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The report covers the important SBR global markets. It further divides the market on the basis of application and geography. The market data for these types is given with respect to volume (thousand tons) and value ($million). The market value of SBR was estimated at $2361.5 million in 2014 and is projected to register a CAGR of about 1.1% between 2014 and 2019. The data mentioned in the report is based on the country (Europe) demand for the SBR.

The total market for Europe SBR has been analyzed based on graphs and figures. This gives an idea about the current proceedings in the industry at the commercial level. The study provides the value chain analysis with respect to SBR raw materials, manufacturers, and end users. The value chain describes the key contributors to the materials market at different stages from product development to end use. It represents the top players that contribute to the Europe SBR industry.

The impact of different market factors, such as drivers, restraints, and opportunities are also illustrated in the report. This gives an idea about the key drivers, such as emphasis on health and environment, high demand of footwear, and the increasing market reach with emerging application.

Europe SBR is also classified based on different applications. The important applications include live tire, footwear, construction, polymer modification,adhesives, and others. The tire and rubber industries are expected to show rapid growth in the future.

The key companies in this market are Lanxess (Germany), Styron Europe (Poland), Synthos S.A. (Italy), Versalis International (U.S.), and others. These companies focus on expanding their production capacity to achieve a competitive advantage and thereby serv the customers more effectively. Investments in expansion of plant capacities, followed by acquisitions were the most preferred strategies by the top players in the year 2013 & 2014 that are driving the demand of formic acid. Their strategy to capture the market in developing economies includes expansions and agreements.

The Asia-Pacific region emerged to be the driving factor for this market, contributing for about 48% of the global demand in terms of consumption in 2014, whereas Europe’s market share is around 18%. Russia is the leading country in European region with regards to the consumption of SBR. The important emerging economies, such as Germany, France, among others. are further lined up for a brighter future in this market.

The report also presents a competitive landscape covering different strategies and developments, such as mergers & acquisitions, expansions, and agreements undertaken by the leading SBR companies in the past few years. Furthermore, different SBR market participants are also profiled.

Scope of the report
The report segments the Europe SBR market as:
The Europe SBR market has been covered in detail in this report. In order to provide an all-round picture, the current market demand and forecasts have also been included.

On the basis of applications:
• Tire
• Footwear
• Construction
• Polymer Modification
• Adhesives
• Others

Each application is described in detail in the report with volume and revenue forecasts for each application.

On the basis of geography:
• Germany
• Italy
• France
• Russia
• U.K.

Table Of Contents

Europe Styrene Butadiene Rubber Market by Application and Geography - Trends and Forecasts to 2019
TABLE OF CONTENTS

1 INTRODUCTION 10
1.1 OBJECTIVES OF THE STUDY 10
1.2 MARKET SEGMENTATION and COVERAGE 11
1.3 STAKEHOLDERS 11
2 RESEARCH METHODOLOGY 12
2.1 INTEGRATED ECOSYSTEM OF STYRENE BUTADIENE RUBBER (SBR) MARKET 12
2.2 ARRIVING AT THE STYRENE BUTADIENE RUBBER (SBR) MARKET SIZE 13
2.2.1 TOP-DOWN APPROACH 14
2.2.2 BOTTOM-UP APPROACH 15
2.2.3 DEMAND SIDE APPROACH 16
2.3 ASSUMPTIONS 17
3 EXECUTIVE SUMMARY 18
4 MARKET OVERVIEW 19
4.1 INTRODUCTION 19
4.2 EUROPE SBR MARKET: COMPARISON WITH THE PARENT MARKET 20
4.3 MARKET DRIVERS AND INHIBITORS 21
4.4 KEY MARKET DYNAMICS 22
4.5 DEMAND-SIDE ANALYSIS 25
5 SBR, BY APPLICATION 27
5.1 INTRODUCTION 28
5.2 SBR IN TIRE, BY COUNTRIES 31
5.3 SBR IN FOOTWEAR, BY COUNTRY 33
5.4 SBR IN CONSTRUCTION, BY COUNTRY 35
5.5 SBR IN POLYMER MODIFICATION, BY COUNTRY 37
5.6 SBR IN ADHESIVES, BY COUNTRY 39
6 SBR MARKET, BY COUNTRIES 41
6.1 INTRODUCTION 42
6.2 GERMANY SBR MARKET 44
6.2.1 Germany SBR MARKET, BY APPLICATION 44
6.3 ITALY SBR MARKET 47
6.3.1 ITALY SBR MARKET, BY APPLICATION 47
6.4 FRANCE SBR MARKET 50
6.4.1 FRANCE SBR MARKET, BY APPLICATION 50
6.5 RUSSIA SBR MARKET 53
6.5.1 RUSSIA SBR MARKET, BY APPLICATION 53
6.6 U.K. SBR MARKET 56
6.6.1 U.K. SBR MARKET, BY APPLICATION 56
7 SBR MARKET: COMPETITIVE LANDSCAPE 59
7.1 SBR MARKET: COMPANY SHARE ANALYSIS 59
7.2 MERGERS and ACQUISITIONS 60
7.3 EXPANSIONS 60
8 SBR MARKET, BY COMPANY 62
(Overview, Financials, Products and Services, Strategy, and Developments)*
8.1 LANXESS AG 62
8.2 SYNTHOS S.A. 65
8.3 VERSALIS INTERNATIONAL 68
8.4 STYRON EUROPE (TRINSEO) 71
*Details on overview, financials, product and services, strategy, and developments might not be captured in case of unlisted company
9 APPENDIX 73
9.1 CUSTOMIZATION OPTIONS 73
9.1.1 TECHNICAL ANALYSIS 73
9.1.2 LOW-COST SOURCING LOCATIONS 73
9.1.3 REGULATORY FRAMEWORK 73
9.1.4 IMPACT ANALYSIS 73
9.1.5 TRADE ANALYSIS 73
9.1.6 HISTORICAL DATA and TRENDS 73
9.2 RELATED REPORTS 74
9.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 75
9.3.1 RT SNAPSHOTS 76



LIST OF TABLES


TABLE 1 EUROPE STYRENE BUTADIENE RUBBER (SBR) APPLICATION MARKET, 2014 (KT) 16
TABLE 2 EUROPE SBR MARKET: COMPARISON WITH PARENT MARKET, 2013 - 2019 (USD MN) 21
TABLE 3 EUROPE SBR MARKET: COMPARISON WITH PARENT MARKET, 2012 - 2018 (KT) 21
TABLE 4 EUROPE SBR MARKET: DRIVERS AND INHIBITORS 21
TABLE 5 EUROPE STYRENE BUTADIENE RUBBER (SBR) MARKET, BY APPLICATION,
2013 - 2019 (KT) 23
TABLE 6 EUROPE STYRENE BUTADIENE RUBBER (SBR) MARKET, BY APPLICATION,
2013 - 2019 (USD MN) 23
TABLE 7 EUROPE SBR MARKET, BY COUNTRY, 2013 - 2019 (USD MN) 24
TABLE 8 EUROPE SBR MARKET, BY COUNTRY, 2013 - 2019 (KT) 24
TABLE 9 EUROPE SBR MARKET: COMPARISON WITH APPLICATION MARKETS,
2013 - 2019 (USD MN) 25
TABLE 10 SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 29
TABLE 11 SBR: MARKET, BY APPLICATION, 2013 - 2019 (KT) 30
TABLE 12 EUROPE SBR IN TIRE, BY COUNTRY, 2013 - 20192013 - 2019 (USD MN) 31
TABLE 13 EUROPE SBR IN TIRE, BY COUNTRY, 2013 - 2019 (KT) 32
TABLE 14 EUROPE SBR IN FOOTWEAR, BY COUNTRY, 2013 - 2019 (USD MN) 33
TABLE 15 EUROPE SBR IN FOOTWEAR, BY COUNTRY, 2013 - 2019 (KT) 34
TABLE 16 EUROPE SBR IN CONSTRUCTION, BY COUNTRY, 2013 - 2019 (USD MN) 35
TABLE 17 EUROPE SBR IN CONSTRUCTION, BY COUNTRY, 2013 - 2019 (KT) 36
TABLE 18 EUROPE SBR IN POLYMER MODIFICATION, BY COUNTRY, 2013- 2019 (USD MN) 37
TABLE 19 EUROPE SBR IN POLYMER MODIFICATION, BY COUNTRY, 2013 - 2019 (KT) 38
TABLE 20 EUROPE SBR IN ADHESIVES, BY COUNTRY, 2013 - 2019 (USD MN) 39
TABLE 21 EUROPE SBR IN ADHESIVES, BY COUNTRY, 2013 - 2019 (KT) 40
TABLE 22 EUROPE SBR MARKET, BY COUNTRY, 2013 - 2019 (USD MN) 42
TABLE 23 EUROPE SBR MARKET, BY COUNTRY, 2013 - 2019 (KT) 43
TABLE 24 GERMANY SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 45
TABLE 25 GERMANY SBR MARKET, BY APPLICATION, 2013-2019 (KT) 45
TABLE 26 ITALY SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 48
TABLE 27 ITALY SBR MARKET, BY APPLICATION, 2013 - 2019 (KT) 48
TABLE 28 FRANCE SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 51
TABLE 29 FRANCE SBR MARKET, BY APPLICATION, 2013-2019 (KT) 51
TABLE 30 RUSSIA SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 54
TABLE 31 RUSSIA SBR MARKET, BY APPLICATION, 2013 - 2019 (KT) 54
TABLE 32 U.K. SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 57
TABLE 33 U.K. SBR MARKET, BY APPLICATION, 2013 - 2019 (KT) 57
TABLE 34 SBR MARKET: COMPANY SHARE ANALYSIS, 2014 (%) 59
TABLE 35 EUROPE SBR MARKET: MERGERS and ACQUISITIONS 60
TABLE 36 EUROPE SBR MARKET: EXPANSIONS 60
TABLE 37 LANXESS: KEY FINANCIALS, NET SALES, 2010 - 2013 (USD MN) 63
TABLE 38 SYNTHOS S.A.: KEY FINANCIALS, 2010 - 2013 (USD MN) 65
TABLE 39 VERSALIS INTERNATIONAL, INC.: KEY FINANCIALS, 2010 - 2013 (USD MN) 68
TABLE 40 YARA INTERNATIONAL ASA: KEY FINANCIALS, 2009 - 2013 (USD MN) 71




LIST OF FIGURES

FIGURE 1 EUROPE SBR MARKET: SEGMENTATION and COVERAGE 11
FIGURE 2 STYRENE BUTADIENE RUBBER (SBR) MARKET: INTEGRATED ECOSYSTEM 12
FIGURE 3 RESEARCH METHODOLOGY 13
FIGURE 4 TOP-DOWN APPROACH 14
FIGURE 5 BOTTOM-UP APPROACH 15
FIGURE 6 DEMAND-SIDE APPROACH 16
FIGURE 7 STYRENE BUTADIENE RUBBER (SBR) MARKET SNAPSHOT 18
FIGURE 8 SBR MARKET: GROWTH ASPECTS 20
FIGURE 9 COMPARISON OF SBR MARKET WITH THE PARENT MARKET 20
FIGURE 10 EUROPE STYRENE BUTADIENE RUBBER (SBR), BY APPLICATION, 2014 VS 2019 22
FIGURE 11 EUROPE SBR, DEMAND-SIDE ANALYSIS 25
FIGURE 12 SBR: APPLICATION MARKET SCENARIO 28
FIGURE 13 EUROPE SBR MARKET, BY APPLICATION, 2014 - 2019 (USD MN) 29
FIGURE 14 SBR MARKET, BY APPLICATION, 2014 - 2019 (KT) 30
FIGURE 15 EUROPE SBR MARKET IN TIRE, BY COUNTRY, 2013 - 2019 (USD MN) 31
FIGURE 16 EUROPE SBR MARKET IN TIRE, BY COUNTRY, 2013 - 2019 (KT) 32
FIGURE 17 EUROPE SBR MARKET IN FOOTWEAR, BY COUNTRY, 2013 - 2019 (USD MN) 33
FIGURE 18 EUROPE SBR MARKET IN FOOTWEAR, BY COUNTRY, 2013 - 2019 (KT) 34
FIGURE 19 EUROPE SBR MARKET IN CONSTRUCTION, BY COUNTRY, 2013 - 2019 (USD MN) 35
FIGURE 20 EUROPE SBR MARKET IN CONSTRUCTION, BY COUNTRY, 2013 - 2019 (KT) 36
FIGURE 21 EUROPE SBR MARKET IN POLYMER MODIFICATION, BY COUNTRY,
2013 - 2019 (USD MN) 37
FIGURE 22 EUROPE SBR MARKET IN PLYMER MODIFICATION, BY COUNTRY, 2013- 2019 (KT) 38
FIGURE 23 EUROPE SBR MARKET IN ADHESIVES, BY COUNTRY, 2013 - 2019 (USD MN) 39
FIGURE 24 EUROPE SBR MARKET IN ADHESIVES, BY COUNTRY, 2013 - 2019 (KT) 40
FIGURE 25 EUROPE SBR MARKET: GROWTH ANALYSIS, BY COUNTRY, 2013 - 2019 (USD MN) 42
FIGURE 26 EUROPE SBR MARKET: GROWTH ANALYSIS, BY COUNTRY, 2013-2019 (KT) 43
FIGURE 27 GERMANY SBR MARKET OVERVIEW, 2014 and 2019 (%) 44
FIGURE 28 GERMANY SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 44
FIGURE 29 GERMANY SBR MARKET: APPLICATION SNAPSHOT 46
FIGURE 30 ITALY SBR MARKET OVERVIEW, 2014 and 2019 (%) 47
FIGURE 31 ITALY SBR MARKET, BY APPLICATION, 2013-2019 (USD MN) 47
FIGURE 32 ITALY SBR MARKET: APPLICATION SNAPSHOT 49
FIGURE 33 FRANCE SBR MARKET OVERVIEW, 2014 and 2019 (%) 50
FIGURE 34 FRANCE SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 50
FIGURE 35 FRANCE SBR MARKET: APPLICATION SNAPSHOT 52
FIGURE 36 RUSSIA SBR MARKET OVERVIEW, 2014 and 2019 (%) 53
FIGURE 37 RUSSIA SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 53
FIGURE 38 RUSSIA SBR MARKET: APPLICATION SNAPSHOT 55
FIGURE 39 U.K. SBR MARKET OVERVIEW, 2014 and 2019 (%) 56
FIGURE 40 U.K. SBR MARKET, BY APPLICATION, 2013 - 2019 (USD MN) 56
FIGURE 41 U.K. SBR MARKET: APPLICATION SNAPSHOT 58
FIGURE 42 SBR MARKET: COMPANY SHARE ANALYSIS, 2014 (%) 59
FIGURE 43 LANXESS: BUSINESS REVENUE MIX, 2013 (%) 62
FIGURE 44 SYNTHOS S.A. REVENUE MIX, 2013 (%) 65
FIGURE 45 VERSALIS INTERNATIONAL REVENUE MIX, 2013 (%) 68

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