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Unilever Sverige AB in Home Care (Sweden)

  • January 2016
  • -
  • Euromonitor International
  • -
  • 2 pages

Unilever will consolidate its brand range in Sweden to find greater synergies on a multinational scale. This was evident from the launch of the brands Cif and Domestos in 2015. Cif replaced the brand Jif while the launch of Domestos can be viewed as a replacement for the Tomik brand.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Unilever Sverige AB in Home Care (Sweden)
Euromonitor International
January 2016


Strategic Direction
Key Facts
Summary 1 Unilever Sverige AB: Key Facts
Summary 2 Unilever Sverige AB: Operational Indicators
Competitive Positioning
Summary 3 Unilever Sverige AB: Competitive Position 2015

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