Manufacturers Through New Consumption Occasions
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2015
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2015
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2015
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2015
Table 21 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2010-2015
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2010-2015
Table 27 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2015
Table 28 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2012-2015
Table 29 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2015
Table 30 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2015
Table 31 NBO Company Shares of Off-trade Soft Drinks: % Value 2011-2015
Table 32 LBN Brand Shares of Off-trade Soft Drinks: % Value 2012-2015
Table 33 Penetration of Private Label in Off-trade Soft Drinks (as sold) by Category: % Volume 2010-2015
Table 34 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2010-2015
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2015
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2015-2020
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2015-2020
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 40 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2015-2020
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2015-2020
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 44 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2015-2020
Table 45 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2015-2020
Appendix
Fountain Sales in Belgium
Trends
Sources
Summary 3 Research Sources












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