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Summary
This report brings together consumer insight and market data to provide a comprehensive brief of Thailand's Savory Snacks market. This allows for the rapid identification of key growth opportunities across major Savory Snacks categories and their packaging.

Key Findings
- Thailand's Savory Snacks market will witness higher growth in value terms compared to volume terms during 2014-2019. Rising GDP and growing young consumer base will drive the packaged goods market in Thailand.

- The Processed Snacks category recorded highest consumption in both value and volume terms in 2014.

- The Nuts and Seeds category is forecast to be the fastest growing category in value terms during 2014-2019.

- Calbee, Pop Secret, Dozo, Koh Kae, Lay's and Tomyum Crispy are the leading brands in the Savory Snacks market in Thailand.

- Flexible Packaging Bag/Sachet will be the most used container type during 2014-2019.

Synopsis
The Thailand Savory Snacks market is a moderate growth market led by Processed Snacks by value. Nuts and Seeds is forecast to register the highest growth during 2014-2019.Busy Lives and Fun and Enjoyment are the most influential trends in this market.

Reasons To Buy
This overview of the Savory Snacks Market in Thailand allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table Of Contents

Consumer and Market Insights: Savory Snacks Market in Thailand
Table of Contents
Introduction
Report introduction and definitions
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Thailand market
Historical and projected consumption in the Thailand market
Degree of trade up/down-trade in the Thailand market
Market volume of Thailand by category
Historical and project market value of Thailand by category
Winners and losers in the Thailand market
Segment share of the category and change in market share in the Thailand market
Category level pricing in the Thailand market
Retailer and packaging
Leading retailers in the Thailand food market
Leading distribution channels in the Thailand market
Leading distribution channels by category in the Thailand market
Thailand market by type of packaging
Thailand market by type of packaging closure/outer
Thailand market by type of packaging, forecasted
Private label performance compared to national brands in the Thailand market
Leading companies in the Thailand market by category
Leading brands in the Thailand market by category
Consumer trend analysis
Canadean's consumer trend framework and explanation of the sub-trends
For key trends in the Thailand market
How the trend is influencing consumption in the Thailand market
How to target the trend in the Thailand market
How the trend will evolve in the Thailand market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Thailand market
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean

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Related Market Segments :

Savory Snack
Snack Food
Packaging

ref:plp2015

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