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Summary
This report brings together consumer insight and market data to provide a comprehensive brief of New Zealand's Confectionery sector. This allows for the rapid identification of key growth opportunities across major Confectionery categories and their packaging.

Key Findings
- New Zealand's economy is one of the most prosperous economies in Asia recording positive growth in the consumer market

- Chocolates are the most consumed Confectionery product in New Zealand

- Hypermarkets and Supermarkets is the largest distribution channel in both the New Zealand's Food sector and Confectionery market

- Flexible Packaging is the most used packaging material while Film is the most commonly used container type in Confectionery market in New Zealand

Synopsis
This report brings together market data to provide a comprehensive brief of the Confectionery sector in New Zealand's and allows for the identification of key growth opportunities across major Confectionery categories. It provides a snapshot of the Food Retail landscape in the country and market share of the key distribution channels. The report also includes Packaging overview and brand share data of the Confectionery market in New Zealand.

Reasons To Buy
This overview of the consumer and market dynamics of the New Zealand's Confectionery sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.

Table Of Contents

Consumer and Market Insights: Confectionery Market in New Zealand
Introduction
- Report Scope

Country Context
- Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
- National retail and foodservice figures - Key Takeouts

Market Overview
- Market value and volume for the New Zealand Confectionery market
- Historical and projected consumption in the New Zealand Confectionery market
- Degree of trade up/down-trade in the New Zealand Confectionery market
- Market volume of New Zealand Confectionery by category
- Historical and project market value of New Zealand Confectionery by category
- Winners and losers in the New Zealand Confectionery market
- Average category level pricing in the New Zealand Confectionery market
- Segment share of the category and change in market share in the New Zealand Confectionery market

Retail Landscape and Key Distribution Channels
- Leading retailers in the New Zealand food market
- Leading distribution channels in the New Zealand Confectionery market
- Leading distribution channels by category in the New Zealand Confectionery market

Packaging
- New Zealand Confectionery market by type of packaging
- New Zealand Confectionery market by type of packaging closure/outer
- New Zealand Confectionery market by type of packaging, forecasted

Brand and Private Label Share
- Penetration of private label, by categories, in the New Zealand Confectionery market
- Private label performance compare to national brands in the New Zealand Confectionery market
- Leading brands in the New Zealand Confectionery market by category

Appendix
- Country context
- Sector overview
- Category data
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Methodology
- About Canadean

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Confectionery

ref:plp2015

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