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Fragrances in Mexico, Euromonitor International

  • June 2015
  • -
  • Euromonitor International
  • -
  • 30 pages

Although 2014 was not an outstanding year for mass fragrances, direct selling were able to maintain its dominance of fragrances representing 60% value share, which represents a marginal increase versus the 59% that it held in 2013. This implies that mass fragrances sold though store-based retailers witnessed a marginal contraction due to most direct sellers being able to maintain the correct product mix to ensure consumer loyalty.

Euromonitor International’s Fragrances in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Fragrances in Mexico, Euromonitor International
FRAGRANCES IN MEXICO
Euromonitor International
June 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fragrances by Category: Value 2009-2014
Table 2 Sales of Fragrances by Category: % Value Growth 2009-2014
Table 3 NBO Company Shares of Fragrances: % Value 2010-2014
Table 4 LBN Brand Shares of Fragrances: % Value 2011-2014
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2011-2014
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2011-2014
Table 7 Forecast Sales of Fragrances by Category: Value 2014-2019
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2014-2019
Colgate-Palmolive De Mexico SA De Cv in Beauty and Personal Care (mexico)
Strategic Direction
Key Facts
Summary 1 Colgate-Palmolive de Mexico SA de CV: Key Facts
Company Background
Production
Summary 2 Colgate-Palmolive de Mexico SA de CV: Production Statistics 2014
Competitive Positioning
Summary 3 Colgate-Palmolive de Mexico SA de CV: Competitive Position 2014
Jafra Cosmetics International SA De Cv in Beauty and Personal Care (mexico)
Strategic Direction
Key Facts
Summary 4 Jafra Cosmetics International SA de CV: Key Facts
Summary 5 Jafra Cosmetics International SA de CV: Operational Indicators
Company Background
Production
Summary 6 Jafra Cosmetics International SA de CV: Production Statistics 2014
Competitive Positioning
Summary 7 Jafra Cosmetics International SA de CV: Competitive Position 2014
Perfumes and Esencias Fraiche SA De Cv in Beauty and Personal Care (mexico)
Strategic Direction
Key Facts
Summary 8 Perfumes and Esencias Fraiche SA de CV: Key Facts
Summary 9 Perfumes and Esencias Fraiche SA de CV: Operational Indicators
Company Background
Chart 1 Health and Beauty Specialist Retailers: Fraiche, Beauty Specialist Retailers in Mexico City
Internet Strategy
Private Label
Summary 10 Perfumes and Esencias Fraiche SA de CV: Private Label Portfolio
Competitive Positioning
Summary 11 Perfumes and Esencias Fraiche SA de CV: Competitive Position 2014
Executive Summary
Beauty and Personal Care Shows Moderate Growth
Online Marketing Campaigns Continue To Gain Relevance in Beauty and Personal Care
Procter and Gamble De Mexico Leads Beauty and Personal Care
Strong Competitive Environment Motivates Innovation
Beauty and Personal Care To Continue Developing Over Forecast Period
Key Trends and Developments
Beauty and Personal Care Indirectly Impacted by New Foods and Beverages Tax
Premium Products Continue To Represent A Small Portion of Beauty and Personal Care
Direct Selling Records Marginal Contraction
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 12 Research Sources












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