1. Market Research
  2. > Personal Care
  3. > Cosmetics Market Trends
  4. > Skin Care in Kenya

Skin Care in Kenya

  • June 2016
  • -
  • Euromonitor International
  • -
  • 25 pages

2015 saw numerous affordable skin care products become available in Kenya and these are being retailed through both traditional and modern retail outlets. Manufacturers remain engaged in active marketing campaigns with the aim of expanding their value shares and generating higher product awareness. The development of economy products and brands distributed through kiosks further promoted value and volume sales of skin care in Kenya in 2015.

Euromonitor International's Skin Care in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Skin Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Skin Care in Kenya
SKIN CARE IN KENYA
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Skin Care by Category: Value 2010-2015
Table 2 Sales of Skin Care by Category: % Value Growth 2010-2015
Table 3 Sales of Skin Care by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Skin Care: % Value 2011-2015
Table 5 LBN Brand Shares of Skin Care: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Skin Care: % Value 2012-2015
Table 7 Forecast Sales of Skin Care by Category: Value 2015-2020
Table 8 Forecast Sales of Skin Care by Category: % Value Growth 2015-2020
Table 9 Forecast Sales of Skin Care by Premium vs Mass: % Value 2015-2020
Haco Tiger Brands (ea) Ltd in Beauty and Personal Care (kenya)
Strategic Direction
Key Facts
Summary 1 Haco Tiger Brands (ea) Ltd: Key Facts
Competitive Positioning
Summary 2 Haco Tiger Brands (ea) Ltd: Competitive Position 2015
Oriflame East Africa Ltd in Beauty and Personal Care (kenya)
Strategic Direction
Key Facts
Summary 3 Oriflame East Africa Ltd: Key Facts
Competitive Positioning
Summary 4 Oriflame East Africa Ltd: Competitive Position 2015
Executive Summary
Beauty and Personal Care Continues To See Strong Growth in 2015
Heightened Marketing Activities Promote Value and Volume Growth
the Local Subsidiaries of Major Multinational Companies Lead the Market in 2015
Use of Natural Ingredients Remains the Core Theme for New Products in 2015
Growth Expected During the Forecast Period As Income Levels Rise
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 5 Research Sources












View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Global Beauty and Home Care Closures: Performance and Opportunities

Global Beauty and Home Care Closures: Performance and Opportunities

  • $ 1197
  • Industry report
  • October 2016
  • by Euromonitor International

Closures in beauty and home care packaging maintained strong performance in 2015. This growth was primarily driven by a significant shift from sachets in key categories as hair care and laundry detergents ...

Deodorants in the United Kingdom, Euromonitor International

Deodorants in the United Kingdom, Euromonitor International

  • $ 912
  • Industry report
  • July 2016
  • by Euromonitor International

Deodorants had a tough year in the UK in 2015, managing to remain static, but suffering at the hands of price competition and the popular use of deals and promotions. Whilst UK consumers continue to be ...

Hair Care in the United Kingdom

Hair Care in the United Kingdom

  • $ 912
  • Industry report
  • July 2016
  • by Euromonitor International

In 2015 hair care experienced a slower rate of growth compared with 2014. However, a number of categories continued to see strong growth, such as hair loss treatments and styling agents, which both grew ...


ref:plp2016

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.