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Australia - Fixed & Mobile Telecoms Statistics (tables only)

  • January 2013
  • -
  • Paul Budde Communication Pty Ltd
  • -
  • 88 pages

Australia's $43 billion telecoms market

National Broadband Network

Several things became clear during the privatisation process of Telstra in the 00s. Broadband quality was below the international benchmark; end-user and wholesale prices were above that mark; and there was no economically viable business case for high-speed broadband infrastructure for regional and rural Australia. At that time both sides of government were in favour of government intervention in order to rectify this situation. Telstra, however, was determined to maintain its monopoly and in the end the government had to step in. This led to the structural separation of the company.
At the same time, because of the GFC, the government decided to change its broadband infrastructure plan from a regional to a national one. They also linked that to the development of the digital economy and launched supporting policies in e-commerce, e-health, e-education and smart grid, all aimed at utilising the NBN for those purposes. The $36 billion plan includes a government investment of $27 billion and needs to be seen in the context of the $60 billion raised by the privatisation of Telstra.

Smart grids

Smart grids support the delivery of electricity to consumers using digital communications technology to improve efficiency and reduce costs. The major players building smart grids in Australia are mostly large energy retailers and producers supported by IT and telecommunications firms.

Mobile operations

The mobile communications market in Australia has seen lots of infrastructure activity in the last year from the mobile network operators (MNOs), with some of the results of that activity still to come to fruition into 2013 and beyond. New investments are driven by a rapidly changing market led by consumer demand, handset saturation and the demand of faster-speed technologies in the fixed- broadband market. Competition in the mobile sector is driving the mobile market to a lower dollar value return on a user basis. This is being compensated by more data use on a variety of mobile devices and growth in the emerging M2M market.
With the mobile handset market being driven by smartphone uptake, this is also driving mobile broadband usage and the increase of over-the-top applications that are now depriving the mobile network operators from their traditional income streams. Mobile voice calls have now reached their peak and will start a slight level of ongoing decrease over coming years.
As the smartphone sector in Australia takes off, in mid-2012 we see that the Android market has overtaken the iPhone as the user's choice as the top smartphone. But with the 4G handset market about to expand as users come off plans, the changing of leading brands may occur once again and we will see applications and data usage further increase placing strains on the limited spectrum availability.
While overall mobile services revenue growth by the mobile network operators over the last financial years has decreased on a year-on-year bases, in 2012 we are seeing a further slowdown in growth with revenue growth going negative for Vodafone.

Mobile broadband

Broadband is the facilitator for a range of services that are of great value to governments, businesses and people in rural and regional areas as well as in the cities. Mobile broadband can also increase this value even further. With around 5.5 million mobile broadband subscribers in Australia, the release of a 4G network by one mobile network operator saw uptake of more than 300,000 services in just over half a year.
The use of Long-term evolution (LTE) mobility broadband has boosted the uptake of mobile broadband usage and this is also likely to expand further as the National Broadband Network (NBN) use of wireless services commence. Australia will see the NBN connect around 7% of all premises in the country to fixed-wireless networks.
The availability of mobile broadband has seen social networking boom on the move, so we need a fast upload speed to allow the 35% of Australians who use Facebook on their mobile. The high uptake of these mobile services will also see more and more users adding to the mobile broadband user base.

Major telcos


Telstra

Telstra is Australia's largest telecommunications provider offering a full range of telecom services throughout Australia. The company provides basic access services to most homes and businesses, local and long-distance telephone call services, and mobile and Internet services including just under seven million fixed lines and more than 13 million mobile connections.
Wholesale services are also provided to ISPs and RSPs while advertising and subscription television services are provided through subsidiary companies. By September-2012 Telstra is seeing large increases in 4G LTE voice and mobile broadband services and is keen to expand in this growing area over the next couple of years. The last couple of years have seen extraordinary growth in prepaid mobile connections and in 2012 prepaid numbers now exceed postpaid services.

Optus

Optus provides a range of communications services that include mobile, national and long-distance services, local and international telephony, business network services, internet and satellite services, subscription TV and digital media services.
Into 2012 the company is aiming to expand its customer base through new services. These include the provision of MeTV, an IPTV service with FetchTV, expanded mobile coverage in Tasmania, refarming 2G to 3G, the launch of 4G services and an agreement providing interim satellite services in the National Broadband Network. These new and additional services will allow Optus to gain new subscribers across its coverage areas and to more remote and regional communities.
The numbers of wireless broadband subscribers continues to boom rising 28% year-on-year in mid-2012 and is continuing to deliver higher data revenue, although as the market rises to saturation levels BuddeComm believes that the rising returns will slowly diminish. The takeover of vividwireless from Seven Media will boost the amount of 4G spectrum and subscribers and market share in the markets where vividwireless operates. The restaurant review company Eatability purchased by the company in mid-2012 will add a digital media and content service flavour to the company.

Second tier telcos

Telecommunications regulatory reform will continue to feature into 2012 as the Telecommunications Consumer Protection (TCP) Code will see the power of pricing and usage monitoring become easier for consumers, with service providers possibly being overseen by the regulators. The other major feature will be the new regulations governing the transition period between now and the arrival of the NBN. Subsequently other smaller and niche market operators will look for opportunities to gain a greater market share of the telecommunications revenue streams to shore up their returns.
The second-tier market is making gains in broadband and they are gearing up for IPTV which will then be bundled into their other product offerings. Although the bundled market often sees overall revenues fall but it generally maintains a higher ARPU. Also in 2012 further consolidation is expected.
While the fixed-voice market revenue declines in the second-tier market so too are mobile and broadband revenues. Falling revenue reflects increased bundle value as well as consumers moving away from fixed-voice services, but it may also be a symptom of increased reliance on VoIP-based and naked DSL platforms in the second-tier market. Nevertheless, overall revenues in second-tier mobile services and data services (including internet access) continue to show growth.
Data in this report is the latest available at the time of preparation and may not be for the current year.

Table Of Contents

Australia - Fixed and Mobile Telecoms Statistics (tables only)
1. Fixed-line operations
1.1 National Broadband Network
1.1.1 NBN plans
1.1.2 Deployment
1.1.3 Forecasts
1.1.4 Market research
1.2 Smart grids
1.2.1 Market research
2. Mobile operations
2.1 3G Infrastructure
2.2 Subscriber Statistics
2.2.1 Operator statistics
2.3 Industry revenue statistics
2.3.1 Operator statistics
2.3.2 ARPU comparisons
2.3.3 Mobile Satellite Services
2.4 Retail Market
2.5 Wireless broadband
2.5.1 Subscribers
2.5.2 Data downloads
2.5.3 Industry revenues
2.5.4 Operator revenues
2.5.5 Broadband speed
2.5.6 Surveys and Statistics
2.5.7 Mobile Media Market
2.5.8 Messaging
2.5.9 M-Commerce
2.6 Handset Market
2.6.1 Handset supplier statistics
3. Australian telcos
3.1 Telstra
3.1.1 Financial statistics
3.1.2 Subsidiaries and offshore
3.1.3 Operating statistics
3.2 Optus
3.2.1 Parent company
3.2.2 Financial statistics
3.2.3 Operating statistics
3.3 Second tier telcos
Table 1 NBN budgeted and actual expenditure 2008 - 2015
Table 2 NBN pricing schedule for access virtual circuit
Table 3 Deployment schedule
Table 4 - Deployment schedule for 2012-15 corporate plan
Table 5 Numbers of premises passed
Table 6 NBN Co 2012 rollout schedule
Table 7 NBN take up rates first release sites
Table 8 Broadband uptake* scenario forecasts 2015; 2020 (household penetration)
Table 9 Impacts of the NBN on industry output at 2020 (% change)
Table 10 What does a better broadband service look like?
Table 11 Will better broadband increase your digital economy participation?
Table 12 What do you value in a broadband service?
Table 13 Machine-to-machine applications and technologies, by dispersion and mobility
Table 14 Percentage of respondents that rank specific risks related to smart meters and energy data collection in their top three concerns
Table 15 Percent of respondents who do not know the answer to the specified question or statement
Table 16 Mobile base stations 2009; 2011 - 2012
Table 17 Crown Castle mobile tower acquisitions 2000 - 2012
Table 18 Mobile market subscribers and penetration rate 2000 - 2012
Table 19 Number of mobile phone services in operation - prepaid and postpaid 2006 - 2013
Table 20 Mobile subscribers by carrier 1993; 1997; 2000 - 2013
Table 21 Annual change of mobile subscribers by carrier 1995; 1997; 2000 - 2013
Table 22 Mobile subscriber market share by operator 1993; 1997; 2000 - 2013
Table 23 3G mobile subscribers by carrier 2003 - 2012
Table 24 Annual change of 3G mobile subscribers by carrier 2007 - 2012
Table 25 Proportion of 3G mobile subscribers versus total subscribers by carrier 2006 - 2012
Table 26 2G mobile subscribers by carrier 2006 - 2012
Table 27 Annual change of 2G mobile subscribers by carrier 2006 - 2012
Table 28 Prepaid subscribers by mobile network operator 2006 - 2013
Table 29 Prepaid subscribers market share by mobile network operator 2006 - 2013
Table 30 Wholesale subscribers Telstra and Optus 2006 - 2013
Table 31 Total mobile services market revenue 1993 - 2014
Table 32 Mobile broadband monthly ARPU 2010 - 2012
Table 33 Estimated mobile broadband revenues 2010 - 2012
Table 34 Total mobile services market revenue 2010 - 2013
Table 35 Revenue by business area Jan 2011
Table 36 Overview of selected Amaysim versus Woolworths prepaid plans July 2012
Table 37 Mobile services market revenue per major operator 1993 - 2014
Table 38 Annual change of mobile services market revenue per major operator 1994; 1997; 2000 - 2014
Table 39 Annual change of mobile services market share per major operator 2000 - 2013
Table 40 Estimated proportion of mobile service revenue from voice services 2007 - 2013
Table 41 Total mobile voice revenue per major operator 2007 - 2013
Table 42 Mobile voice revenue per major operator as a proportion of total mobile services revenue 2007 - 2013
Table 43 Mobile data revenue per major operator 2007 - 2012
Table 44 Annual change in data revenue per major operator as a proportion of total mobile services revenue 2008 - 2012
Table 45 Blended ARPU per month per major operator 2000 - 2012
Table 46 Blended ARPU per month per major operator annual change 2004 - 2012
Table 47 Postpaid ARPU per month Telstra, Optus and Vodafone 2004 - 2010
Table 48 Mobile data ARPU per month - Telstra and Hutchison 2004 - 2010
Table 49 Estimate mobile satellite users 2007 - 2012
Table 50 Revenue by business area Jan 2011
Table 51 Pivotel Globalstar satellite data costs July 2012
Table 52 Optus satellite revenue 2007 - 2013
Table 53 Estimated number of outlets and market share of leading retailers 2011 - 2012
Table 54 Selected retailers number of outlets by state mid-2012
Table 55 Wireless broadband subscribers by access type 2007 - 2012
Table 56 3G mobile broadband subscribers by mobile network operator 2007 - 2012
Table 57 Fixed wireless broadband subscribers by major operator 2008 - 2012
Table 58 Estimated mobile broadband data downloaded in Petabytes 2007 - 2012; 2015
Table 59 Estimated mobile broadband revenues 2007 - 2012
Table 60 Overall estimated total mobile data revenue 2008 - 2013
Table 61 Mobile broadband monthly ARPU 2007 - 2012
Table 62 Forecast mobile broadband and voice revenues 2008; 2013; 2018
Table 63 Estimated mobile data revenues by mobile network operator 2008 - 2012
Table 64 Estimated mobile data revenue by operator 2009 - 2011
Table 65 Blended mobile data ARPU per customer by operator 2010 - 2011
Table 66 Telstra average mobile broadband revenue per user per month 2008 - 2012
Table 67 Average 3G mobile broadband speed data in Australia 2008 - 2012
Table 68 Average 4G mobile broadband speed data in Australia 2010 - 2012
Table 69 Mobile Embrace key financial statistics 2010 - 2011
Table 70 Mobi.moki key financial statistics 2010 - 2011
Table 71 Enero (Photon Group) key financial parameters 2010 - 2011
Table 72 Enero (Photon Group) key financial parameters H12011 - H12012
Table 73 App usage download by selected demographic 2010 - 2011
Table 74 App usage by mobile brand 2011
Table 75 Estimated app usage by selected demographic 2011
Table 76 Estimated app market revenue 2009 - 2015
Table 77 Users who pay for mobile applications by app type 2010 - 2011
Table 78 Mobile premium service complaints by major provider 2010 - 2011
Table 79 Estimated revenues PSMS market 2004 - 2012
Table 80 Cost of sending a standard SMS by mobile network operator 2012
Table 81 MMS and SMS numbers SMS sent 2008 - 2011
Table 82 Estimated numbers of SMS sent 2003 - 2012
Table 83 Number of Telstra sent SMSs 2005 - 2012
Table 84 The decline in SMS data revenues 2008 - 2011
Table 85 Popularity of contactless payments using smartphones 2011 -2012
Table 86 Australian handset shipments 2004 - 2012
Table 87 Seasonal comparison Australian shipments per quarter 2004 - 2011
Table 88 Seasonal comparison Australian shipments per quarter as a proportion of annual shipments 2004 - 2011
Table 89 Change in Australian shipments per quarter seasonally adjusted 2005 - 2011
Table 90 Key recycling indicators Mobile Muster 2006 - 2012
Table 91 Low-end, mid-tier and high-end mobile device markets percentage of units sold 2007; 2013.
Table 92 Payment plan data 2009 - 2011
Table 93 Sale percentage of paid-for applications 2010 -2011
Table 94 Typical weekly usage pattern of a smartphone user 2009 - 2011
Table 95 Customer loyalty with phone OS - % likely to stay with their existing operating system for next phone purchase
Table 96 - Use of advanced phone features - % of mobile users who access rich media and other smartphone features
Table 97 Smartphone usage by children in Australia 2009
Table 98 Smartphone users accessing the Internet 2009 - 2011
Table 99 Smartphone use of the Internet 2010 - 2011
Table 100 Estimated Australian handset supplier market share major suppliers 2008 - 2011
Table 101 Australian 3G handset market by major operator 2008 - 2010
Table 102 Telstra Group total revenue 1994 - 2013
Table 103 Telstra Group revenue by segment 2008 - 2012
Table 104 Telstra Group key performance indicators 2002 - 2012
Table 105 Telstra Group key performance indicators by annual change 2003 - 2012
Table 106 Telstra Group EBITDA by segment 2009 - 2012
Table 107 Telstra Group revenue by service 2009 - 2012
Table 108 Selected Telstra revenues by service 2009 - 2012
Table 109 Telstra PSTN products revenue 2009 - 2012
Table 110 Telstra mobile revenue 2009 - 2012
Table 111 Telstra mobile ARPU 2009 2012
Table 112 Telstra mobile prepaid and postpaid revenue 2008 2012
Table 113 Telstra fixed broadband revenue by service stream 2009 - 2012
Table 114 Telstra IP and data access revenue 2009 - 2012
Table 115 Sensis financial summary 2009 - 2012
Table 116 Telstra offshore controlled entities revenue 2009 - 2012
Table 117 CSL New World revenue, expenses, EBITDA, EBIT, capex 2009 - 2012
Table 118 TelstraClear revenue, expenses, EBITDA, EBIT, capex 2009 - 2012
Table 119 Statistical overview of network traffic counts 2008 - 2012
Table 120 Statistical overview of network and operational services 2008 - 2012
Table 121 Statistical overview of mobile operational services 2008 - 2012
Table 122 Statistical overview of online operational services 2008 - 2012
Table 123 Annual change of calls/subscribers/networks/operations 2008 - 2012
Table 124 Telstra 4G / LTE devices voice versus mobile broadband 2011 - 2012
Table 125 Optus business and wholesale statistics 2009 - 2013
Table 126 Optus consumer Internet statistics by technology 2009 - 2013
Table 127 Total internet subscribers (broadband and dialup) 1996; 1998; 2000 - 2013
Table 128 Optus mobile pre/postpaid customers breakdown by quarter 2011 - 2013
Table 129 Optus mobile subscribers 1998 - 2013
Table 130 Optus mobile subscribers key operating statistics 2008 - 2012
Table 131 Optus consumer telephony statistics 2008 - 2012
Table 132 Optus mobile subscriber ARPU, acquisition cost breakdown by quarter 2011 - 2013
Table 133 Optus mobile ARPU figures 2008 - 2012
Table 134 Optus on-net ARPU 2008 - 2012
Table 135 Selected second-tier telco revenues by service 2003 - 2011
Table 136 Selected second-tier telco revenues by service annual change 2004 - 2011
Table 137 Second-tier telcos revenue by provider 2008 - 2011
Table 138 Second-tier telcos revenue by major provider annual change 2008 - 2011
Table 139 Second-tier telcos revenue by major provider relative market shares 2008 - 2011
Table 140 Second-tier telcos revenue by provider (historic) 2004 - 2007
Table 141 Second-tier telcos revenue by major provider (historic) relative market shares 2004 - 2007
Table 142 Dodo subscribers by market segment 2010 - 2011
Chart 1 Market share size of NBN trans-sector market 2020
Chart 2 NBN services revenue share estimates by market share 2015
Chart 3 NBN services revenue share estimates by market share 2020
Chart 4 Market share size of NBN trans-sector market 2020
Chart 5 NBN services revenue share estimates by market share 2015
Chart 6 NBN services revenue share estimates by market share 2020
Chart 7 Best features of an intelligent meter survey 2010
Chart 8 Overview of mobile market subscribers versus population 2000 - 2012
Chart 9 Overview of number of mobile phone services in operation - prepaid and postpaid 2006 - 2012
Chart 10 Overview of mobile subscribers by carrier 2001 - 2013
Chart 11 Overview of annual change of mobile subscribers by carrier 2001 - 2013
Chart 12 Overview of mobile subscriber market share by operator 2001 - 2013
Chart 13 Overview of 3G mobile subscribers by carrier 2006 - 2012
Chart 14 Overview of annual change of 3G mobile subscribers by carrier 2007 - 2012
Chart 15 Overview of proportion of 3G mobile subscribers versus total subscribers by carrier 2009 - 2012
Chart 16 Overview of 2G mobile subscribers by carrier 2006 - 2012
Chart 17 Overview of annual change of 2G mobile subscribers by carrier 2007 - 2012
Chart 18 Overview of prepaid subscribers by mobile network operator 2006 - 2013
Chart 19 Overview of market share of prepaid subscribers by mobile network operator 2006 - 2013
Chart 20 Overview of wholesale subscribers Telstra versus Optus 2006 - 2013
Chart 21 Overview of total mobile services market revenue 2002 - 2014
Chart 22 Overview of mobile broadband revenues and annual change 2010 - 2012
Chart 23 Overview of total mobile services market revenue and annual change 2010 - 2013
Chart 24 Overview of mobile services market revenue per major operator 2002 - 2014
Chart 25 Overview of annual change of mobile services market revenue per major operator 2002 - 2014
Chart 26 Overview of mobile services revenue share per major operator 2000 - 2013
Chart 27 Overview of estimated proportion of mobile service revenue from voice and data 2007 - 2013
Chart 28 Overview of total mobile voice revenue per major operator 2007 - 2013
Chart 29 Overview of mobile voice revenue per major operator as a proportion of total mobile services revenue 2007 - 2013
Chart 30 Overview of total mobile data revenue per major operator 2007 - 2012
Chart 31 Overview of annual change in mobile data revenue per major operator 2008 - 2012
Chart 32 Overview of blended monthly ARPU per major operator 2000 - 2012
Chart 33 Overview of prepaid ARPU per month Telstra, Optus and Vodafone 2004 - 2010
Chart 34 Overview of mobile data ARPU per month Telstra and Hutchison 2004 - 2010
Chart 35 Overview of mobile satellite users 2007 - 2012
Chart 36 Overview of Optus satellite revenue 2007 - 2013
Chart 37 Overview of 3G mobile broadband subscribers by mobile network operator 2007 - 2012
Chart 38 Overview of estimated mobile broadband data downloaded in petabytes 2007 - 2012; 2015
Chart 39 Overview of estimated mobile data revenue by mobile network operator 2008 - 2012
Chart 40 Overview of average 3G mobile broadband speeds 2008 - 2012
Chart 41 Overview of average 4G mobile broadband speeds 2010 - 2012
Chart 42 Overview of use of technology by seniors 2011
Chart 43 Overview of information services used by mobile phone users 2009 - 2011
Chart 44 Overview of Mobi.moki key financial statistics 2010 - 2011
Chart 45 Overview of Mobi.moki long-term share price trending 2007 - 2012
Chart 46 Overview of Australian apps market revenue estimates 2009 - 2015
Chart 47 Overview of estimates of smartphones versus other phones 2011; 2013; 2015
Chart 48 Overview of estimated revenues PSMS market 2004 - 2012
Chart 49 Overview of PSMS revenue mix of downloads
Chart 50 Overview of PSMS estimated market share by operator 2011
Chart 51 Overview of Australian handset shipments 2004 - 2012
Chart 52 Overview of tonnes of mobile equipment collected versus public awareness 2006 - 2012
Chart 53 Overview of trends in smartphone ownership 2010 - 2011
Chart 54 Overview of cyber bullying information study 2011
Chart 55 Overview of estimated Australian handset supplier market share major suppliers 2008 - 2011
Chart 56 Overview of Telstra Group total revenue 2003 - 2013
Chart 57 Overview of Telstra Group key performance indicators 2002 - 2012
Chart 58 Overview of Telstra Group key performance indicators by annual change 2003 - 2012
Chart 59 Overview of Telstra Group revenue by sector 2012
Chart 60 Overview of selected Telstra revenues by service versus total revenue 2009 - 2012
Chart 61 Overview of Telstra PSTN products by revenue 2012
Chart 62 Overview of Telstra mobile revenue prepaid versus postpaid 2008 - 2012
Chart 63 Overview of Telstra fixed broadband revenue by service stream 2009 - 2012
Chart 64 Overview of CSL versus TelstraClear key performance indicators 2009 - 2012
Chart 65 Overview of Telstra fixed line by sector and mobile voice minutes of use 2005 - 2013
Chart 66 Overview of Telstra fixed-line, mobile and broadband subscribers 2005 - 2012
Chart 67 Overview of Telstra 4G / LTE devices voice versus mobile broadband 2011 - 2012
Chart 68 Overview of share price trending SingTel 2011 - 2012
Chart 69 Overview of Optus business and wholesale operating statistics 2007 - 2013
Chart 70 Overview of Optus consumer internet statistics by technology 2007 - 2013
Chart 71 Overview of total internet subscribers (broadband and dialup) 2000 - 2013
Chart 72 Overview of Optus mobile subscribers and annual change 2001 - 2013
Chart 73 Overview and trends of Optus mobile ARPU 2007 - 2012
Chart 74 Overview and trends of Optus on-net ARPU by sector 2007 - 2012
Chart 75 Selected second-tier telco revenues by service 2003 -2011
Chart 76 Selected second-tier telcos revenue 2010 - 2011
Chart 77 Dodo percentage of subscribers by market segment 2011

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