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Polishes in Costa Rica

  • February 2016
  • -
  • Euromonitor International
  • -
  • 14 pages

Polished remained a small category among home care in 2015. Over the year, current retail value sales increased by 3% to reach CRC5.3 billion. Unfortunately, current lifestyles do not benefit the positive development of the category. There are many surfaces that have developed that can be cleaned with water, soap or surface care. Manufacturers have focused on developing products with higher chances of being used, such as those used to clean countertops, metallic devices and wooden furniture.

Euromonitor International's Polishes in Costa Rica market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Polishes in Costa Rica
POLISHES IN COSTA RICA
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Polishes by Category: Value 2010-2015
Table 2 Sales of Polishes by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Polishes: % Value 2011-2015
Table 4 LBN Brand Shares of Polishes: % Value 2012-2015
Table 5 Forecast Sales of Polishes by Category: Value 2015-2020
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2015-2020
SC Johnson De Centroamerica SA in Home Care (costa Rica)
Strategic Direction
Key Facts
Summary 1 SC Johnson de Centroamerica SA: Key Facts
Competitive Positioning
Summary 2 SC Johnson de Centroamerica SA: Competitive Position 2015
Executive Summary
Polarised Growth
Retailers Push for Price Competition
Local Companies Boost Sales With Innovation
Balance Between Modern and Traditional Retailers
Stable Growth To Be Driven by Increased Per Capita Consumption
Market Indicators
Table 7 Households 2010-2015
Market Data
Table 8 Sales of Home Care by Category: Value 2010-2015
Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home Care: % Value 2011-2015
Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
Table 12 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 13 Distribution of Home Care by Format: % Value 2010-2015
Table 14 Distribution of Home Care by Format and Category: % Value 2015
Table 15 Forecast Sales of Home Care by Category: Value 2015-2020
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources












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