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Eye Care in Lithuania

  • April 2013
  • -
  • Euromonitor International
  • -
  • 22 pages

Eye care products remain essential to a large share of Lithuanians, even though the total size of the sector suggests otherwise. Consumers stuck to their habits that were formed during the recession, purchasing only the eye care products they consider of absolute importance. Luckily for the producers, most medicines in eye care fall into this category, whether they are standard or allergy eye care. Two factors help to maintain the stable demand. One is the ageing of the country’s population,...

Euromonitor International's Eye Care in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Eye Care in Lithuania
EYE CARE IN LITHUANIA
Euromonitor International
April 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Eye Care by Category: Value 2007-2012
Table 2 Sales of Eye Care by Category: % Value Growth 2007-2012
Table 3 Standard Eye Care by Format: % Value Breakdown 2008-2012
Table 4 Standard Eye Care by Positioning 2008-2012
Table 5 Eye Care Company Shares 2008-2012
Table 6 Eye Care Brand Shares 2009-2012
Table 7 Forecast Sales of Eye Care by Category: Value 2012-2017
Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2012-2017
Executive Summary
Industry Still Feels the Impact of the Recession
Dietary Supplements Eyed by Companies and Consumers
Consumers Hesitant in Choosing the Right Medicine
Chemists and Pharmacies Still in Charge of Distribution
Modest Gains Expected for Consumer Health
Key Trends and Developments
Pharmacies Test the Waters of E-trade
Self-medication Popular in Lithuania, With Room for Further Growth
Promotion of Vitamins and Dietary Supplements Falls Under Scrutiny of Legislators
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services 2007-2012
Table 10 Life Expectancy at Birth 2007-2012
Market Data
Table 11 Sales of Consumer Health by Category: Value 2007-2012
Table 12 Sales of Consumer Health by Category: % Value Growth 2007-2012
Table 13 Consumer Health Company Shares 2008-2012
Table 14 Consumer Health Brand Shares 2009-2012
Table 15 Penetration of Private Label by Category 2007-2012
Table 16 Sales of Consumer Health by Distribution Format: % Analysis 2007-2012
Table 17 Sales of Consumer Health by Category and Distribution Format: % Analysis 2012
Table 18 Forecast Sales of Consumer Health by Category: Value 2012-2017
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2012-2017
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 1 OTC Healthcare Switches 2010-2012
Definitions
Sources
Summary 2 Research Sources












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