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Sports Equipment in Italy

  • July 2016
  • -
  • MarketLine
  • -
  • 32 pages

Summary
Sports Equipment in Italy industry profile provides top-line qualitative and quantitative summary information including: market size (value 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Findings
Save time carrying out entry-level research by identifying the size, growth, and leading players in the sports equipment market in Italy

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the sports equipment market in Italy

Leading company profiles reveal details of key sports equipment market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Italy sports equipment market with five year forecasts

Synopsis
Essential resource for top-line data and analysis covering the Italy sports equipment market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Reasons To Buy
What was the size of the Italy sports equipment market by value in 2015?

What will be the size of the Italy sports equipment market in 2020?

What factors are affecting the strength of competition in the Italy sports equipment market?

How has the market performed over the last five years?

How large is Italy’s sports equipment market in relation to its regional counterparts?

Key Highlights
The sports equipment market includes retail sales of ball sports equipment, adventure sports equipment, fishing equipment, golf equipment, racket sports equipment, winter sports equipment, sportswear, sports shoes and all other sports-dedicated equipment sold at retail.

The Italian sports equipment market had total revenues of $5,068.8m in 2015, representing a compound annual rate of change (CARC) of -0.2% between 2011 and 2015.

Other specialist retailers accounted for the largest proportion of sales in the Italian sports equipment market in 2015. Sales through this channel generated $4,095.2m, equivalent to 80.8% of the market's overall value.

25% of Italians play football at least once a week so the ball sports segment does offer some hope for the sports equipment market. However, this is already the third highest participation rate in Europe, so there is a possibility that it has reached saturation point.

Table Of Contents

Sports Equipment in Italy
Table of Contents
Executive Summary
Market value
Market value forecast
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Geography segmentation
Market distribution
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
adidas AG
Decathlon S.A.
IIC-INTERSPORT International Corporation GmbH
NIKE, Inc.
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine

List of Tables
Table 1: Italy sports equipment market value: $ million, 2011-15
Table 2: Italy sports equipment market geography segmentation: $ million, 2015
Table 3: Italy sports equipment market distribution: % share, by value, 2015
Table 4: Italy sports equipment market value forecast: $ million, 2015-20
Table 5: adidas AG
Table 6: adidas AG
Table 7: adidas AG
Table 8: adidas AG
Table 9: Decathlon S.A.
Table 10: IIC-INTERSPORT International Corporation GmbH
Table 11: NIKE, Inc.
Table 12: NIKE, Inc.
Table 13: NIKE, Inc.
Table 14: Italy size of population (million), 2011-15
Table 15: Italy gdp (constant 2005 prices, $ billion), 2011-15
Table 16: Italy gdp (current prices, $ billion), 2011-15
Table 17: Italy inflation, 2011-15
Table 18: Italy consumer price index (absolute), 2011-15
Table 19: Italy exchange rate, 2011-15

List of Figures
Figure 1: Italy sports equipment market value: $ million, 2011-15
Figure 2: Italy sports equipment market geography segmentation: % share, by value, 2015
Figure 3: Italy sports equipment market distribution: % share, by value, 2015
Figure 4: Italy sports equipment market value forecast: $ million, 2015-20
Figure 5: Forces driving competition in the sports equipment market in Italy, 2015
Figure 6: Drivers of buyer power in the sports equipment market in Italy, 2015
Figure 7: Drivers of supplier power in the sports equipment market in Italy, 2015
Figure 8: Factors influencing the likelihood of new entrants in the sports equipment market in Italy, 2015
Figure 9: Factors influencing the threat of substitutes in the sports equipment market in Italy, 2015
Figure 10: Drivers of degree of rivalry in the sports equipment market in Italy, 2015
Figure 11: adidas AG
Figure 12: adidas AG
Figure 13: NIKE, Inc.
Figure 14: NIKE, Inc.

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