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Beauty and Personal Care in Romania

  • May 2016
  • -
  • Euromonitor International
  • -
  • 119 pages

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Beauty and personal care saw slightly stronger growth in 2015 in comparison to the review period CAGR. A decreased VAT rate on food and essential products was adopted in June 2015, which boosted Romanians' disposable income levels and enabled stronger spending on beauty and personal care. Strong innovation from leading and the expansion of many retail chains to provincial towns and cities closer to the rural areas also supported sales development in 2015.

Euromonitor International's Beauty and Personal Care in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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