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Deodorants in Denmark

  • April 2016
  • -
  • Euromonitor International
  • -
  • 28 pages

Summary

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Health and wellness trends, which have had a major impact on a wide range of Danish industries over the last 2-3 years, have become more influential in deodorants. With few growth opportunities in this mature category, manufacturers have attempted to create a link between healthy lifestyles and their deodorant products. For example, Unilever Danmark now runs the Do:More campaign for Rexona, with a number of different activities such as kayaking, running and sky-diving being linked to the brand.

Euromonitor International's Deodorants in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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