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Manufacture of Furniture in South Africa 2015

  • March 2015
  • -
  • Who Owns Whom
  • -
  • 94 pages

Contribution to the Economy: Although the furniture manufacturing sector has the potential to create many employment opportunities, currently it only contributes approximately 1.6% to overall employment in South Africa’s manufacturing sector. Department of Trade & Industry (DTI) statistics show there are 2,200 registered business entities that employ approximately 29,000 people.


A lack of Competitiveness: A lack of competitiveness in the manufacturing sector has resulted in South Africa being a net importer of furniture, with 2014 imports amounting to R8.3bn compared to exports valued at R5.7bn. Most imports originate from China and although the current weakness of the Rand should be an advantage for the local manufacturing sector, imports from China and other Asian countries are still cheaper. Local manufacturers attribute this to support in the form of subsidies from the Chinese government and much lower input costs.


Government Initiatives: The furniture manufacturing industry is one of the main focus areas in the Government’s Industrial Policy Action Plan (IPAP) 2014/2015 – 2016/2017 which is supported on a regional basis. The Gauteng Growth and Development Agency (GDDA) has already implemented a three year plan for the establishment of small BBBEE furniture companies and the Western Cape Furniture Initiative actively promotes opportunities for furniture manufacturers in that province. The 2015 National Furniture Design Competition, an initiative of government and private enterprises, should eventually result in new product development and product differentiation that will enhance the furniture manufacturing sector’s competitiveness locally and abroad.



Report Coverage:

The Manufacture of Furniture in South Africa evaluates the domestic industry, government attempts to stimulate local manufacture and factors influencing the sector’s success. The report also profiles 25 industry players, ranging from KAP Industrial Holdings Ltd with 16 factories and 18,900 employees to small enterprise Streamline Metal Furniture Manufacturers which employs 20 people at its factory in Gauteng.

Table Of Contents

Manufacture of Furniture in South Africa 2015
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Supply Chain 2
2.2. Geographic Position 3
3. SIZE OF THE INDUSTRY 4
4. STATE OF THE INDUSTRY 8
4.1. Local 8
4.1.1. Corporate Actions 10
4.1.2. Regulations 11
4.1.3. Enterprise Development and Social Economic Development 12
4.2. Continental 13
4.3. International 13
5. INFLUENCING FACTORS 14
5.1. Government Intervention 14
5.2. Economic Environment 15
5.3. Rising Input Costs 15
5.4. Increase in Cheaper Imports 16
5.5. Labour 16
5.6. Cyclicality 18
5.7. Technology and Information Technology 18
5.8. Environmental Concerns 18
6. COMPETITION 19
6.1. Barriers to Entry 19
6.2. Research and Development (RandD) and Innovation 19
7. SWOT ANALYSIS 21
8. OUTLOOK 22
9. INDUSTRY ASSOCIATIONS AND BARGAINING COUNCILS 22
10. REFERENCES 23
10.1. Publications 23
10.2. Websites 24
APPENDIX 1 25
List of members of the Cape Furniture Manufacturing Association 25
APPENDIX 2 29
List of Furntech SMME Incubation Clients 29
ORGANOGRAM 34
COMPANY PROFILES 36
AXZS INDUSTRIES (PTY) LTD 36
BIDOFFICE FURNITURE MANUFACTURING (PTY) LTD 38
BRAVO GROUP MANUFACTURING (PTY) LTD 40
BROTHERS BEDS and BEDDING CC 43
BURAAQ BEDS CC 45
CALASKA TRADING 132 (PTY) LTD 47
CECIL NURSE (PTY) LTD 49
CITY OFFICE CC 52
CORICRAFT GROUP (PTY) LTD 53
DK CHAIRCRAFT CC 55
DK LAMINATES CC 56
DK METALCRAFT CC 58
DK WOODCRAFT CC 60
DKW EXPORTING and IMPORTING CC 62
FRIEDLEIN and COMPANY (PTY) LTD 64
KAP INDUSTRIAL HOLDINGS LTD 66
KIRAN SALES (PTY) LTD 71
MOTANI LOUNGE (PTY) LTD 73
PILOT FURNITURE MANUFACTURERS (PTY) LTD 76
REST ASSURED GROUP (PTY) LTD 78
RESTONIC (PTY) LTD 80
SIMMONS (SOUTH AFRICA) (PTY) LTD 83
STREAMLINE METAL FURNITURE MANUFACTURERS (PTY) LTD 85
UKHUNI BUSINESS FURNITURE (PTY) LTD 87
WALTONS (PTY) LTD 90

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