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Summary
This report brings together consumer insight and market data to provide a comprehensive brief of the Austrian Savory Snacks sector. This allows for the rapid identification of key growth opportunities across major Savory Snacks categories and their packaging.

Key Findings
- Austria's economy recorded moderate growth in 2014 though consumer confidence remains weak.

- Potato Chips is the largest category by volume in the Austrian Savory Snacks market.

- Hypermarkets and Supermarkets is the largest distribution channel in the Austrian Food sector followed by Convenience Stores.

- Flexible Packaging is the most used packaging material in the Savory Snacks market.

Synopsis
This report brings together market data to provide a comprehensive brief of the Savory Snacks sector in Austria and allows for the identification of key growth opportunities across major Savory Snacks categories. It provides a snapshot of the Food Retail landscape in the country and market share of the key distribution channels. The report also includes Packaging overview and brand share data of the Savory Snacks market in Austria.

Reasons To Buy
This overview of the consumer and market dynamics of the Austrian Savory Snacks sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.

Table Of Contents

Consumer and Market Insights: Savory Snacks Market in Austria
Introduction
- Report Scope

Country Context
- Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
- National retail and foodservice figures - Key Takeouts

Market Overview
- Market value and volume for the Austria Savory Snacks market
- Historical and projected consumption in the Austria Savory Snacks market
- Degree of trade up/down-trade in the Austria Savory Snacks market
- Market volume of Austria Savory Snacks by category
- Historical and project market value of Austria Savory Snacks by category
- Winners and losers in the Austria Savory Snacks market
- Average category level pricing in the Austria Savory Snacks market
- Segment share of the category and change in market share in the Austria Savory Snacks market

Retail Landscape and Key Distribution Channels
- Leading retailers in the Austria food market
- Leading distribution channels in the Austria Savory Snacks market
- Leading distribution channels by category in the Austria Savory Snacks market

Packaging
- Austria Savory Snacks market by type of packaging
- Austria Savory Snacks market by type of packaging closure/outer
- Austria Savory Snacks market by type of packaging, forecasted

Brand and Private Label Share
- Penetration of private label, by categories, in the Austria Savory Snacks market
- Private label performance compare to national brands in the Austria Savory Snacks market
- Leading brands in the Austria Savory Snacks market by category

Appendix
- Country context
- Sector overview
- Category data
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Methodology
- About Canadean

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ref:plp2015

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