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Sports Drinks in Mexico

  • February 2017
  • -
  • Euromonitor International
  • -
  • 27 pages

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In 2016, sales of sports drinks were driven by consumers’ growing interest in what they perceive as functional beverages. Sports drinks are marketed as highly-hydrating beverages which also compensate for the salts and minerals lost while exercising. With a growing number of young adults becoming involved in sports activities, sports drinks saw interesting growth over the review period. In 2016, sports drinks achieved off-trade sales of 350 million litres, worth MXN8.3 billion.

Euromonitor International’s Sports Drinks in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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