1. Market Research
  2. > Internet Business
  3. > E-Commerce Market Trends
  4. > Digital Strategies Serve All Aspects of Operations in Global Beauty

Digital Strategies Serve All Aspects of Operations in Global Beauty

  • March 2015
  • -
  • Euromonitor International
  • -
  • 46 pages

Beauty companies have a growing focus and rising investments into developing their digital strategies and online presence. The objective of these strategies does not only include online sales but also to build strong brand image, raise brand recognition, analyse consumer habits, drive innovation and also to offer a competitive pricing platform. There are good growth prospects in the digital space but it is not without challenges, such as the intense competition in a fragmented market space.

Euromonitor International's Digital Strategies Serve All Aspects of Operations in Global Beauty global briefing offers an insight into to the size and shape of the Beauty and Personal Care market and highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The report also explores developments in the premium vs mass/masstige segments, and the evolution of novel beauty concepts.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Digital Strategies Serve All Aspects of Operations in Global Beauty
Digital Strategies Serve All Aspects of Operations in Global Beauty

March 2015
Introduction
Digital Market Space In Beauty
Strategy Growth Pillars
Growth Platforms
Retail Curation
Future Impacts
Report Definitions
RESEARCH OVERVIEW

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Amrita

+1 718 303 2019

Purchase Reports From Reputable Market Research Publishers
Automotive E-tailing Market by Vehicle Type, Vendor, Product Label, Components, Technology, and Region - Global Forecast to 2021

Automotive E-tailing Market by Vehicle Type, Vendor, Product Label, Components, Technology, and Region - Global Forecast to 2021

  • $ 5650
  • Industry report
  • December 2016
  • by MarketsandMarkets

“Continuous increase in vehicle sales, growing average age of existing vehicle population and growing trend of online shopping has driven demand in the automotive E-tailing market.” The automotive ...

Competition pattern and Investment Risk of Cross-border E-commerce Industry in China 2016-2021

Competition pattern and Investment Risk of Cross-border E-commerce Industry in China 2016-2021

  • $ 4620
  • Industry report
  • September 2016
  • by AskCI Consulting Co.

The concept of cross-border e-commerce can interpreted in a broad or narrow sense: Broadly, the cross-border e-commerce refers to the cross-border import and export trade activities in which the transactions ...

China eCommerce Market Shares, 2015

China eCommerce Market Shares, 2015

  • $ 4500
  • Industry report
  • October 2016
  • by IDC

This IDC study examines the ecommerce market in China and which vendors shaped the market, including B2B service providers and online retail enterprises, and provides their market shares in 2015 accordingly."It ...

Global E-commerce Market 2016-2020

September 2016 $ 2500

ref:plp2015

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.