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Estonia - Telecoms, IP Networks and Digital Media

  • May 2015
  • -
  • Paul Budde Communication Pty Ltd
  • -
  • 54 pages

Estonia’s Baltic Highway cable providing additional capacity to central and western Europe
Estonia’s telecom market has benefited from a range of regulatory measures which have encouraged competition and helped reduce services prices for consumers. The dominance of the incumbent Eesti Telekom has been eroded in recent years. Fixed-line infrastructure has been upgraded and is geared towards offering mobile backhaul as well as broadband services and bundled offerings. The government has promoted a public-private partnership to build a national fibre-based NGN to deliver 100Mb/s to all premises.

Estonia’s mature mobile market has particularly high SIM card penetration for the region. Services are offered by the MNOs EMT, Elisa and Tele2 which have all invested in technologies to underscore the growing mobile broadband sector. Recent trials of LTE-A have provided data at up to 300Mb/s. By mid-2015 LTE coverage effectively matched that of existing 3G networks, so supporting the growing adoption of mobile content and applications. These developments are expected to underpin future revenue growth in the sector.

Broadband in Estonia is available via a range of fixed-line and wireless technologies, with ADSL2+, FttP, cable, WiFi, WiMAX and HSPA/LTE options widely available. The telecoms incumbent Eesti Telekom, operating under the Elion brand, is the dominant provider of DSL services, with cable broadband the main competing platform. Widespread broadband usage has underpinned Estonia’s emerging internet economy, with various e-commerce, e-government, e-education and e-health services available and widely used. The cable TV market is well developed and hence cable TV operators have been well-positioned to offer bundled services.

This report provides an overview of Estonia’s fixed-line, IT and broadband markets. It assesses the strategies of the largely international players in the market, as well as recent regulatory developments, and the status of fixed-line networks and the developing NGN. It also includes a range of performance and financial data and estimates.

The report also reviews the mobile market as players further develop the mobile data sector. It covers major players, regulatory developments, technologies deployed and services offered as well as a range of updated operating statistics.

Key developments:
Elisa providing near-national LTE population coverage;
LTE-A trials providing up to 300Mb/s;
EMT and Elion merge with Eesti Telecom;
Cableco Starman acquires Lithuanian telco Cgates;
Estonia develops e-residency cards;
EstWin NGN services open in several counties;
Tele2 Eesti inaugurates 3,000km Baltic Highway cable linking to central and western Europe;
Tele2 buys the telco Televörgu;
ICT revenue broaches €3 billion;
Operator data to Q1 2015;
Statistics Estonia data to 2014; regulator’s market data and annual reports; recent market developments

Companies mentioned in this report:
EMT, Tele2 Eesti, Elisa, Elion, Starman, STV, Viasat, Levira, Baltic Broadband.

Table Of Contents

Estonia - Telecoms, IP Networks and Digital Media
1. Key Statistics
2. Telecommunications Market
2.1 Economic background
2.2 Overview of Estonia's telecom market
3. Regulatory Environment
3.1 Background
3.1.1 EU Regulatory Framework
3.1.2 Revised NFR
3.2 Regulatory authority
3.3 Telecoms sector liberalisation in Estonia
3.3.1 Privatisation
3.3.2 Interconnect
3.3.3 Access
3.3.4 Carrier Selection and Carrier PreSelection (CPS)
3.3.5 Number Portability (NP)
4. Fixed Network Operators
4.1 Overview of operators
4.2 Eesti Telekom (Elion)
4.3 Tele2 Eesti
5. Telecommunications Infrastructure
5.1 National telecom network
5.1.1 Elion
5.1.2 Alternative operators
5.2 Telecoms and IT
5.3 Wholesaling
6. Broadband Market
6.1 Overview
6.1.1 Broadband statistics
6.2 Forecasts broadband subscribers 2013; 2015; 2020
6.2.1 Scenario 1 higher broadband subscriber growth
6.2.2 Scenario 2 lower broadband subscriber growth
6.3 Cable modems
6.4 Asymmetric Digital Subscriber Line (ADSL)
6.5 Fibre-to-the-Premises (FttP) networks
6.6 Wireless broadband
6.6.1 WiFi
6.6.2 WiMAX
6.6.3 Mobile broadband
7. Digital Media/Digital Economy
7.1 Digital Media
7.1.1 Overview of digital TV market
7.2 Digital Economy
7.2.1 Estonian Information Society Strategy
8. Mobile Communications
8.1 Overview of Estonia's mobile market
8.2 Mobile statistics
8.2.1 General statistics
8.2.2 Prepaid cards
8.2.3 Mobile voice
8.2.4 Mobile broadband/data
8.3 Regulatory issues
8.3.1 Licensing
8.3.2 Mobile Number Portability (MNP)
8.3.3 Mobile Termination Rate (MRT)
8.3.4 Coordination with Latvia
8.4 Mobile infrastructure
8.4.1 Digital
8.4.2 Other infrastructure developments
8.5 Major mobile operators
8.5.1 Eesti Mobiltelefon (EMT)
8.5.2 Radiolinja Eesti/Elisa
8.5.3 Tele2 Eesti
8.5.4 Mobile Virtual Network Operators (MVNOs)
8.5.5 Mobile content and applications
Table 1 Country statistics 2014 (e)
Table 2 Telephone network statistics 2014 (e)
Table 3 Internet user statistics 2014 (e)
Table 4 Broadband statistics 2014 (e)
Table 5 Mobile statistics 2014 (e)
Table 6 National telecommunications authority
Table 7 ICT financial statistics 2009 - 2014
Table 8 Telecoms sector revenue 2008 - 2015
Table 9 Share of voice calls: mobile and fixed networks 2008 - 2015
Table 10 Proportion of telecoms revenue by sector 2011 - 2013
Table 11 Unbundled Local Loops 2006 - 2013
Table 12 Fixed number portings 2008 - 2012
Table 13 Fixed-line call traffic 2012 - 2014
Table 14 Eesti Telekom Group revenue breakdown 2005 - 2015
Table 15 Eesti Telekom subscribers by sector 2009 - 2015
Table 16 Tele2 financial data by sector 2007 - 2015
Table 17 - Tele2 financial data 2007 - 2014
Table 18 Tele2 subscribers by sector 2007 - 2015
Table 19 Historic - Fixed lines in service and teledensity 1995 - 2004
Table 20 Fixed lines in service and teledensity 2005 - 2015
Table 21 Elion PSTN/ISDN outgoing call minutes 2006 - 2014
Table 22 Elion PSTN/ISDN subscribers 2002 - 2015
Table 23 Workplace network usage by network type 2006 - 2011
Table 24 Elion wholesale broadband subscribers 2004 - 2014
Table 25 Historic - Internet users and penetration rate 1998 - 2004
Table 26 Internet users and penetration rate 2005 - 2015
Table 27 Active fixed-broadband lines and penetration rate 2004 - 2015
Table 28 Households with internet and broadband; penetration 2005 - 2012
Table 29 Dial-up internet subscribers 2011 - 2015
Table 30 Elion fixed-broadband subscribers 2006 - 2015
Table 31 Elion fixed-broadband ARPU 2006 - 2015
Table 32 Proportion of broadband connections by data speed 2010 - 2013
Table 33 Forecast broadband subscribers and penetration higher market growth scenario 2015; 2017; 2020
Table 34 Forecast broadband subscribers and penetration lower market growth scenario 2013; 2015; 2020
Table 35 Cable broadband subscribers 2003 - 2015
Table 36 DSL subscribers 2003 - 2014
Table 37 FttX broadband subscribers 2007 - 2015
Table 38 Fixed-wireless broadband subscribers 2011 - 2015
Table 39 Mobile broadband subscribers by type 2006 - 2015
Table 40 Proportion of TV accesses by platform 2008 - 2012
Table 41 Elion IPTV subscribers 2006 - 2015
Table 42 Cable TV subscribers 2011 - 2015
Table 43 Viasat subscribers (historic) 2005 - 2010
Table 44 Satellite TV subscribers 2011 - 2015
Table 45 Historic - Mobile subscribers and penetration rate 1998 - 2004
Table 46 Mobile subscribers and penetration rate 2005 - 2015
Table 47 Ratio of prepaid to postpaid subscribers 2000 - 2012
Table 48 EMT prepaid subscribers 2002 - 2015
Table 49 Mobile voice traffic 2006 - 2014
Table 50 Total SMS messages sent 2004 - 2015
Table 51 Total MMS messages sent 2005 - 2015
Table 52 Mobile number portings 2008 - 2013
Table 53 EMT subscribers 2005 - 2015
Table 54 EMT ARPU 2005 - 2015
Table 55 EMT mobile financial data 2009 - 2015
Table 56 Elisa financial data 2008 - 2015
Table 57 Elisa subscribers 2008 - 2015
Table 58 Tele2 mobile financial data 2008 - 2015
Table 59 Tele2 mobile subscribers 2007 - 2015
Chart 1 Eesti Telekom group revenue breakdown 2005 2014
Chart 2 Eesti Telekom subscribers by sector 2009 2015
Chart 3 Fixed lines in service and teledensity 2005 - 2015
Chart 4 Internet users, subscribers and penetration rates 2005 - 2015
Chart 5 Fixed-broadband subscribers and penetration rate 2004 - 2015
Chart 6 Mobile subscribers and penetration rate 2003 - 2015
Chart 7 Elisa financial data 2008 - 2015
Chart 8 - Tele2 mobile financial data 2008 - 2014
Exhibit 1 The EU regulatory framework for communications
Exhibit 2 Access, the local loop and unbundling an overview

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