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Energy Drinks in Taiwan

  • March 2017
  • -
  • Euromonitor International
  • -
  • 23 pages

Summary

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Energy drinks in Taiwan continued to register positive growth during 2016 as off-trade sales rose by 2% in volume and current value terms, although these growth rates were one percentage point slower than the 3% off-trade growth rates recorded during the previous year. This consistently positive growth in the category can be attributed mainly to the positive effects that these products have in terms of refreshing the mind and boosting concentration, with many people regarding energy drinks as a...

Euromonitor International’s Energy Drinks in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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