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  4. > The Film, Gaming and Animation Industry and Renting of Film Equipment in South Africa 2015

Film, Animation and Gaming : This report focuses on the film industry as well as the animation and gaming sectors. The most recent figures available indicate that the film industry contributed R3.5bn to the South African economy in 2012 and grew 14% per annum between 2007 and 2012. Showing phenomenal growth is the gaming industry, which generated revenue of approximately R53m in 2014, an increase of 82% from 2013.


Positive Developments: Government has identified the film industry as a vehicle to create employment and as a result, has implemented funding to support domestic and emerging filmmakers, and tax incentives to attract international filmmakers. High quality infrastructure and highly skilled crew and support staff have resulted in growing demand from international producers for the use of South Africa’s filmmaking facilities. Competition among television content producers for commissions from broadcasters is also expected to increase when DTT migration happens by 2017. The local animation industry received a boost after the international success of Triggerfish’s first feature film Adventures in Zambezi, and the gaming sector continues to grow as mobile and device adoption increases.



Report Coverage:

The report on the South African Filmmaking, Animation and Gaming sector describes the current conditions, the challenges facing local filmmakers and animators in the competitive global market and factors influencing the success of the industry. The report also profiles 70 South African companies, including film equipment suppliers such as Gearhouse South Africa (Pty) Ltd, film and TV production companies ranging from the well-known Urban Brew Studios (Pty) Ltd to DO Productions (Pty) Ltd which employs four people. Companies involved in the animation and gaming sub-sectors such as SMMEs, Strika Entertainment (Pty) Ltd and Screwy Lightbulb (Pty) Ltd are also profiled.

Table Of Contents

The Film, Gaming and Animation Industry and Renting of Film Equipment in South Africa 2015
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 2
2.2. Geographic Position 4
3. SIZE OF THE INDUSTRY 5
4. STATE OF THE INDUSTRY 21
4.1. Local 21
4.1.1. Corporate Actions 25
4.1.2. Regulations 25
4.1.3. Enterprise Development and Social Economic Development 26
4.2. Continental 28
4.3. International 30
5. INFLUENCING FACTORS 31
5.1. Government Intervention 31
5.2. Funding 33
5.3. Reliance on Commissions from Broadcasters 35
5.4. International Co-Productions 36
5.5. Technological Advances 36
5.6. Marketing and Distribution 37
5.7. Piracy 38
5.8. Economic Environment 39
5.9. Labour 39
5.10. Environmental Concerns 42
6. COMPETITION 42
6.1. Barriers to Entry 43
6.2. Research and Development (RandD) and Innovation 43
7. SWOT ANALYSIS 44
8. OUTLOOK 45
9. INDUSTRY ASSOCIATIONS 46
10. REFERENCES 47
10.1. Publications 47
10.2. Websites 48
APPENDIX A 49
DTi Film and Television Production Incentives 49
ORGANOGRAM 96111 52
Film Production 52
COMPANY PROFILES 58
BIG WORLD CINEMA CC 58
BOMB SHELTER FILM COMPANY (PTY) LTD (THE) 59
BORN FREE MEDIA (PTY) LTD 61
BUBBLEGUM EDUCATIONAL DESIGN CC 63
BUGBOX CC 64
DANIE ODENDAAL PRODUKSIES (PTY) LTD 65
DO PRODUCTIONS (PTY) LTD 67
DOG TAIL ENTERTAINMENT CC 69
EGG FILMS (PTY) LTD 71
ENDEMOL SOUTH AFRICA (PTY) LTD 73
EZ TRADE 190 CC 75
FC HAMMAN FILMS CC 77
FIREWORX MEDIA (PTY) LTD 79
FREE LIVES (PTY) LTD 81
GATEHOUSE COMMERCIALS (PTY) LTD 82
GROUNDGLASS (PTY) LTD 84
HOMEBREW FILM COMPANY (PTY) LTD 86
INDIGENOUS FILM DISTRIBUTION (PTY) LTD 88
KALAHARI FILM AND MEDIA PRODUCTIONS CC 89
LUCKY BEAN MEDIA CC 91
LUMA ANIMATION (PTY) LTD 93
MA-AFRIKA FILMS (PTY) LTD 94
MARIO BOZZONE FILM PRODUCTIONS CC 95
MIKE SCOTT ANIMATION 97
MMSV PRODUCTIONS CC 98
MOONLIGHTING COMMERCIALS (PTY) LTD 100
MOONLIGHTING FILMS (PTY) LTD 102
MORULA PICTURES (PTY) LTD 104
NATURAL HISTORY UNIT OF AFRICA (PTY) LTD 106
NAVIGATOR FILMS CC 108
OCHRE MEDIA (PTY) LTD 110
OUT OF AFRICA ENTERTAINMENT (PTY) LTD 112
PENGUIN FILMS (PTY) LTD 114
PHILO FILMS (PTY) LTD 116
PICTURE TREE (PTY) LTD 118
POLLEN CREATIVE MEDIA (PTY) LTD 120
PRIMEDIA (PTY) LTD 122
QCF DESIGN (PTY) LTD 127
QUIZZICAL PICTURES (PTY) LTD 128
RED PEPPER PICTURES (PTY) LTD 131
REFINERY POST PRODUCTION FACILITIES (PTY) LTD (THE) 133
RODINI FILMS (PTY) LTD 135
RUNESTORM (PTY) LTD 136
SCREWY LIGHTBULB (PTY) LTD 137
SEA MONSTER ENTERTAINMENT (PTY) LTD 138
SHY THE SUN PRODUCTIONS (PTY) LTD 139
STRIKA ENTERTAINMENT (PTY) LTD 140
SUNRISE PRODUCTIONS (DIVISION OF SUNRISE MARKETING GROUP LTD) 142
TASTY POISON GAMES (PTY) LTD 143
TENACITY FILMS (PTY) LTD 145
TRIGGERFISH ANIMATION (PTY) LTD 147
TSWELOPELE PRODUCTIONS (PTY) LTD 149
TWO OCEANS PRODUCTION (PTY) LTD 152
UNITED INTERNATIONAL PICTURES (SOUTH AFRICA) 154
URBAN BREW STUDIOS (PTY) LTD 156
VIDEOVISION ENTERTAINMENT (PTY) LTD 159
ORGANOGRAM 85290a 161
Renting of Film Equipment 161
COMPANY PROFILES 163
A-UNIT EQUIPMENT CC 163
CAM-A-LOT RENTALS CC 165
CAMERAMAN CC (THE) 167
CAPE TOWN FILM STUDIOS (PTY) LTD 169
DO PRODUCTIONS (PTY) LTD 171
GEARHOUSE SOUTH AFRICA (PTY) LTD 173
LIQUID STUDIO VIDEO TAKE-OFF CC 175
MEDIA FILM SERVICE (PTY) LTD 177
NATES AUDIO VISUAL (PTY) LTD 179
PANALUX (SA) (PTY) LTD 181
PANAVISION (SA) (PTY) LTD 184
SASANI AFRICA (PTY) LTD 186
TOUCHVISION SOLUTIONS CC 189
VISUAL IMPACT BROADCAST SOLUTIONS (PTY) LTD 191
WILD BREAK 1066 (PTY) LTD 193

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