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  5. > India Men’s Grooming Products Market Forecast and Opportunities, 2020

Grooming products are no more restricted to women, and are increasingly gaining prominence in men’s daily regimen. Men’s grooming products in India are emerging as widely adopted and high utility products. Skincare segment is the most popular in the market, with continuous launch of new variants. Although skincare products in the country were perceived to be women-centric but the scenario has changed over the last few years as men’s skincare products have been gaining a strong foothold in the country. In addition, men’s fragrances are anticipated to retain dominance in the market over the next five years. The demand for men’s grooming products has been increasing over the last few years on the heels of increasing consciousness of their looks among the male consumers. Grooming products are especially popular among men seeking confidence and recognition in their competitive workplace. Men’s grooming products are emerging as an essential part of daily regimen of men among all consumer classes in the country.

According to “India Men’s Grooming Products Market Forecast & Opportunities, 2020”, the market for men’s grooming products in India is projected to grow at a CAGR of over 17% through 2020. Rising hygiene concerns, increasing disposable income, and enhanced media exposure are expected to drive the demand for grooming products in Indiaover the next five years. Further, organized retail chains are playing a major role in increasing sales of men’s grooming products by increasing visibility and accessibility of products. Moreover, rising urban middle class population, and improved distribution channels in tier II and tier III cities, are also expected to stimulate growth in the market through 2020. Major players in the market include Procter & Gamble, HUL and Nivea. Segment-wise, fragrances dominate the men’s grooming market in India, followed by shaving and skincare segments. “India Men’s Grooming Products Market Forecast & Opportunities, 2020” discusses the following aspects of India men’s grooming products market:

• India Men’s Grooming Products Market Size, Share & Forecast
• Segmental Analysis –Shaving, Skincare, Hairstyling & Fragrances
• Policy & Regulatory Landscape
• Changing Market Trends & Emerging Opportunities
• Competitive Landscape & Strategic Recommendations

Why You Should Buy This Report?

• To gain an in-depth understanding of men’s grooming products market in India
• To identify the on-going trends and anticipated growth in the next five years
• To help industry consultants, manufacturers and other stakeholders align their market-centric strategies
• To obtain research based business decisions and add weight to presentations and marketing material
• To gain competitive knowledge of leading market players
• To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with men’s grooming product manufacturers. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

Table Of Contents

India Men’s Grooming Products Market Forecast and Opportunities, 2020
1. Research Methodology
2. Executive Summary
3. Analyst View
4. Global Men's Grooming Market
5. India Men's Grooming Market
5.1. Market Size and Forecast
5.1.1. By Value
5.2. Market Share and Forecast
5.2.1. By Company
5.2.2. By Type
6. India Men's Fragrances Market
6.1. Market Size and Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share and Forecast
6.2.1. By Type
6.3. Price Point Analysis
7. India Men's Shaving Market
7.1. Market Size and Forecast
7.1.1. By Value
7.1.2. By Volume
7.1.3. Price Point Analysis
7.2. Market Share and Forecast
7.2.1. By Type
8. India Men's Skincare Market
8.1. Market Size and Forecast
8.1.1. By Value
8.2. Market Share and Forecast
8.2.1. By Type
9. India Men's Hairstyling Market
9.1. Market Size and Forecast
9.1.1. By Value
10. Market Dynamics
10.1. Drivers
10.2. Challenges
11. Market Trends and Developments
11.1. Increasing Marketing Activities
11.2. Anti-ageing and Skin Whitening
11.3. Innovative Packaging
11.4. Rising popularity of Foreign Companies
11.5. Increasing demand from rural areas
12. Policy and Regulatory Landscape
13. India Economic Outlook
14. Competitive Landscape
14.1. Procter and Gamble India
14.2. L'Oreal
14.3. Hindustan Unilever Limited
14.4. Emami
14.5. Nivea India Pvt. Ltd
14.6. J.K. Helene Curtis Pvt. Ltd
14.7. ITC
14.8. Godrej Consumer Products Ltd.
14.9. The Himalaya Drug Company
14.10. Amway India
15. Strategic Recommendations

List of Figures

Figure 1: Global Men's Grooming Market, By Value, 2010-2020F (USD Billion)
Figure 2: India Men's Grooming Market, By Value, 2010-2020F (USD Million)
Figure 3: India Men's Grooming Market Share, By Company, By Value, 2013
Figure 4: India Men's Grooming Market Share, By Company, By Value, 2020F
Figure 5: India Men's Grooming Market Share, By Type, By Value, 2014
Figure 6: India Men's Grooming Market Share, By Type, By Value, 2020F
Figure 7: India Men's Fragrances Market, By Value, 2010-2020F (USD Million)
Figure 8: India Men's Fragrances Market, By *Volume, 2010-2020F (Million Units)
Figure 9: India Men's Fragrances Market Share, By Type, By Value, 2014
Figure 10: India Men's Fragrances Market Share, By Type, By Value, 2020F
Figure 11: India *Average Prices of Men's Fragrances, 2010-2020F (USD/Unit)
Figure 12: India Men's Shaving Market, By Value, 2010-2020F (USD Million)
Figure 13: India Men's Shaving Market, By Volume, 2010-2020F (Million Units)
Figure 14: India Average Prices of Shaving Products, 2010-2020F (USD/Unit)
Figure 15: India Men's Shaving Market Share, By Type, By Value, 2014
Figure 16: India Men's Shaving Market Share, By Type, By Value, 2020F
Figure 17: India Men's Skincare Market, By Value, 2010-2020F (USD Million)
Figure 18: India Men's Skincare Market Share, By Type, By Value, 2014
Figure 19: India Men's Skincare Market Share, By Type, By Value, 2020F
Figure 20: India Men's Hairstyling Market, By Value, 2010-2020F (USD Million)
Figure 21: India per Capita Income, 1990-2014 (USD)
Figure 22: India Retail Sector Market Share, By Type, 2013
Figure 24: Procter and Gamble Product-Wise Revenue Share, 2012
Figure 25: Gillette India Sales Share of Men's Grooming Products, By Product Type, 2013
Figure 26: Hindustan Unilever Product-Wise Revenue Share, 2012
Figure 27: Hindustan Unilever Revenue Share, Personal Care Segment, 2009-14

List of Tables

Table 1: Leading Players in India Organized Retail Sector, 2013
Table 2: Import Duty on Cosmetics Products in India (2013)
Table 3: Godrej India Competition Overview, By Product Category

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