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Non-Grocery Specialists in Kenya

  • December 2016
  • -
  • Euromonitor International
  • -
  • 24 pages

Current value sales for non-grocery specialists’ increased by 10% in 2016 to reach KES507 billion. Despite positive growth recorded, competition within the non-grocery channel continued to intensify owing to the expansion of grocery retailers’ product portfolio. The review period saw grocery retailers such as Tusker Mattresses and Nakumatt Holding opening apparel and sports good outlets. This move aims to allow these retailers to tap into the growing middle-income class that are demanding qualit...

Euromonitor International’s Non-Grocery Specialists in Kenya report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel and Footwear Specialist Retailers, Electronics and Appliance Specialist Retailers, Health and Beauty Specialist Retailers, Home and Garden Specialist Retailers, Leisure and Personal Goods Specialist Retailers, Other Non-Grocery Specialists.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Non-Grocery Specialists market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Non-Grocery Specialists in Kenya
NON-GROCERY SPECIALISTS IN KENYA
Euromonitor International
December 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2011-2016
Table 2 Sales in Non-Grocery Specialists by Channel: Value 2011-2016
Table 3 Non-Grocery Specialists Outlets by Channel: Units 2011-2016
Table 4 Sales in Non-Grocery Specialists by Channel: % Value Growth 2011-2016
Table 5 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2011-2016
Table 6 Non-Grocery Specialists GBO Company Shares: % Value 2012-2016
Table 7 Non-Grocery Specialists GBN Brand Shares: % Value 2013-2016
Table 8 Non-Grocery Specialists LBN Brand Shares: Outlets 2013-2016
Table 9 Non-Grocery Specialists LBN Brand Shares: Selling Space 2013-2016
Table 10 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2016-2021
Table 11 Forecast Sales in Non-Grocery Specialists by Channel: Value 2016-2021
Table 12 Forecast Non-Grocery Specialists Outlets by Channel: Units 2016-2021
Table 13 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021
Table 14 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021
Executive Summary
Retailing Continues To Register Positive Performance in 2016
International Retailers Continue To Show Interest in the Local Market
Grocery Retailers Tap Into Non-grocery Specialists Market
Domestic Firms Maintain Dominance
Strong Positive Growth Expected in the Forecast Period
Key Trends and Developments
Positive Economic Growth Forecast Promotes Retailing in Kenya
Increasing Urbanisation Fuels Growth in Kenya's Retail Market
E-commerce Continues To Gain Momentum
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2016
Physical Retail Landscape
Cash and Carry
Seasonality
Payments and Delivery
Emerging Business Models
Market Data
Table 15 Sales in Retailing by Store-based vs Non-Store: Value 2011-2016
Table 16 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2011-2016
Table 17 Sales in Store-Based Retailing by Channel: Value 2011-2016
Table 18 Store-Based Retailing Outlets by Channel: Units 2011-2016
Table 19 Sales in Store-Based Retailing by Channel: % Value Growth 2011-2016
Table 20 Store-Based Retailing Outlets by Channel: % Unit Growth 2011-2016
Table 21 Retailing GBO Company Shares: % Value 2012-2016
Table 22 Retailing GBN Brand Shares: % Value 2013-2016
Table 23 Store-based Retailing GBO Company Shares: % Value 2012-2016
Table 24 Store-based Retailing GBN Brand Shares: % Value 2013-2016
Table 25 Store-based Retailing LBN Brand Shares: Outlets 2013-2016
Table 26 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2016-2021
Table 27 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021
Table 28 Forecast Sales in Store-Based Retailing by Channel: Value 2016-2021
Table 29 Forecast Store-Based Retailing Outlets by Channel: Units 2016-2021
Table 30 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2016-2021
Table 31 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2016-2021
Definitions
Sources
Summary 2 Research Sources












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Related Market Segments :

Retail
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ref:plp2016

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