Table of Contents
Unilever Pakistan aims to increase the penetration of its home care brands like Rin, Surf, Domex and Vim by making them more affordable and thus able to compete with local brands in country. At the same time it tries to enhance the value of its product through innovation and research and development.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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