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Energy Drinks in the US

  • February 2017
  • -
  • Euromonitor International
  • -
  • 31 pages

In a rather fitting match, White Castle, a fast food restaurant chain, announced in October 2016 that it will begin selling Monster energy drinks nationwide. The move came one year after it was announced that McDonald’s would start selling Monster in select establishments. Despite the prevalence of energy drinks in bars for use as a cocktail ingredient, the beverage has made little progress in dining establishments, where carbonates remain the most commonly available soft drink. White Castle has...

Euromonitor International’s Energy Drinks in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Energy Drinks in the US
ENERGY DRINKS IN THE US
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Off-trade Sales of Energy Drinks: Volume 2011-2016
Table 2 Off-trade Sales of Energy Drinks: Value 2011-2016
Table 3 Off-trade Sales of Energy Drinks: % Volume Growth 2011-2016
Table 4 Off-trade Sales of Energy Drinks: % Value Growth 2011-2016
Table 5 NBO Company Shares of Off-trade Energy Drinks: % Volume 2012-2016
Table 6 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2013-2016
Table 7 NBO Company Shares of Off-trade Energy Drinks: % Value 2012-2016
Table 8 LBN Brand Shares of Off-trade Energy Drinks: % Value 2013-2016
Table 9 Forecast Off-trade Sales of Energy Drinks: Volume 2016-2021
Table 10 Forecast Off-trade Sales of Energy Drinks: Value 2016-2021
Table 11 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2016-2021
Table 12 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2016-2021
Coca-Cola Co, the in Soft Drinks (usa)
Strategic Direction
Key Facts
Summary 1 The Coca-Cola Co: Key Facts
Summary 2 The Coca-Cola Co: Operational Indicators
Competitive Positioning
Summary 3 The Coca-Cola Co: Competitive Position 2016
PepsiCo Inc in Soft Drinks (usa)
Strategic Direction
Key Facts
Summary 4 PepsiCo Inc: Key Facts
Summary 5 PepsiCo Inc: Operational Indicators
Competitive Positioning
Summary 6 PepsiCo Inc: Competitive Position 2016
Executive Summary
Bottled Water Becomes the Leading Soft Drink
Fragmentation Persists
Dr Pepper Snapple Group Sees An Opportunity for Growth
Cold Brew Coffee and Coconut Water
Forecast Growth Projected To Stem From New Corners
Key Trends and Developments
the Evolution of Coconut Water
Dr Pepper Snapple Group Achieves Growth From Afar
Tax on Sugary Drinks Leaves A Bittersweet Aftertaste
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2012-2016
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2013-2016
Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2012-2016
Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2013-2016
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 42 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 46 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
Table 47 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in the US
Sources
Summary 7 Research Sources

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