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Summary
This report brings together consumer insight and market data to provide a comprehensive brief of Japan's Ice Cream market. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.

Key Findings
- The Ice Cream market in Japan registered growth at a moderate rate during the period 2009-2014 in value and volume terms.

- The Impulse Ice Cream - Single Serve category leads in terms of volume, owing to its high off-trade consumption in the Japanese Ice Cream market

- Hypermarkets and Supermarkets is the leading distribution channel in Japan's Food market.

- Flexible Packaging is the most used packaging material in Ice Cream market in Japan.

- Glico and Lotte are the leading brands in Impulse Ice Cream - Single Serve and Take-home and Bulk Ice Cream categories

Synopsis
The Ice Cream market in Japan is forecast to register moderate growth in value and volume sales during 2014-2019. The Impulse Ice Cream - Single Serve category accounted for highest off-trade sales while Artisanal Ice Cream leads in terms of On-trade volume consumption. Personal Space and Time and Experience Seeking will be the key trends driving the growth in the Ice Cream market.

Reasons To Buy
This overview of the Ice Cream Market in Japan allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table Of Contents

Consumer and Market Insights: Ice Cream Market in Japan
Table of Contents
Introduction
Report introduction and definitions
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the Japan market
Historical and projected consumption in the Japan market
Degree of trade up/down-trade in the Japan market
Market volume of Japan by category
Historical and project market value of Japan by category
Winners and losers in the Japan market
Segment share of the category and change in market share in the Japan market
Category level pricing in the Japan market
Retailer and packaging
Leading retailers in the Japan food market
Leading distribution channels in the Japan market
Leading distribution channels by category in the Japan market
Japan market by type of packaging
Japan market by type of packaging closure/outer
Japan market by type of packaging, forecasted
Private label performance compared to national brands in the Japan market
Leading companies in the Japan market by category
Leading brands in the Japan market by category
Consumer trend analysis
Canadean's consumer trend framework and explanation of the sub-trends
For key trends in the Japan market
How the trend is influencing consumption in the Japan market
How to target the trend in the Japan market
How the trend will evolve in the Japan market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Japan market
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean

List of Tables
NA

List of Figures
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