1. Market Research
  2. > Personal Care
  3. > Cosmetics Market Trends
  4. > Oral Care in Kenya

Oral Care in Kenya

  • June 2016
  • -
  • Euromonitor International
  • -
  • 20 pages

The positive growth recorded in oral care in Kenya throughout the review period cab be attributed mainly to new product development and the category’s leading manufacturers now provide a wide array of products for consumers to select from. Additionally, product prices remained generally stable throughout 2015 as manufacturers competed for value share through price positioning. Furthermore, Kenya’s growing middle income consumer class is becoming better educated about the importance of maintainin...

Euromonitor International's Oral Care in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Oral Care in Kenya
ORAL CARE IN KENYA
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2010-2015
Table 2 Sales of Oral Care by Category: % Value Growth 2010-2015
Table 3 Sales of Toothbrushes by Category: Value 2010-2015
Table 4 Sales of Toothbrushes by Category: % Value Growth 2010-2015
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2011-2015
Table 6 NBO Company Shares of Oral Care: % Value 2011-2015
Table 7 LBN Brand Shares of Oral Care: % Value 2012-2015
Table 8 Forecast Sales of Oral Care by Category: Value 2015-2020
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2015-2020
Table 10 Forecast Sales of Toothbrushes by Category: Value 2015-2020
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2015-2020
Executive Summary
Beauty and Personal Care Continues To See Strong Growth in 2015
Heightened Marketing Activities Promote Value and Volume Growth
the Local Subsidiaries of Major Multinational Companies Lead the Market in 2015
Use of Natural Ingredients Remains the Core Theme for New Products in 2015
Growth Expected During the Forecast Period As Income Levels Rise
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 19 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 20 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 1 Research Sources












View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Ahmad

+1 718 618 4302

Purchase Reports From Reputable Market Research Publishers
Personal Care Electricals

Personal Care Electricals

  • $ 8600
  • Industry report
  • December 2016
  • by GlobalData

Summary In 2016, the PCE market has seen steady, but not significant, growth of 2.4%. The hair-styling market is driving growth in 2016, with an increase of 4.4% this year. The PCE market is defined by ...

2017 Europe Flavor and Fragrance Market: Future Horizons and Growth Strategies--Business Assessments of Leading Suppliers

2017 Europe Flavor and Fragrance Market: Future Horizons and Growth Strategies--Business Assessments of Leading Suppliers

  • $ 8500
  • Industry report
  • March 2017
  • by Venture Planning Group

Complete report $8,500.  Individual company assessments $950. This report provides strategic analysis of the performance, capabilities, goals and strategies of the major competitors in the European flavo ...

2017 Global Fragrance Market: Future Horizons and Growth Strategies--Business Assessments of Leading Suppliers

2017 Global Fragrance Market: Future Horizons and Growth Strategies--Business Assessments of Leading Suppliers

  • $ 8500
  • Industry report
  • March 2017
  • by Venture Planning Group

Complete report $8,500.  Individual company assessments $950. This report provides insightful analyses of the major competitors in the worldwide fragrance market, including their performance, capabilities, ...


ref:plp2016

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.