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Dog Food in Switzerland

  • May 2016
  • -
  • Euromonitor International
  • -
  • 31 pages

The value decline observed in dog food in 2016 replicated the decline registered in 2015. The preference of Swiss consumers for small dogs which require less food negatively impacted demand for dog food. In addition, the maturity of products, category saturation, stiff competition and falling unit prices in most categories negatively impacted value growth in the category. Furthermore, the strong Swiss franc and the weak euro encouraged cross-border shopping, resulting in revenue losses running t...

Euromonitor International's Dog Food in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dog Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Dog Food in Switzerland
DOG FOOD IN SWITZERLAND
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Dog Owning Households: % Analysis 2011-2016
Table 2 Dog Population 2011-2016
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2011-2016
Category Data
Summary 1 Dog Food by Price Band 2016
Table 4 Sales of Dog Food by Category: Volume 2011-2016
Table 5 Sales of Dog Food by Category: Value 2011-2016
Table 6 Sales of Dog Food by Category: % Volume Growth 2011-2016
Table 7 Sales of Dog Food by Category: % Value Growth 2011-2016
Table 8 Sales of Premium Dog Food by Category: Value 2011-2016
Table 9 Sales of Dry Dog Food by Life-Cycle: % Value 2011-2016
Table 10 Sales of Wet Dog Food by Life-Cycle: % Value 2011-2016
Table 11 NBO Company Shares of Dog Food: % Value 2011-2015
Table 12 LBN Brand Shares of Dog Food: % Value 2012-2015
Table 13 LBN Brand Shares of Dog Treats: % Value 2012-2015
Table 14 Forecast Sales of Dog Food by Category: Volume 2016-2021
Table 15 Forecast Sales of Dog Food by Category: Value 2016-2021
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2016-2021
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2016-2021
Biomill SA in Pet Care (switzerland)
Strategic Direction
Key Facts
Summary 2 Biomill SA: Key Facts
Competitive Positioning
Summary 3 Biomill SA: Competitive Position 2015
Provet AG in Pet Care (switzerland)
Strategic Direction
Key Facts
Summary 4 Provet AG: Key Facts
Competitive Positioning
Summary 5 Provet AG: Competitive Position 2015
Qualipet AG in Pet Care (switzerland)
Strategic Direction
Key Facts
Summary 6 Qualipet AG: Key Facts
Summary 7 Qualipet AG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 8 Qualipet AG: Private Label Portfolio
Competitive Positioning
Summary 9 Qualipet AG: Competitive Position 2015
Vitakraft Schweiz AG in Pet Care (switzerland)
Strategic Direction
Key Facts
Summary 10 Vitakraft Schweiz AG: Key Facts
Competitive Positioning
Summary 11 Vitakraft Schweiz AG: Competitive Position 2015
Executive Summary
Pet Care Faces Saturation
Health and Wellness Is A Strong Trend
Multinationals Maintain Their Leadership
Distribution Is in the Hands of Mass-market Retailers
Pet Care Is Expected To Weaken
Key Trends and Developments
Trends in Consumer Goods Spill Over To Pet Food
the Choice of Pets Is Influenced by Demographics and Lifestyle
Distribution Is in the Hands of Mass Market Retailers
Market Indicators
Table 18 Pet Populations 2011-2016
Market Data
Table 19 Sales of Pet Food by Category: Volume 2011-2016
Table 20 Sales of Pet Care by Category: Value 2011-2016
Table 21 Sales of Pet Food by Category: % Volume Growth 2011-2016
Table 22 Sales of Pet Care by Category: % Value Growth 2011-2016
Table 23 NBO Company Shares of Pet Food: % Value 2011-2015
Table 24 LBN Brand Shares of Pet Food: % Value 2012-2015
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2011-2015
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2012-2015
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2011-2015
Table 28 Distribution of Pet Care by Format: % Value 2011-2016
Table 29 Distribution of Pet Care by Format and Category: % Value 2016
Table 30 Distribution of Dog and Cat Food by Format: % Value 2011-2016
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2016
Table 32 Forecast Sales of Pet Food by Category: Volume 2016-2021
Table 33 Forecast Sales of Pet Care by Category: Value 2016-2021
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 12 Research Sources












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