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Air Care in China

  • January 2016
  • -
  • Euromonitor International
  • -
  • 27 pages

2015 saw 8% growth in air care in current value terms. The increase mainly came from higher consumer demand for batter quality air in households. With the pursuit of high product functionality, air fresheners were getting smarter and smarter. For instance, Glade’s new intelligent air freshener can emit liquid automatically when someone passes by, or stay in sleep mode when nobody is in the household. This ensures air fresheners work more effectively and that they last longer.

Euromonitor International’s Air Care in China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Air Care in China
AIR CARE IN CHINA
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2010-2015
Table 2 Sales of Air Care by Category: % Value Growth 2010-2015
Table 3 Sales of Air Care by Fragrance: Value Ranking 2010-2015
Table 4 NBO Company Shares of Air Care: % Value 2011-2015
Table 5 LBN Brand Shares of Air Care: % Value 2012-2015
Table 6 Forecast Sales of Air Care by Category: Value 2015-2020
Table 7 Forecast Sales of Air Care by Category: % Value Growth 2015-2020
Guangzhou Liby Enterprise Group Co Ltd in Home Care (china)
Strategic Direction
Key Facts
Summary 1 Guangzhou Liby Enterprise Group Co Ltd: Key Facts
Competitive Positioning
Summary 2 Guangzhou Liby Enterprise Group Co Ltd: Competitive Position 2015
Executive Summary
Home Care Witnesses A Slowdown in Growth
Concentrated Liquid Detergents Is the New Growth Driver in Laundry Care
Guangzhou Liby Enterprise Group Maintains the Lead in Home Care, With A Rising Value Share
the Emerging Internet Retailing Channel Challenges the High Cost of Traditional Store-based Retail Channels
Home Care Is Predicted To Record Steady Growth With Greener Products
Key Trends and Developments
Natural Ingredients Continue To Be Key Amongst the Leading Manufacturers
the Obstacle for Internet Retailing Is High Logistics and Storage Costs
Home Care Brands Exit Traditional Hypermarkets, Indicating the Accelerating Growth of Non-store Retailing
Territory Key Trends and Developments
East China
Mid China
North and Northeast China
Northwest China
South China
Southwest China
Market Indicators
Table 8 Households 2010-2015
Market Data
Table 9 Sales of Home Care by Category: Value 2010-2015
Table 10 Sales of Home Care by Category: % Value Growth 2010-2015
Table 11 Sales of Home Care by Region: Value 2010-2015
Table 12 Sales of Home Care by Region: % Value Growth 2010-2015
Table 13 NBO Company Shares of Home Care: % Value 2011-2015
Table 14 LBN Brand Shares of Home Care: % Value 2012-2015
Table 15 Distribution of Home Care by Format: % Value 2010-2015
Table 16 Distribution of Home Care by Format and Category: % Value 2015
Table 17 Forecast Sales of Home Care by Category: Value 2015-2020
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Table 19 Forecast Sales of Home Care by Region: Value 2015-2020
Table 20 Forecast Sales of Home Care by Region: % Value Growth 2015-2020
Sources
Summary 3 Research Sources












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